Vicinity BrandFinder Added to AltaVista.com.

Business Editors and High-Tech Writers

SUNNYVALE, Calif.--(BUSINESS WIRE)--Nov. 7, 2000

Vicinity Corp. (Nasdaq:VCNT) Tuesday announced the addition of Vicinity BrandFinder(SM) to altavista.com, allowing users to locate the nearest brick-and-mortar merchants and service providers from hundreds of brands operating through millions of locations across the United States.

"AltaVista is the leader in search technology and we're dedicated to providing users with the tools to find the information they need," said Mark Schulze, AltaVista Group Product Manager. "Vicinity's BrandFinder adds another dimension to search by directing our users to the nearest offline merchants for their purchases."

"The AltaVista Network is the perfect platform for our Global 2000 customers to connect with potential consumers," said Emerick Woods, CEO and president of Vicinity. "More than two million consumers a day currently access the Vicinity Network to find businesses where they can make purchases."

About Vicinity Corp.

Vicinity Corp. is the leading provider of infrastructure marketing services for Global 2000 companies on Internet and wireless platforms and the No. 1 business-to-business site based on primary category rankings for June and July 2000 according to Media Metrix. By providing its marketing services through a distribution network of wireless, wireline and broadband channels, Vicinity generates store visits, high quality leads and incremental sales for its brick and mortar customers.

Vicinity's clicks-and-mortar solutions, available in 18 countries and in 10 languages, enable its more than 370 customers to direct consumers searching for a specific product or service to the nearest brick-and-mortar store that carries that product or service. Vicinity's customers include FedEx, Ford, GM, Hilton Hotels Corp., Marriott, McDonald's, NEC, Pizza Hut, Starbucks, Starwood Hotels, Taco Bell, Toyota, Levi Strauss & Co. and UPS. Its suite of private-label and co-branded content and services -- available via the Internet, cellular phones, WAP phones, PDAs, wireless devices and landline telephones -- includes Vicinity Business Finder(SM), Telephone Business Finder(SM), Wireless Business Finder(SM), BrandFinder(SM), SiteMaker(SM), GeoSearch(R), MapBlast!(R) Syndication Services, and Business Directory.

Publicly traded on Nasdaq under the symbol VCNT, Vicinity's investors include CMGI (Nasdaq:CMGI). Vicinity's strategic alliances include Verizon, AT&T, Palm, OmniSky, OracleMobile, AltaVista, Lycos and Inktomi (NASDAQ:INKT), and it is a member of the Phone.com (NASDAQ:PHCM) Alliance Program.

Vicinity was established in 1995, has headquarters in Sunnyvale and offices in New Hampshire, France, Germany and the United Kingdom. Vicinity(R) is a registered trademark of Vicinity Corp.