Vibe/SPIN Ventures and ElectricVillage to Form Exclusive Online Content and Marketing Partnership.NEW YORK--(BUSINESS WIRE)--July 16, 1998--Vibe/SPIN Ventures and ElectricVillage Inc., announced today their intent to form an exclusive content, marketing, production and distribution alliance. Vibe/SPIN Ventures, the preeminent pre·em·i·nent or pre-em·i·nent adj. Superior to or notable above all others; outstanding. See Synonyms at dominant, noted. [Middle English, from Latin prae music publishers, will provide ElectricVillage with the exclusive online rights to the editorial content from Vibe, SPIN, and Blaze magazine, which will make its newsstand debut on Aug. 25. ElectricVillage, operators of the leading national network of close to 400 radio station Web sites, will distribute Vibe/SPIN's content across their urban and alternative radio station Web site affiliates. ElectricVillage also agrees to manage the development of the destination Web sites for Vibe.com, SPIN.com and Blaze.com. Vibe/SPIN will regularly promote ElectricVillage's network and the destination sites in its printed magazines. The announcement was made in the keynote address keynote address n. An opening address, as at a political convention, that outlines the issues to be considered. Also called keynote speech. Noun 1. of Vibe Ventures president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. Keith Clinkscales today at the Jupiter Communications Plug.in 98 Conference, the New Music Meets New Technology Forum, which is being held this week in New York City New York City: see New York, city. New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. . The Vibe, SPIN, and Blaze Web sites will feature original articles, reviews, interviews, and audio clips of music's hottest artists, as well as full access to the contents of each printed magazine. Much of this content will be available on ElectricVillage's network by the end of the summer. An example of how the content is planned to be integrated immediately includes linking detailed artist information to a radio station's online playlist A file that contains an index to a selected group of music files on the computer. Using digital jukebox software such as iTunes and Winamp, playlists are created by the user by dragging and dropping titles from a master index. The software may be able to create a playlist automatically. . Destination sites at Vibe.com, SPIN.com and Blaze.com will be launched by the end of the year. Vibe/SPIN Ventures is establishing a long-term Internet alliance (Internet Alliance, Washington, DC, www.internetalliance.org) A membership association dedicated to promoting the Internet as the global marketplace for the 21st century. Its goal is to provide a consistent message to state and federal government that enables the Internet to benefit the that brings more than just technology to the relationship. "ElectricVillage is the perfect online ally for the Vibe, SPIN and Blaze brands," says Clinkscales. "While continuing to create the best and most vital music publications in the industry, we'll be able to leverage ElectricVillage's network of radio station Web sites for distribution and marketing." "Vibe, SPIN and Blaze are the leaders in covering what matters in the urban, alternative and hip-hop music and lifestyle scene," noted Carl Koppel, president and COO of ElectricVillage. "This deal is a classic win-win arrangement, with each partner benefiting from the strengths of the other." As a result of this deal ElectricVillage will secure branded content Branded Content, also known as Branded entertainment and Advertainment, is a relatively new form of advertising medium that blurs conventional distinctions between what constitutes advertising and what constitutes entertainment. that the radio stations on the network can promote on-air to drive traffic to the Web. Vibe/SPIN Ventures Vibe/SPIN Ventures was created in June 1997, when Vibe Ventures acquired SPIN magazine, bringing together two of publishing's biggest success stories and creating a powerful new force in the young adult category. SPIN, founded in 1985, is the nation's leading music and youth culture magazine. Vibe, founded in 1993, is publishing's leader in urban music and culture. Blaze, which will launch in August, will be the pacesetter for real hip-hop journalism. Vibe/SPIN Media Ventures is the branch responsible for furthering the brands outside of their print vehicles on the Internet, radio, television, and through CD production, books, calendars, and tours and event promotion. ElectricVillage Inc. ElectricVillage (www.electricvillage.com) is the leading provider of Internet commerce, community, and content solutions for the radio industry. ElectricVillage administers the largest national network of radio station Web sites, providing affiliates with Web site development, hosting, technical support, and format-specific content and electronic commerce revenue opportunities. Founded in 1995, ElectricVillage's management team is comprised of professionals from radio, the Internet and the music industry. ElectricVillage is an independent company with backers that include the Katz Radio Group, a subsidiary of the Chancellor Media Corp. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :AMFM AMFM Association of Marriage and Family Ministries AMFM Automated Mapping Facilities Management AMFM Association des Modélistes Ferroviaires de Montréal (French: Montreal Railroad Modelers Association) ) and Sony Music Entertainment Sony Music Entertainment is a major global record label controlled by the Sony Corporation. In 1988, Sony Corporation acquired CBS Records, Inc. for $2 billion. CBS Inc., now CBS Corporation, retained the rights to the CBS name, and Sony renamed the label . CONTACT: ElectricVillage John Simmons
John Simmons is a former American football defensive back. , 408/477-4480 x160 or SPIN Jason Roth, 212/231-7440 |
|
||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion