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WOLVERINE WORLD WIDE, INC.: SHOES FOR SHAREHOLDERS

 ROCKFORD, Mich., April 22 /PRNewswire/ -- Question: Where can you find the best deals on HUSH PUPPIES(R) Mall Walkers, COLEMAN(R) Suede Campers or WOLVERINE(R) Pigskin Boots?
 Answer: Wolverine World Wide, Inc., 1992 Annual Report, but only if you are a shareholder.
 The Rockford-based manufacturer of Hush Puppies shoes, Wolverine boots and other branded footwear is using its current annual report to colorfully catalogue some of the company's latest footwear. The annual also includes an order form offering shareholders a 35-percent discount on mail-order purchases between now and September 1993.
 "Hush Puppies turns 35 this year, and we wanted shareholders to join in the celebration of the world's most recognizable brand of shoe," said Geoffrey Bloom, president and chief operating officer of Wolverine World Wide. The Hush Puppies division and its licensees in 60 countries reported global unit sales averaging 35,000 pairs daily in 1992.
 "Our shareholders are some of our best customers," Bloom said, noting that one of the earliest shareholders responding to the annual report offer ordered $300 worth of discounted shoes. "We couldn't think of a better way to highlight our products to shareholder customers and actually show them how we are progressing in repositioning the Hush Puppies and Wolverine Brands."
 In 1992, Wolverine World Wide completed a three-year strategy to refocus the company by concentrating on five market segments, particularly those served by the Hush Puppies and Wolverine core brands. Those strategies helped Wolverine World Wide post a 4.2-percent increase in sales and a 4.5-percent increase in earnings from continuing operations compared with the previous year.
 Wolverine World Wide, Inc. (NYSE: WWW) manufactures and markets a wide variety of branded footwear and pigskin leather. Major branded products of the company include: Hush Puppies(R) shoes, Wolverine(R) work and sport footwear, Wolverine Wilderness(R) footgear, apparel and accessories, Coleman(R) footgear, Bates(R) uniform footwear and Bates Floaters(R), Tru-Stitch(R) slippers, Sioux-Mox(R) moccasins, Wimzees(R) casual footwear, Town & Country(TM) women's shoes, Kroupana(R) sueded pigskin, and Breathin' Brushed Pigskin(R) leather.
 -0- 4/22/93
 /CONTACT: Stacy Spitler of Seyferth & Associates, 616-776-3511, for Wolverine World Wide, Inc./
 (WWW)


CO: Wolverine World Wide, Inc. ST: Michigan IN: SU:

ML-JG -- DE025 -- 9488 04/22/93 13:02 EDT
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Date:Apr 22, 1993
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