Violent Tendencies.What if you held a violent toy turn-in and no one participated? That was just about the way it was in Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. when Zany Brainy brain·y adj. brain·i·er, brain·i·est Informal Intelligent; smart. brain i·ly adv. ,
the Pennsylvania-based retailer that sells only non-violent non-violentAdjective using peaceful methods to bring about change nonviolence n toys, held a "ZanyBration Across the Nation" event from Oct. 6 to 15 in which consumers were encouraged to turn in violent-themed toys. Only one store among the company's seven outlets in Los Angeles County had anyone come in for the event. The Pasadena Pasadena (păs'ədē`nə). 1 City (1990 pop. 131,591), Los Angeles co., S Calif., at the base of the San Gabriel Mts.; inc. 1866. store had someone turn in a plastic sword and a fighting man action figure. "I was really shocked," said Meredith Emmanuel, a Zany Brainy spokeswoman. "It makes me feel really cynical about Los Angeles." As part of the program, those who turned in a violence-oriented toy were to be entered into a contest to win a 90-second shopping spree or five free concerts. |
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