Veridien Acquires Exclusive Licensing Rights to New Patented Product ``Neutral Eyes'' for Contact Lens Wearers.Business Editors/Health & Medical Writers ST. PETERSBURG, Fla.--(BW HealthWire)--April 14, 2000 Veridien Corporation (OTCBB OTCBB See OTC Bulletin Board (OTCBB). :VRDE), a Health Care products company focusing on infection control and other "HEALTHY LIFESTYLE" products, announced today that it has acquired the exclusive license, and option to purchase the patent and marketing/manufacturing/sales' rights to an innovative new product "Neutral Eyes". Neutral Eyes is a credit card size disposable, complete care packet for contact lens wearers when traveling or away from home. Currently Veridien, as a result of its strategic alliance with Norpak Manufacturing, will sell millions of lens cleaning towelettes for eyeglasses eyeglasses or spectacles, instrument or device for aiding and correcting defective sight. Eyeglasses usually consist of a pair of lenses mounted in a frame to hold them in position before the eyes. to the retail U.S. market. "Neutral Eyes" provides a synergistic extension to this lens care line of products. "Neutral Eyes helps eliminate the problems for the 33.2 million Americans who wear contact lenses", said Ken Chester, Managing Director of Operations for Veridien. "The American Optometric Society recommends that if you're traveling and need to remove or replace a contact lens, make sure you have clean hands. What better role for our Viraguard(R) antiseptic towelette tow·el·ette n. A small, usually moistened piece of paper or cloth used for cleansing. ?" Sheldon C. Fenton, C.E.O. of Veridien Corporation stated, "The Neutral Eyes product is extremely unique. The product is planned to include in each individual packet a sterile saline solution, a Viraguard(R) towelette contained in separate compartments and a foil mirror on the back. This will allow contact lens wearers to replace lenses quickly and safely anywhere. Our preliminary research indicates that Neutral Eyes would be attractive to millions of contact lens wearers. Furthermore, Veridien has the option to manufacture, market, and sell the product as an extension of Veridien's Healthy Lifestyle line or to negotiate a co-marketing agreement for Neutral Eyes with a major ophthalmic company." ABOUT THE COMPANY Veridien Corporation is a Health Care Company focusing on infection control and has developed UNIQUE PRODUCTS including PATENTED DISINFECTANTS, ANTISEPTIC HAND GELS, SKIN CLEANSERS, LENS CARE, AND SUN PROTECTION PRODUCTS. These products are inherently non-toxic, and are environmentally friendly. The flagship product Viraguard(R) Hospital Disinfectant/Cleaner & Instrument Presoak pre·soak tr.v. pre·soaked, pre·soak·ing, pre·soaks To soak (laundry) before washing. n. 1. The act or an instance of presoaking. 2. A liquid preparation in which laundry is presoaked. is a patented, EPA EPA eicosapentaenoic acid. EPA abbr. eicosapentaenoic acid EPA, n.pr See acid, eicosapentaenoic. EPA, n. registered, surface disinfectant, environmentally friendly and nontoxic by OSHA OSHA n. Occupational Safety and Health Administration, a branch of the US Department of Labor responsible for establishing and enforcing safety and health standards in the workplace. Standard 29 CFR CFR See: Cost and Freight 1910.1200. Viraguard(R) Antiseptic Hand Gel is an FDA FDA abbr. Food and Drug Administration FDA, n.pr See Food and Drug Administration. FDA, n.pr the abbreviation for the Food and Drug Administration. regulated product utilizing Veridien's patented formulation. Product Line Extensions Product line Extensions and Patient safety In a world of product line extensions, there are many different products with similar names. Examples of these include oxycodone versus oxycontin (oycodone CR), buproprion vs buprion SR vs bruproprion XL, codeine versus codeine contin in a variety of delivery systems are scheduled for introduction during the year 2000. Veridien's product line is currently sold nationally through a variety of well-known distributors representing the Medical, Dental, Food, Retail and Specialty markets. Veridien's products are also distributed under private label through major U.S. Corporations. Veridien is currently expanding sales to nationally and regionally known retail drug market chains and looking to expand sales through E-Commerce. Look for Veridien at: http://www.vrde.com And SunSwipe, Inc. at: http://www.sun-swipe.com Special Note: Forward-looking statements in this press release are made pursuant to the "safe-harbor" provisions of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995. Investors are cautioned that such forward-looking statements involve risks and uncertainties, including without limitation, market acceptance of, and demand for, the Company's products, manufacturing, development and distributor issues, product pricing, competition, technological changes and other risks not identified herein. The Company disclaims any intent or obligation to update any forward-looking statements. |
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