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Web Surfers Feast Their Eyes on a Brand New FirstLook.com.


Business/Entertainment Editors & Internet/Television/Film Writers

LOS ANGELES--(BUSINESS WIRE)--Oct. 9, 2000

Touting a Richer Previewing Experience, the New Site Features a

Searchable Database Refers to databases on the Web that are searchable by typing in a query. The term is quite redundant because all databases are searchable. In fact, that is one of their major features.  of More Than 3 Million

Streaming Music, Movie, Game and Television Previews

Strengthening its position as the Web's premier entertainment preview site, FirstLook.com today unveiled an enriched design providing increased product information and an array of value-added features.

Boasting one of the largest online catalogs of rich media previews, FirstLook.com visitors can experience more than 3 million streaming samples of upcoming and current movie, DVD DVD: see digital versatile disc.
DVD
 in full digital video disc or digital versatile disc

Type of optical disc. The DVD represents the second generation of compact-disc (CD) technology.
 and video trailers, top-selling video games See video game console.  and songs in one convenient destination.

Supported by an online and offline advertising Advertising a Web site and its URL in traditional media such as radio, TV and magazines. Same as cross promotion.  and promotional campaign, the FirstLook.com site relaunch Relaunch can refer to several things:
  • , a series of novels set in the Star Trek universe
  • Relaunch (process), is a marketing process in which a brand or product (such as a magazine or a car) is relaunched
 introduces a multitude of new user interface features including an embedded media player, a searchable database, links to participating e-tailers and product reviews, as well as links to other popular online destinations where concert tickets, videos, games and movie tickets can be purchased.

Complementing its existing offerings within the Music, Movies and Games categories, FirstLook.com enables Web surfers to take a sneak peek at previewing television shows online via its exclusive "Baby, I'm A Star!" promotion.

FirstLook.com, in conjunction with Carsey-Werner productions Carsey-Werner Productions (in some incarnations, Carsey-Werner-Mandabach Productions) is an independent production company founded in 1981 by former ABC writer/producer duo Marcy Carsey and Tom Werner (co-owner of the Boston Red Sox baseball franchise). , invites contestants to enter to win a walk-on part on "That '70s Show That '70s Show is an American television sitcom that centers on the lives of a group of teenagers living in Point Place, Wisconsin, a fictional suburb of either Kenosha or Green Bay<ref name="That'70sShowFAQs"/> from May 17, 1976 to December 31, 1979. ," "Normal, Ohio Normal, Ohio is an American television sitcom, which aired on the Fox Network in 2000. The show starred John Goodman as William "Butch" Gamble, a gay man returning to his Midwestern home town. " or "Third Rock From The Sun," in addition to showcasing more than 50-minutes of never-before-seen behind-the-scenes footage from these hot shows. The official launch of the Television category is slated for November, just in time for Sweeps.

"These enhancements underscore our core commitment to providing visitors to FirstLook.com the most entertaining and engaging preview experience, in addition to enabling our burgeoning network of partner sites to also provide our high-quality content to their visitors," said Rand Bleimeister, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of FirstLook.com.

"By aggregating this extraordinary amount of entertainment-related information in one convenient destination, FirstLook.com helps our consumers discover, browse and collect the most information about each product prior to making a commitment to purchase."

Providing entertainment consumers with an expanded and enriched preview design, FirstLook.com new value-added features include:
-- A searchable database of more than 3.1 million songs, 10,000 movie titles,
400 video games and, debuting in November, hundreds of television programs;

-- Links to the official product sites and in-depth product information;

-- Wish list capabilities enabling visitors to create and send lists of their
favorite releases -- just in time for the holidays;

-- Community features including fan forums and message boards;

-- The capability to e-mail previews to a friend;

-- Industry news and related gossip specific to each category;

-- Member ratings, recommendations and reviews, as well as background
information and product reviews by Rollingstone.com, GameSpy.com,
FilmCritic.com and IMDb, among others;

-- Links to related merchandise including DVDs, books, soundtracks and
memorabilia;

-- Highly sought after cheats and strategies for hundreds of video games;

-- Movie showtimes, theater listings, and advance ticket sales via Moviefone;
and

-- Concert tour schedules and ticket purchase capabilities via Tickets.com.


About FirstLook.com

Enabling its visitors to make smart, informed entertainment purchase decisions, FirstLook.com offers trailers of upcoming and current movies, videos and DVDs; clips of top-selling video games; music samples; and sneak peeks at television shows in one convenient destination.

Boasting more than 3 million entertainment streaming media See streaming audio, streaming video and digital media hub.  previews, FirstLook.com also offers in-depth product information and links to popular online stores where concert tickets, music CDs, videos, games and movie tickets can be purchased. Via its affiliate distribution program, the company hosts its content on high-traffic Web sites enabling partner sites to stream FirstLook.com's high-quality movies, music, games and television previews.

FirstLook.com is an idealab! company, backed by Cox Communications Cox Communications is a privately owned subsidiary of Cox Enterprises providing digital cable television and telecommunications services in the United States. It is the third-largest[2] cable television provider in the United States, serving more than 6. , Cox Enterprise, Goldman Sachs The Goldman Sachs Group, Inc., or simply Goldman Sachs (NYSE: GS) is one of the world's largest global investment banks. Goldman Sachs was founded in 1869, and is headquartered in the Lower Manhattan area of New York City at 85 Broad Street. , Intel Capital and Kleiner Perkins Caufield & Byers. For more information, visit www.firstlook.com.
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Oct 9, 2000
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