WebTrends Customers Share Best Practices and Successes at Key Industry Events.Coca-Cola and Xerox deliver Emetrics Summit The Emetrics Summit is the first conference of its kind on measuring the success of a website. It started in 2002 in Santa Barbara by Jim Sterne as a web analytics conference, but has expanded in subject matter to online marketing optimization. keynotes; Leading customers present at WebTrends conference PORTLAND, Ore. -- WebTrends Inc., the market leader for web analytics and Marketing Performance Management (MPM MPM Multi-Processing Module (Apache) MPM Manufacturing Process Management MPM Milwaukee Public Museum MPM MMW (Millimeter Wave) Power Module MPM Master of Project Management (degree) ) solutions, today shared details of the pivotal role its customers are playing in driving industry best practices education and sharing online marketing optimization successes. WebTrends customers across a wide range of industries led keynote presentations and drove dialogue at the Emetrics Summit in Washington, D.C., a premier web analytics conference series, which concluded this week. In addition, the company provided further information on its upcoming customer conferenceCoMarketing Performance In Action. Both events showcase leading organizations using WebTrends web analytics and MPM solutions to improve marketing campaign performance, web site conversion and customer relationships. Emetrics' premier keynote presentations were delivered by two marquee WebTrends customers, Xerox and The Coca-Cola Company. These global companies shared their world-class experiences, advice and best practices in leveraging analytics to optimize marketing initiatives and achieve greater results. Several other WebTrends customers Co including 3M, EDS (Electronic Data Systems, Plano, TX, www.eds.com) Founded in 1962 by H. Ross Perot (independent candidate for the President of the U.S. in 1992), EDS is the largest outsourcing and data processing services organization in the country. , eVantage Consulting, FirstGov (US GSA (1) (Global mobile Suppliers Association, Sawbridgeworth, U.K., www.gsacom.com) A membership organization of suppliers of GSM products and services. Its goal is to promote GSM as the worldwide mobile communications standard. See GSM Association and GSM. ), Internet Broadcasting Internet Broadcasting (formerly Internet Broadcasting Systems), or IBS, is a provider of television station web sites. IBS hosts over 70 local stations' sites, and co-produced NBCOlympics. , Library of Congress, Monster.com and the State of California Franchise Tax Board The California Franchise Tax Board (FTB) collects state personal income tax and corporate income tax of California.[1] History In 1879 California adopted its state constitution which among many other programs created the State Board of Equalization and the Co rounded out the conference's comprehensive agenda, providing critical insights and lessons for success using WebTrends solutions. Building on WebTrends long history of offering industry-leading educational opportunities, its customer conference, Marketing Performance In Action, will take place October 24-25th in Orlando, Florida The city of Orlando is a major city in central Florida and is the county seat of Orange County, Florida. According to the 2000 census, the city population was 185,951. A 2006 U.S. . Several WebTrends customers will join industry experts in arming attendees to accelerate optimization efforts and broaden analytics adoption across their organizations. Expert panels focused on topics critical to attaining greater success through data-driven optimization will allow attendees to tap into a wide range of expertise and best practices knowledge. Topics include: defining key performance metrics Performance metrics are measures of an organizations activities and performance. Performance metrics should support a range of stakeholder needs from customers, shareholders to employees [1]. , led by Vodafone, Microsoft and Barclays; segmentation strategies that drive growth, led by Yahoo!, industry luminary Jim Novo, ExactTarget and Nationwide Insurance; and implementing web analytics across the enterprise, led by Internet Broadcasting and HSBC HSBC Hongkong and Shanghai Banking Corporation HSBC Humane Society of Broward County (Florida) HSBC Humane Society of Bay County (Bay County, Michigan) . Customers and partners leading other sessions and workshops include Bazaarvoice, Brulant, ExactTarget, Future Now, Jim Novo, McAfee, Microsoft, Motorcycle Superstore, Stratigent, Technology Leaders, Vodafone and ZAAZ. "We are extremely proud to have our customers share their successes and insights into proven best practices. It's a great reflection of the strength of WebTrends solutions and the business value we drive for organizations," said Greg Drew, WebTrends CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. and president. For detailed conference information, visit www.webtrends.com/customerconference. About WebTrends Inc. As the acknowledged global web analytics market leader for more than twelve years, WebTrends is now leading the category into Marketing Performance Management. With an uncompromising focus on delivering the most accurate and actionable metrics, WebTrends enables thousands of web-smart organizations to easily improve campaign performance and web site conversion as well as build stronger relationships with their customers. With WebTrends Marketing Lab, the company stands alone in offering comprehensive, flexible and scalable web analytics as well as sophisticated, on-the-fly data exploration and customer targeting solutions for relationship marketing. Companies such as Microsoft, Ticketmaster, IKEA IKEA Ingvar Kamprad Elmtaryd Agunnaryd (Swedish home furnishings retailer founder's initials and location) , Reuters, General Mills  This article or section may contain a proseline.Please help [ convert this timeline] into prose or, if necessary, a . and more than half of the Fortune and Global 500 rely on WebTrends as their trusted standard, not only for the award-winning technology, but also for a full range of consulting services and unmatched industry expertise across the broadest range of vertical markets. Through software and on-demand options and a full range of data collection methods, WebTrends is unique in its ability to meet any analysis objective with leading data integrity, privacy and security best practices. For more information, visit www.webtrends.com. WebTrends, WebTrends On Demand, WebTrends Analytics, WebTrends Marketing Lab, and WebTrends Marketing Warehouse are registered trademarks of WebTrends Inc. in the United States and other countries. All other trademarks mentioned are the property of their respective owners |
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