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WHITMORE: 'THE FUTURE IS NOW' WITH KODAK PHOTO CD SYSTEM

 WHITMORE: 'THE FUTURE IS NOW'
 WITH KODAK PHOTO CD SYSTEM
 ATLANTA, May 13 /PRNewswire/ -- Kay R. Whitmore, Eastman Kodak Company (NYSE: EK) chairman, president and chief executive officer, said, "The future is now" as he described for shareowners the opportunities offered by the Kodak Photo CD system.
 "Photo CD begins with the familiar camera and roll of film--the starting points for what is and will remain the most attractive way to capture images," Whitmore said.
 When the film is processed, consumers can get back traditional prints or slides and have the images put on a Kodak Photo CD that can be played on a Photo CD player attached to a television set or on a computer using a CD-ROM XA drive. Processing a 24-exposure roll of film and putting the images on the disc will cost less than $20, and each disc will hold 100 high quality images.
 Available in late summer, the Photo CD player also will play audio CDs. All Kodak models will have the capability to include sound, text and graphics with each picture.
 Whitmore said Photo CD offers consumers a number of unique opportunities to save, use and share their favorite images. In the commercial arena "applications are virtually unlimited," he noted.
 For example:
 -- Real estate companies could make ideal use of Photo CD by putting together discs of properties.
 -- Insurance companies could use Photo CD to document and archive photos accompanying damage claims--and settle those claims more quickly using image transmission.
 -- Photographers and artists could carry their portfolios in their pockets, rather than in bundles of sleeves or big valises.
 Whitmore emphasized that there has been strong support for Photo CD within the photographic, consumer electronic and computer industries.
 "Photofinisher interest in Photo CD imaging workstations-- including Kodak manufactured film scanners, printers and proprietary software--is exceeding expectations," Whitmore noted. "Consumer electronics firms from Sony to Matsushita are committed to CD players that contain Photo CD as one of the functions.
 "The major developers of computer hardware and software--from Apple Computer to IBM and Aldus--have endorsed it as the standard for photographic color imaging.
 "Fuji Photo Film, Konica, Agfa and others in the photo industry are also keen on this technology. Each has announced that it will license Photo CD technology from Kodak. Indeed, the general manager of Agfa's Business Photo Group has called photo CD 'The perfect marriage of film and electronics,'" Whitmore said.
 -0- 5/13/92
 /CONTACT: Alan K. Brakoniecki of Eastman Kodak, 716-724-5612/
 (EK) CO: Eastman Kodak ST: New York IN: CHM SU:


KK -- CL010 -- 9589 05/13/92 10:42 EDT
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Publication:PR Newswire
Date:May 13, 1992
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