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Viewpoint's Unicast Division to Expand into European Market.


Viewpoint CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  to Present at ad:tech Hamburg Conference

NEW YORK New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 -- Viewpoint Corporation (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: VWPT), a leading Internet marketing See Internet advertising.  technology company, today announced plans to expand their business into the European market. To support this initiative, Patrick Vogt, CEO of Viewpoint, will present at the ad:tech Hamburg Conference in Germany on Tuesday, May 22. The conference is focused on interactive advertising and marketing technology.

A key part of Viewpoint's growth strategy for 2007 is to leverage Unicast's industry-leading rich media ad solutions across key international markets that are quickly accelerating in the rich media space. Viewpoint has a global ad platform which it will utilize to extend the company's offerings for the international advertising community. Viewpoint expects sales from the European market to begin in the second half of 2007.

"We have had requests from customers who want to leverage the Unicast offerings in Europe, and we have been ramping up to accommodate this growing demand. Next week we will meet with the European divisions of major online publishers to launch our effort in this region," said Patrick Vogt, CEO of Viewpoint. "The ad:tech Hamburg event is a premier European conference for the interactive marketplace, and this a great opportunity for us to offer an international audience the chance to learn how Viewpoint's technology platform can take their advertising and marketing initiatives to the next level. ad:tech Hamburg will be a great forum for us to launch our new Euro products and services, and we are excited to have been invited to participate in this important event."

Mr. Vogt will present at the Rich Media panel, focusing on user behavior and technology trends as well as the future of rich media in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. .

About Viewpoint

Viewpoint is a leading Internet marketing technology company, offering Internet marketing and online advertising solutions through the powerful combination of its proprietary visualization technology and a full range of campaign management services including TheStudio, Viewpoint's creative services Creative Services are a subsector of the creative industries, a part of the economy that creates wealth by offering creativity for hire to other businesses. Examples include:
  • Design and Production agencies
 group, Unicast, Viewpoint's online advertising group, and KeySearch, Viewpoint's search engine marketing consulting practice. Viewpoint's technology and services are behind the online presence of some of the world's most esteemed brands, including AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. , GE, Sony, and Toyota. More information on Viewpoint can be found at www.viewpoint.com.

The company has approximately 100 employees principally at its headquarters in New York City New York City: see New York, city.
New York City

City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S.
 and in Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. .

FORWARD LOOKING STATEMENTS

This press release contains "forward-looking" statements as that term is defined in the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995 and similar expressions that reflect Viewpoint's current expectations about its future performance. These statements and expressions are subject to risks, uncertainties and other factors that could cause Viewpoint's actual performance to differ materially from those expressed in, or implied by, these statements and expressions. Such risks, uncertainties and factors include those described in Viewpoint's filings and reports on file with the Securities and Exchange Commission.

Copyright (c) 2007 Viewpoint Corporation. All Rights Reserved. Viewpoint, Unicast, TheStudio by Viewpoint and KeySearch are trademarks or registered trademarks of Viewpoint Corporation.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 17, 2007
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