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Vesta Corporation Launches New Retail Payment Service for Beijing Transit Card.


Vesta offers a unique point-of-sale solution for merchants in Beijing

PORTLAND, Ore. -- Vesta Corporation, an innovator and worldwide leader in payments solutions and services, announced that its Chinese subsidiary, KPay, has officially launched retail payment services for the Beijing transit card.

The popular stored value transit cards use contactless IC technology. This intelligence eliminates the need for cards to be "swiped" -- instead, cards are simply placed near sensors at checkout facilities. Over 12 million transit cards have been issued to commuters in Beijing for use in buses, subways and taxis taxis (tăk`sĭs), movement of animals either toward or away from a stimulus, such as light (phototaxis), heat (thermotaxis), chemicals (chemotaxis), gravity (geotaxis), and touch (thigmotaxis). . Now, the Beijing city government has contracted with Vesta's Chinese subsidiary KPay to extend the transit card payment network into retail payments.

"Our experience during the test phase indicates that commuters will readily adopt the transit card for non-cash retail payments, which are convenient, fast and secure," said Doug Fieldhouse, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  and President of Vesta Corporation. He noted that highly successful retail applications of other transit cards in Hong Kong Hong Kong (hŏng kŏng), Mandarin Xianggang, special administrative region of China, formerly a British crown colony (2005 est. pop. 6,899,000), land area 422 sq mi (1,092 sq km), adjacent to Guangdong prov. , Tokyo and Singapore demonstrate the huge opportunity for KPay in Beijing.

KPay leveraged its existing merchant relationships with major convenience stores The following is a list of convenience stores organized by geographical location. Stores are grouped by the lowest heading that contains all locales in which the brands have significant presence. , supermarket chains and restaurants in Beijing, including Lian Hua (Quik Mart), Hao hao  
n. pl. hao
See Table at currency.



[Vietnamese hào.]

Noun 1.
 Ling ling: see cod.  Zhu, Jing Ke Jing Ke (Chinese: 荊軻; Pinyin: Jīng Kē; Wade-Giles: Ching K'o) was a guest residing in the estates of Dan, crown prince of Yan and renowned for his failed assassination of the  Long, and Hua Pu, to install the new payment system. The new system is fast, reliable and simple to use, allowing these Beijing merchants to offer a more convenient means of payment to their customers. And with 12 million transit cards already issued, retailers expect that this new payment option will be very popular with consumers.

"KPay's point-of-sale network can also offer value-added services A value-added service (VAS) is a telecommunications industry term for non-core services or, in short, all services beyond standard voice calls and fax transmissions.  for merchants, including loyalty and discount programs and other card payments options," said Lu Hong Fa, General Manager of KPay. "Our versatile point-of-sale terminals are capable of accepting not only contactless cards but also bank debit and credit cards."

The company expects that KPay's point-of-sale footprint will cover thousands of retail stores in Beijing by the end of 2007. For more information on KPay, visit www.kuaipay.com.

About Vesta Corporation

Headquartered in Portland, Oregon, USA, with operations in Europe and China, Vesta has been a pioneer and worldwide leader in virtual payments since 1995. Building upon its core mission to accelerate the global growth of virtual commerce by providing innovative payment and financial solutions, Vesta has established long-term, successful relationships with leading international companies including AT&T (wireless and long distance), alphyra group ltd., China Mobile, China Unicom China Unicom, full name China United Telecommunications Corporation, 中国联通, HKSE: 0762 NYSE: CHU, is a telecommunication operator in the People's Republic of China. 52. , Ericsson, Meteor Mobile Communications, Verizon, Sprint, and T-Mobile. The company has achieved extraordinary growth, and has received numerous awards and recognition, including recent induction into the Inc. Hall of Fame for five consecutive years as an Inc. 500 fastest growing private company. For more information visit www.trustvesta.com or contact Joshua Rush, Director, Marketing at joshua.rush@trustvesta.com.
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Publication:Business Wire
Article Type:Company overview
Geographic Code:9CHIN
Date:Jul 11, 2007
Words:460
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