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Vital Living's Wellness Watchers Systems Introduces Delicious 'Dream Protein Rx'.


PHOENIX -- Free of Sugar, Fructose fructose (frŭk`tōs), levulose (lĕv`yəlōs'), or fruit sugar, simple sugar found in honey and in the fruit and other parts of plants. , and Artificial Sweeteners and Low in Lactose, Sodium and Fat, Proprietary Whey Protein whey protein,
n soluble protein found in milk whey that has been clotted by rennin, examples of which include alpha-lactalbumin, lactoglobulin, and lactoferrin.
 Product to be Marketed to Healthcare Providers Worldwide

Vital Living Inc. (OTCBB OTCBB

See OTC Bulletin Board (OTCBB).
: VTLV) today announced the introduction of Dream Protein Rx(TM), a proprietary blend of carefully processed whey protein concentrates and isolates designed to maximize total protein content while emphasizing vital immune enhancing peptides. Marketed exclusively to healthcare professionals worldwide through Wellness Watchers Systems, LLC (Logical Link Control) See "LANs" under data link protocol.

LLC - Logical Link Control
, a 50/50 joint venture between Vital Living and Wellness Watchers International, Dream Protein Rx(TM) is a delicious and easy way to supplement daily protein intake.

Unlike most whey proteins, the proprietary process for producing Dream Protein Rx(TM) prevents it from becoming inactive. This provides for users to receive all of the essential and non-essential amino acids, plus the full complement of whey proteins, including bioactive bi·o·ac·tive
adj.
Of or relating to a substance that has an effect on living tissue.



bioactive

having an effect on or eliciting a response from living tissue.
 Immunoglobulin (IgG), Lactoferrin lactoferrin
(lak´tōfer´in),
n an iron-binding protein found in the specific granules of neutrophils where it apparently exerts an antimicrobial activity by withholding iron from ingested bacteria and fungi.
 (LF) and Glycomacropeptide (GMP GMP (guanosine monophosphate): see guanine. ). Dream Protein Rx(TM) also contains Fructooligosaccharides (FOS FOS
abbr.
free on steamer
), a soluble fiber that encourages growth of favorable bacteria, which helps to strengthen the immune system immune system

Cells, cell products, organs, and structures of the body involved in the detection and destruction of foreign invaders, such as bacteria, viruses, and cancer cells. Immunity is based on the system's ability to launch a defense against such invaders.
, assist in the digestion of food and amino acids and promote regularity. Available in two flavors -- Creamy French Vanilla and Rich Dutch Chocolate -- Dream Protein Rx(TM) may be mixed with water, milk or any favorite beverage and consumed 2-3 times per day to achieve maximum benefit.

Dr. Donald Hayes
For Admiral Takashi Hayase of the Macross series, also known as Admiral Donald Hayes, see Takashi Hayase.


Donald Ross Hayes, Jr. (born July 13, 1975 in Century, Florida) is a former American football wide receiver for the Carolina Panthers and New
, president of Wellness Watchers Systems, stated, "Numerous health and nutritional experts agree that whey protein helps the body heal and repair injured tissue. Moreover, it can help to address a wide range of heath issues including energy production; boosting the immune system and fighting infection; inhibiting the aging process; improving mood and memory loss under stress; building lean body mass and reducing body fat; promoting restful rest·ful  
adj.
1. Affording, marked by, or suggesting rest; tranquil. See Synonyms at comfortable.

2. Being at rest; quiet.



rest
 sleep; and even battling osteoporosis."

Continuing, Hayes added, "Most whey protein powders found in stores are the by-products of cheese production that damage the biological activity of the whey proteins during the production process. Specifically, milk used in the manufacture of cheese is heated to over 163 degrees, which results in both chemical and pH changes that damage the important whey proteins. In manufacturing Dream Protein Rx(TM), we use an Iso-Chill process that leaves the original milk proteins intact and undamaged. Consequently, we believe that Dream Protein Rx(TM) is a far superior product."

"Boasting only two carbs and 90 calories and devoid of all sugar, fructose, aspartame aspartame: see sweetener, artificial.
aspartame

Synthetic organic compound (a dipeptide) of phenylalanine and aspartic acid. It is 150–200 times as sweet as cane sugar and is used as a nonnutritive tabletop sweetener and in low-calorie
, artificial flavors and sweeteners, Dream Protein Rx(TM) is also low in fat, sodium, lactose and cholesterol. Based on early feedback from many of our customers, we hope that Dream Protein Rx(TM) will quickly become one of our most popular and high demand products," concluded Hayes.

About Wellness Watchers Systems, LLC

Established in mid-2004, Wellness Watchers Systems is a 50/50 joint venture partnership between Vital Living and Wellness Watchers International Inc., a leading health and nutrition company based in Southern California.

About Vital Living Inc.

Headquartered in Phoenix, Vital Living develops or licenses nutraceuticals and markets them for distribution through physicians, medical groups, chiropractic chiropractic (kīrəprăk`tĭk) [Gr.,=doing by hand], medical practice based on the theory that all disease results from a disruption of the functions of the nerves.  offices and retail outlets. Vital Living develops and tests its nutraceuticals in collaboration with leading medical experts in the nutraceuticals field and has designed them to be incorporated by physicians into a standard physician-patient program in which patients supplement doctor-prescribed pharmaceuticals with its nutraceuticals.

Vital Living is developing unique, safe and naturally derived nutritional products, utilizing advanced drug-delivery technologies, including the Geomatrix(R) technology through its affiliation with SkyePharma PLC. The Geomatrix(R) technology has been provided exclusively for Vital Living's pharmaceutical development in China, and the development of nutraceuticals. The company's initial areas of focus are cardiovascular health, through its product Essentum(R) which is currently undergoing clinical trials and being endorsed by the Arizona Heart Institute and prescribed throughout the United States, and weight loss, through its licensed product X-Fat(R), the company's patented dietary supplement that uses Kytabsorbe, a liquid form of the natural fat absorber, Chitosan. Vital Living owns and operates four wholly owned subsidiaries Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
: E-Nutriceuticals, MAF MAF

macrophage activating factor.
 BioNutritionals, Nature's Systems and Doctors for Nutrition; and owns a 50% equity interest in Wellness Watchers Systems LLC. For more information on the company, please visit www.vitalliving.com.

Except for any historical information, the matters discussed in this press release contain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These forward-looking statements involve risks and uncertainties, including activities, events or developments that the company expects, believes or anticipates will or may occur in the future. A number of factors could cause actual results to differ from those indicated in the forward-looking statements, including the company's ability to continue to successfully market and provide its products and services and maintain their effectiveness, the continuation of the arrangements with the company's product development partners, the ability of the company to meet its financial projections, and general economic conditions. Such statements are subject to a number of assumptions, risks and uncertainties. Readers are cautioned that such statements are not guarantees of future performance and that actual results or developments may differ materially from those set forth in the forward-looking statements. The company undertakes no obligation to publicly update or revise forward-looking statements, whether as a result of new information or otherwise.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Sep 21, 2004
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