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Web Firm Lures L.A. Bureau Chief Of Wall St. Journal.


During his years as a foreign correspondent foreign correspondent
n.
A correspondent who sends news reports or commentary from a foreign country for broadcast or publication.

Noun 1.
, one of Peter Gumbel's assignments as a Wall Street Journal reporter was to cover a revolution in Russia. Now he wants to be part of one.

Gumbel, the Journal's bureau chief in Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. , will soon get his chance. He recently was named editor-in-chief of Business.com, a business-to-business Web site that is just one of the startups being developed by eCompanies - the high-profile incubator started last year by EarthLink Network founder Sky Dayton Sky Dylan Dayton (born 8 August 1971) is an American entrepreneur.

Dayton is the founder of EarthLink, co-founder of eCompanies, founder and Chairman of Boingo, and the CEO of Helio. Early life
Dayton's father was a sculptor and his mother a dancer and poet.
 and former Walt Disney Noun 1. Walt Disney - United States film maker who pioneered animated cartoons and created such characters as Mickey Mouse and Donald Duck; founded Disneyland (1901-1966)
Disney, Walter Elias Disney
 Co. executive Jake Winebaum.

"The Internet is changing so much. It is truly a revolution, and the way it is affecting business is revolutionary," Gumbel said.

Gumbel, who has worked at the paper for 16 years, will be in charge of all content on the site - but what that content will be remains a mystery.

"In hiring Peter, what we will have is a voice for the site, which I think is very important in Web sites and often ignored," Winebaum said.

Business.com, based in Santa Monica Santa Monica (săn`tə mŏn`ĭkə), city (1990 pop. 86,905), Los Angeles co., S Calif., on Santa Monica Bay; inc. 1886. Tourism and retailing are important, and the city has motion-picture, biotechnology, and software industries. , won't be launched for several months, but it has already been shaking up the Web world. In November, eCompanies broke all records by paying $7.5 million to purchase the Business.com domain name from Marc Ostrofsky The creator of this article, or someone who has substantially contributed to it, may have a conflict of interest regarding its subject matter.
It may require cleanup to comply with Wikipedia's content policies, particularly neutral point of view.
, a Houston-based media entrepreneur.

Winebaum, acting chief executive for Business.com through its launch date, said in the next few weeks he will be making more senior staff announcements, but won't disclose how many staffers will be hired.

He was also tight-lipped tight·lipped also tight-lipped  
adj.
1. Having the lips pressed together.

2. Loath to speak; close-mouthed. See Synonyms at silent.
 about what form Business.com would take and how it would differ from other business-to-business sites. "We are not ready to disclose what it is," he said, noting that his staff has been working for the past four to five months to shape the startup.

Gumbel, 41, has been the Los Angeles bureau chief for the Wall Street Journal for four years. Before arriving in L.A. in 1996, he was chief of the Journal's bureaus in Berlin, Paris and Moscow, where he covered the collapse of the Soviet Union.

This isn't the first time eCompanies has snagged a high-profile manager for one of its ventures. Last October, eCompanies announced that Mattel Media President David Haddad would become chief executive of eParties.com, a new Web site that helps people plan parties and events.
COPYRIGHT 2000 CBJ, L.P.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:Business.com hires Peter Gumbel
Comment:Web Firm Lures L.A. Bureau Chief Of Wall St. Journal.(Business.com hires Peter Gumbel)
Author:BELGUM, DEBORAH
Publication:Los Angeles Business Journal
Article Type:Brief Article
Geographic Code:1USA
Date:Feb 14, 2000
Words:386
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