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Browse Wemmers, Rick

1-2 out of 2 article(s)
Title Type Date Words
Selling? I hate it! A lot of CEOs want growth, but are repulsed by the idea of achieving it through a sales culture. What they don't realize is that effective sales training is the smart choice: a sensible way to achieve growth, with measurable ROI--and without the risk and expense of alternative strategies. Jan 1, 2007 1353
How to get your CEO's attention: many chief executive officers underestimate, undervalue and underutilize marketing. If you are faced with this situation, here are a few smart countermoves that can help raise your profile. Sep 1, 2005 1432

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