Wet Seal Hosts Ultra-Exclusive Party With Recording Artist Michelle Branch At the Mall of America.Business Editors Foothill Ranch, Calif.--(BUSINESS WIRE)--Sept. 13, 2002 16-Year-Old Amy Gates Wins "All You Wanted" Sweepstakes, Including Private Concert and Guitar Lesson What teen girl doesn't dream of having her favorite pop star at her party? Amy Gates did when she entered Wet Seal's "All You Wanted" sweepstakes and her dreams will come true this Sunday, September 15th. As the winner of the national contest sponsored by Maverick Records Maverick Recording Company, is an American record label owned and operated by Warner Music Group, and distributed through Warner Bros. Records. Company history Maverick Records was founded by Madonna, Frederick DeMann, Ronnie Dashev and Warner Bros. in 1991. and Wet Seal Wet Seal is a young women's clothing retailer headquartered in Foothill Ranch, California. It carries moderately priced brand name and company-designed apparel and accessories. The company was founded in Newport Beach, California by Lorne Huycke in 1962 as "Lorne's. , Amy will attend a private party hosted by MTV MTV in full Music Television U.S. cable television network, established in 1980 to present videos of musicians and singers performing new rock music. MTV won a wide following among rock-music fans worldwide and greatly affected the popular-music business. Video Music Award-winner Michelle Branch at the Wet Seal store in the Mall of America Mall of America (also MOA, MoA, or the Megamall) is a shopping mall located in the Twin Cities suburb of Bloomington, Minnesota. It is just southeast of the junction of Interstate 494 and Minnesota State Highway 77, and is across the interstate from the (Minneapolis). During the September 15th party, the winner will not only meet Michelle Branch, but she and 50 friends will be treated to a private acoustic concert at the store. To make the fantasy complete, Michelle Branch will provide Amy with an autographed guitar followed by a one-on-one guitar lesson in addition to a $1,500 shopping spree from Wet Seal. "I am really excited about winning this contest. I can't wait to meet Michelle Branch and spend some time with her. Free guitar lessons, a shopping spree at Wet Seal and a private concert -- I'm the luckiest girl in the world!" said winner Amy Gates. "Wet Seal's partnership with Michelle Branch not only marked the launch of SEALtv, Wet Seal's own in-house fashion and entertainment network, in the spring, but it was also the first step toward a multi-faceted relationship between the retailer and Maverick Records that has melded fashion and music in a variety of ways," said Steve Strickland, Senior Vice-President of Marketing and Creative Services Creative Services are a subsector of the creative industries, a part of the economy that creates wealth by offering creativity for hire to other businesses. Examples include:
In addition to providing exclusive interviews and behind-the-scenes footage for SEALtv, Michelle Branch was featured on the cover of Wet Seal's fall 2002 catalog, which marked the relaunch of the retailer's direct marketing business. SEALtv, a unique blend of style and celebrity, broadcasts original programming, exclusive video footage, music videos and red carpet interviews from today's hottest music, film and television stars over a huge wall of monitors in Wet Seal stores nationwide. To date, Wet Seal has partnered with Warner Bros BROS Brothers BROS Benefits and Retirement Operations Section (King County, Washington) BROS Barnes and Richmond Operatic Society (London, UK) . artists The Goo Goo Dolls and Dropline (on Reprise Records Reprise Records is an American record label, owned by Warner Music Group, operated through Warner Bros. Records. Company history Reprise was formed in 1958 by Frank Sinatra in order to allow more artistic freedom for his own recordings. , a subsidiary of Warner Bros.), Interscope recording artists No Doubt, and BBMak for national promotions and sweepstakes. Wet Seal, founded in Southern California in 1962, is one of the largest national mall-based specialty retailers of young women's apparel, operating 462 retail stores in 44 states, the District of Columbia District of Columbia, federal district (2000 pop. 572,059, a 5.7% decrease in population since the 1990 census), 69 sq mi (179 sq km), on the east bank of the Potomac River, coextensive with the city of Washington, D.C. (the capital of the United States). and Puerto Rico. The company's website, www.wetseal.com, offers e-tail, a fashion photo gallery and more. |
|
||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion