Vibe/SPIN Ventures and OnRadio Launch Online Presence of Popular Hip-Hop Magazine Blaze; Blaze.com Party, Featuring `The Roots,' to be Webcast Live Over Internet.SCOTTS VALLEY, Calif.--(BUSINESS WIRE)--Nov. 17, 1998--Vibe/SPIN Ventures and OnRadio, an integrated media network for more than 550 radio stations around the country, today announced the launch of Blaze.com, the online extension of popular hip-hop monthly Blaze magazine. A launch party, featuring top hip-hop group "The Roots" and special guest appearances from a number of other top rap acts, including "A+," will be Webcast live starting at 9 p.m. Eastern on November 17 from the El Flamingo flamingo, common name for a large pink or red wading bird, similar to the related heron, stork, and spoonbill but with a longer neck, webbed feet, and a unique down-bent bill. Flamingos are tropical birds, although large colonies have been observed high in the Andes. club in New York City New York City: see New York, city. New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. . Anyone with Internet access See how to access the Internet. can join the party by logging onto www.blaze.com, where live music will be streamed using Window's Media Player technology. "Blaze.com keeps the pulse on hip-hop culture by delivering information and entertainment as soon as it happens," said Ricardo Ramirez, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of OnRadio. "OnRadio's urban station affiliates are excited about receiving this exclusive, cutting-edge content on their Web sites." Blaze magazine surpassed ESPN ESPN Entertainment and Sports Programming Network as the most popular magazine launched in 1998 and made history by debuting as the fifth most successful launch in the history of magazines. OnRadio, which offers the radio industry an end-to-end solution (jargon) end-to-end solution - (E2ES) A term that suggests that the supplier of an application program or system will provide all the hardware and/or software components and resouces to meet the customer's requirement and no other supplier need be involved. Compare: turn-key solution. for taking radio stations online, will help Blaze firmly establish itself as the premier online source for hip-hop news, information and entertainment. About the Site "Blaze.com will be a timely, exciting extension of the magazine, and OnRadio is an ideal partner because of its extensive network of stations," said Jesse Washington Jesse Washington was an African American farmhand from Waco, Texas. On May 15, 1916, after being convicted of the murder of a local woman, he was lynched by a White American mob, an incident known as the Waco Horror. , Editor-in-Chief of Blaze. "Blaze.com editors will be working side-by-side with editors from the magazine. Our goal is not only to provide added daily content, but to support the stories printed in Blaze with sound bites sound bite n. A brief statement, as by a politician, taken from an audiotape or videotape and broadcast especially during a news report: "The box has been spitting forth maddening nine-second sound bites" , record listings, full interview transcripts, reader surveys, and the like. The end result will be more entertaining, useful information for our readers." Along with original and magazine album reviews, celebrity interviews, features and news, OnRadio will provide the Blaze.com site with interactive chats, polling, bulletin boards, cybercasts of DJ battles and Webcasts of live concerts. Vibe/SPIN/Blaze Media Ventures Vibe.com is the most successful online magazine devoted to urban music and culture. The daily editorial content of the three titles will provide the backbone of information presented on the OnRadio network Vibe/SPIN Ventures, Blaze and OnRadio will also partner to re-launch Vibe.com in January 1999 and launch Spin.com in March 1999. In addition to original digital content, each of the VSB (1) (VME Subsystem Bus) An auxiliary "backdoor" protocol on the VME bus that allows high-speed transfer between devices. It was faster than the main bus before the 64-bit implementation arrived. sites will feature a searchable database Refers to databases on the Web that are searchable by typing in a query. The term is quite redundant because all databases are searchable. In fact, that is one of their major features. of the entire history of each print magazine. TPI (Tracks Per Inch) The measurement of the density of the storage channels on a disk or tape. Track density on magnetic disks has reached 125,000 tpi (125 Ktpi). See bpi, areal density and magnetic disk. , the ethnic marketing division of Interactive8, one of New York's leading interactive agencies, designed the Blaze.com Web site, and will also design the others. About OnRadio OnRadio is an integrated media network that brings the radio industry to the Internet. OnRadio provides radio stations with an end-to-end, high-impact, revenue-generating Internet solution with minimal risk and maximum benefit. By integrating the radio with the Internet, OnRadio creates an interactive environment that will establish local stations as entertainment and information hubs. The Internet presence will extend the stations' relationship with the audience, increase brand loyalty and drive new income through non-traditional revenue streams. More than 550 radio stations currently belong to the OnRadio network. Customers include stations from the following radio groups: ABC ABC in full American Broadcasting Co. Major U.S. television network. It began when the expanding national radio network NBC split into the separate Red and Blue networks in 1928. , Beasley, CBS/Infinity, Chancellor, Clear Channel, Heftel and Jacor. OnRadio was founded in 1996 and is located in Scotts Valley, CA. OnRadio can be found on the Web at www.OnRadio.com (or www.electricvillage.com). About VSB Vibe/SPIN Ventures was created in June 1997, when Vibe Ventures acquired SPIN magazine, bringing together two of publishing's biggest success stories and creating a powerful new force in the young adult category. SPIN, founded in 1985, is the nation's leading music and youth culture magazine. Vibe, founded in 1993, is publishing's leader in urban music and culture. Blaze, which launched in August, has emerged as the pacesetter for real hip-hop journalism. Vibe/SPIN/Blaze (VSB) Media Ventures is the branch responsible for furthering the brands outside of their print vehicles on the Internet, radio, television, and through CD production, books, calendars, tours and event promotion. About TPI TPI is the ethnic marketing division of Interactive8, which specializes in building brands by establishing solid relationships with a diverse community of consumers on the Web. For more information, visit their Web site at www.tuckpar.com. |
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