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Village Voice Building Becomes Just Another Building

The Village Voice building at 36 Cooper Square Cooper Square is a junction of streets in Manhattan, New York City. It is at the confluence of the neighborhoods of The Bowery, the East Village and the Lower East Side. It is fed directly from the south by Bowery at East Fourth Street which becomes Third Avenue after Saint Mark's  will become just another building. Hartz Mountain Industries Hartz Mountain Industries (HMI) is a private family owned and operated company known for its vast real estate holdings in the New York/New Jersey Metropolitan Area. Its former parent Hartz Mountain Corporation (of pet products fame), was founded by German-American businessman Max  has decided, as part of its renovation of the building, to take down the black-lettered "Village Voice" from the facade facade (fəsäd`), exterior face or wall of a building. The term implies ordered placement of its openings and other features and thus seems inapplicable to a wall without design.  of the building, according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 the alt weekly's blog.

If the paper's blog is anything to go by, staffers are less than pleased:

The plan is to make the place look "like it did years ago," [Hartz Mountain Assistant Vice President Brian] Chabrunn told the blog. He also says the removal of our name is "no secret" though, as we mentioned earlier, nobody told us.
Copyright 2008 The New York Observer
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Article Details
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Author:Dana Rubinstein
Publication:The New York Observer
Date:Oct 27, 2008
Words:101
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