Weyerhaeuser President and CEO Calls for Businesses To Work Together to Develop Regional Solution to Salmon Issue.SEATTLE--(BUSINESS WIRE)--Dec. 9, 1998--Steven R. Rogel, Weyerhaeuser Company president and chief executive officer, today challenged the Puget Sound Puget Sound (py  `jĕt), arm of the Pacific Ocean, NW Wash., connected with the Pacific by Juan de Fuca Strait, entered through the Admiralty Inlet and extending in two arms c. business community to help develop and implement a regional solution to the "salmon crisis" and other environmental issues that may arise from regional growth. "Solving the salmon crisis successfully will require precision, a `scalpel,' if you will, applied with a deep understanding of our regional anatomy regional anatomy n. The study of regions of the body. Also called topographic anatomy. ," Rogel said. "The federal `hammer' is blunt and often wielded from afar." Rogel's remarks came in a speech entitled "Growing Pains grow·ing pains pl.n. Pains in the limbs and joints of children or adolescents, frequently occurring at night and often attributed to rapid growth but arising from various unrelated causes. : Keeping Puget Sound Business off the Endangered Species endangered species, any plant or animal species whose ability to survive and reproduce has been jeopardized by human activities. In 1999 the U.S. government, in accordance with the U.S. List" that he gave to about 400 members of the Seattle Rotary Club. This was Rogel's first major external speech since coming to Weyerhaeuser in December 1997. Based on Weyerhaeuser's experience with the northern spotted owl The Northern Spotted Owl, Strix occidentalis caurina, is one of three Spotted Owl subspecies. A Western North American bird in the family Strigidae, genus Strix, it is a medium-sized dark brown owl sixteen to nineteen inches in length and one to one and one sixth pounds. , Rogel offered six recommendations to guide the business community in working toward achieving an equitable and effective salmon-recovery plan: 1. Get involved and stay involved. 2. Stand united. 3. Press for a regional solution. 4. Be clear about the goals. 5. Seek regulatory flexibility. 6. Do our fair share. "I believe we can achieve our broader goal of a strong regional natural environment and a strong regional economic environment...if we're united as a business community, if we're united as a region, and if we all do our fair share," Rogel said. During his speech, Rogel also addressed his efforts to lead the company through a major effort aimed at developing a simpler, more streamlined organization; increasing operational speed and effectiveness; encouraging more decisive behavior; and eliminating barriers to operating as one company. The full text of the speech and Weyerhaeuser's efforts to revitalize re·vi·tal·ize tr.v. re·vi·tal·ized, re·vi·tal·iz·ing, re·vi·tal·iz·es To impart new life or vigor to: plans to revitalize inner-city neighborhoods; tried to revitalize a flagging economy. the salmon resource are available on the Internet at www.weyerhaeuser.com. Weyerhaeuser Company (NYSE NYSE See: New York Stock Exchange :WY), one of the world's largest integrated forest products companies, was incorporated in 1900. In 1997, sales were $11.2 billion. It has offices or operations in 12 countries, with customers worldwide. Weyerhaeuser is principally engaged in the growing and harvesting of timber; the manufacture, distribution and sale of forest products; and real estate construction, development and related activities. Additional information about Weyerhaeuser's businesses, products or practices is available at www.weyerhaeuser.com. |
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