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Verdict won't halt MGA plans.


MGA Entertainment MGA Entertainment is a manufacturer of children's toys and entertainment products founded in 1997. Its products include the Bratz fashion doll line. External links
  • MGA Entertainment website
 continues with its plans to move from its Van Nuys headquarters to the old Los Angeles Times Los Angeles Times

Morning daily newspaper. Established in 1881, it was purchased and incorporated in 1884 by Harrison Gray Otis (1837–1917) under The Times-Mirror Co. (the hyphen was later dropped from the name).
 printing plant site in Chatsworth.

MGA (1) (Monochrome Graphics Adapter) A display adapter that employs Hercules Graphics, combining graphics and text on a monochrome monitor.

(2) (Matrox Graphics Accelerator) A trade name used by Matrox Graphics Inc.
 has given no indication that courtroom dramatics dra·mat·ics  
n. (used with a sing. or pl. verb)
1. The art or practice of acting and stagecraft.

2. Dramatic or stagy behavior: Cut the dramatics and get to the point.
 with rival toymaker
For the 3APL-M application, see 3APL


Toymaker (real name Cosmo Krank) is a brand new, original villain in The Batman. He first appeared in Cash for Toys. He is voiced by Patton Oswalt.
 Mattel Inc. over its popular Bratz line of dolls has derailed their intention for the 26-acre property it purchased in 2006.

"We have not heard anything different and we look forward to working with them," said Mitch Englander, the chief of staff for Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850.  City Councilman Greig Smith Greig Smith is a Los Angeles City Councilman, representing the 12th District, which includes Granada Hills, Northridge and other parts of the Western San Fernando Valley. Smith is also a reserve officer for the Los Angeles Police Department. .

The company refused to comment on the matter, a spokesman said.

That the property remained in the hands of a manufacturer was of particular importance to Smith who has placed a priority on maintaining manufacturing-zoned land in his district rather than see it used for housing.

The company's intention was always to move the Van Nuys operations in phases. Some plans may involve variances or conditional use permits granted by the city, Englander said.

Smith's district office assembled a team to work with MGA to assist in breaking any red tape it may encounter as it moves through the city agencies.

"We are working them to make sure that when they are ready to file their application that they can streamline their process," Englander said. "We'll make sure to get them to the fight people so they don't hit a lot of obstacles."

MGA was one of five bidders on the property after it went on the market in 2006, paying a reported $28 million.

As a printing plant the Times greatly underutilized the space there, Englander said.

The company manufactures overseas, but virtually all the other functions, from design and development to accounting and licensing, are handled from its U.S. headquarters which is now split between their Van Nuys and Chatsworth sites. MGA employed about 400 workers in 2007.

MGA founder Isaac Larian hit the jackpot in 2001 by introducing the Bratz line of dolls and bumping the 50-year-old Mattel Barbie to second place, and the dolls have pushed the company into the entertainment arena with videos and other licensed products.

Mattel filed a lawsuit against MGA and Bratz creator Carter Bryant alleging copyright infringement. Bryant settled with Mattel prior to trial and in July a federal jury found that MGA and Larian took Mattel property for their own use, and aided and abetted Bryant in breaching his loyalty and fiduciary duties to Mattel.

MGA, in turn, has filed a motion requesting a mistrial A courtroom trial that has been terminated prior to its normal conclusion. A mistrial has no legal effect and is considered an invalid or nugatory trial. It differs from a "new trial," which recognizes that a trial was completed but was set aside so that the issues could be , claiming one of the jurors showed a bias against Iranians--Larian's nationality during deliberations and failed to disclose that bias during jury selection. The mistrial motion is pending.

BY MARK R. MADLER

Staff Reporter
COPYRIGHT 2008 CBJ, L.P.
No portion of this article can be reproduced without the express written permission from the copyright holder.
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Author:Madler, Mark R.
Publication:San Fernando Valley Business Journal
Date:Aug 4, 2008
Words:443
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