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We gained great hindsight from board's demise.


"Philosophers on the Prairie" is the name I'd give the group that Mike Jacobs Mike Jacobs can refer to:
  • Mike Jacobs (baseball player), an American baseball player, playing for the Florida Marlins
  • Mike Jacobs (boxing), a member of the International Boxing Hall of Fame
 assembled to serve as the community editorial board of the Grand Forks Herald The Grand Forks Herald is a daily broadsheet newspaper, begun in 1879, printed in Grand Forks, North Dakota. It is the primary daily paper for northeast North Dakota and northwest Minnesota. Its average daily circulation is 34,763 on Sundays and 31,524 on weekdays. .

Jacobs, the Herald's editor, said, "We wanted to have some connection with readers that was intellectually engaging and regular."

So in 1987 he invited six North Dakotans North Dakota
Abbr. ND or N.D. or N.Dak.
A state of the north-central United States bordering on Canada. It was admitted as the 39th state in 1889.
 and three Minnesotans to gather once a month for breakfast and talk about the issues of the day.

On our board, we had a playwright, a political scientist, a farmer, and three business leaders from North Dakota North Dakota, state in the N central United States. It is bordered by Minnesota, across the Red River of the North (E), South Dakota (S), Montana (W), and the Canadian provinces of Saskatchewan and Manitoba (N). . On the Minnesota side of the Red River, we had a retired woman who was a former mayor and a farmer who was using his Columbia Law School Columbia Law School, located in the New York City borough of Manhattan, is one of the professional schools of Columbia University, a member of the Ivy League, and one of the leading law schools in the United States.  degree to practice in his small hometown near the Canadian border.

I was the youngest member of the community editorial board, and I was invited to serve after I moved to Minnesota to work for a private foundation. My journey into philanthropy philanthropy, the spirit of active goodwill toward others as demonstrated in efforts to promote their welfare. The term is often used interchangeably with charity.  followed five years of work as the Herald's Minnesota political reporter.

Jacobs chose board members he knew personally or by reputation. He said he was looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
 people who were "thoughtful, intelligent, and civic-minded."

Almost eight years have passed since Jacobs unleashed this experiment. He and I talked about it recently. He's still the editor, and now I'm working with him as the editorial page editor.

We agree that a community editorial board is a good idea, but the benefits are greatly diminished if the expectations of board members are unclear.

The Herald's board suffered from this problem. "It would have worked better if the members had been more involved in identifying topics and in really suggesting directions," Jacobs said. "It turned out to be mostly a sounding beard, rather than a reservoir."

People who know Jacobs won't be shocked by his admission that he "talked way too much." Jacobs is smart, engaging, and can easily dominate a conversation.

Jacobs was the convener con·vene  
v. con·vened, con·ven·ing, con·venes

v.intr.
To come together usually for an official or public purpose; assemble formally.

v.tr.
1.
 of our community editorial board meetings, so members took their cues from him. Because our gatherings were unstructured, Jacobs often would start talking about an issue and others would chime in chime 1  
n.
1. An apparatus for striking a bell or set of bells to produce a musical sound.

2. Music A set of tuned bells used as an orchestral instrument. Often used in the plural.

3.
.

The community board would have had more influence if Jacobs had directly stated that his role was one of facilitator and listener.

If we establish a board this year, the meetings should be conducted in ways that allow the community members to set the issue agenda.

The value of a community board is exposing editorial writers to new perspectives. The ideas of community board members should be viewed as a pipeline to citizens, so the editorial board does not rely so heavily on its own views and the reporting of fellow journalists.

Any daily newspaper's editorial board would benefit from public input mechanisms, such as a community editorial board, focus groups, or community meetings held around the circulation area.

The Herald's editorial board needs more contact with people who have different work and life experiences. My three colleagues on the Herald editorial board are white men in their 40s who covered North Dakota politics before becoming newsroom managers. Obviously, we are not a diverse group.

The Herald's community editorial board died in 1990 because interest diminished on both sides. No terms of service (networking) Terms Of Service - (TOS) The rules laid down by an on-line service provider such as AOL that members must obey or risk being "TOS-sed" (disconnected).  had been set, so after a couple of years attendance started to fall off. If we give the idea a second try, we would ask people to serve one-year terms.

Also, our first community editorial board lacked diversity in terms of age, income, and race. The Herald's community editorial board was not a publicly visible group, and there was no belief that it was fully representative of the readership.

By acknowledging that editorial writers can easily become isolated, Jacobs was trying to tap into the minds of other sharp people who could broaden the Herald's perspective in developing editorial policy.

Our experiment with a community editorial board was worth the effort; however, next time we'd make changes so the group would have more effect on what ends up on the editorial pages.

In addition to more grassroots agenda setting, I'd want to see meetings with focused discussions on specific topics, such as reforming agricultural policy Agricultural policy describes a set of laws relating to domestic agriculture and imports of foreign agricultural products. Governments usually implement agricultural policies with the goal of achieving a specific outcome in the domestic agricultural product markets. , funding K-12 schools, and building community support for a new Grand Forks Grand Forks, city (1990 pop. 49,425), seat of Grand Forks co., E N.Dak., at the confluence of the Red and the Red Lake rivers; inc. 1881. In a spring wheat, livestock, and farm area, the city has grain elevators, state-operated flour mills, and plants that process  civic center.

During our meetings, we often had meandering conversations that led to few conclusions. I'd also recommend that community editorial board members be strongly encouraged to write commentaries for the editorial pages.

The thrust behind the Herald's community editorial board was an attempt to connect with readers, instead of simply reacting to the readers who contact us. It was an effort to take the initiative to have an ongoing conversation with people who care about the region, and who take the time to educate themselves on issues.

The Herald could have reaped greater benefits from our board if the idea had been more fully developed before our meetings got underway. Nevertheless, the concept of a community editorial board is a good one that's worth trying at other daily newspapers.

NCEW NCEW National Conference of Editorial Writers  member Liz Fedor is editorial page editor of the Grand Forks Herald in North Dakota.
COPYRIGHT 1995 National Conference of Editorial Writers
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1995, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:The Masthead Symposium: Advising the Editorial Page
Author:Fedor, Liz
Publication:The Masthead
Date:Jun 22, 1995
Words:851
Previous Article:Speechless in a powerless body, he strains to signal to the world. (Loou Gehrig's disease)
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