Vendors Attempt to Woo Customers with Mix of Packaged and Custom Speech Solutions.Business Editors/High-Tech Writers PALO ALTO Palo Alto, city, California Palo Alto (păl`ō ăl`tō), city (1990 pop. 55,900), Santa Clara co., W Calif.; inc. 1894. Although primarily residential, Palo Alto has aerospace, electronics, and advanced research industries. ,Calif.--(BUSINESS WIRE)--May 19, 2004 Speech technologies and solutions are once again in the spotlight, as improving economic conditions combined with enhanced performance and strong value proposition encourage businesses and carriers to more aggressively invest in them. "The speech technology and solution markets are transitioning from the early to the mass adoption stage, with a greater variety of customers expressing interest in them, says Frost & Sullivan Industry Analyst Elka Popova. "As a wider range of applications becomes available, the market is likely to experience improved stability and growth momentum." New analysis from Frost & Sullivan (www.commapps.frost.com), North American North American named after North America. North American blastomycosis see North American blastomycosis. North American cattle tick see boophilusannulatus. Telephony-Based Speech Technology and Solution Markets, reveals that the North American telephony-based speech technology license and professional service markets generated revenue of $108 million in 2003. Catering to this wide variety of customers is one of the primary challenges facing the market. Increasingly, vendors are realizing that offering balanced portfolios that include both inexpensive packaged solutions and complex custom solutions is the most effective way to penetrate diverse customer groups and accelerate the pace of growth. The novelty Novelty is the quality of being new. Although it may be said to have an objective dimension (e.g. a new style of art coming into being, such as abstract art or impressionism) it essentially exists in the subjective perceptions of individuals. and complexity of speech technologies will continue to require a substantial amount of customization in deploying speech-enabled solutions. Vendors will, therefore, need to continuously enhance their professional service skills to cater to clients with highly specific and complicated custom solution requirements. As technologies mature and channel partners gain experience and expertise in deploying speech applications, demand for packaged solutions will increase. "Packaged solutions can help vendors and integrators extend their reach to the cost-conscious small- and medium-sized enterprise (SME (1) (Small and Medium-sized Enterprise) See SMB. (2) (Subject Matter Expert) An individual who is well-versed in the policies and procedures of a particular department or division. ) market. This segment is most likely to show interest in turnkey See turnkey system. , off-the-shelf solutions that are easily installable via an indirect channel," says Popova. Microsoft's recent introduction of the Microsoft Speech Server The Microsoft Speech Server is a product from Microsoft designed to allow the authoring and deployment of IVR applications incorporating Speech Recognition, Speech Synthesis and DTMF. that utilizes the speech applications language tags (SALT) specification is a significant event in this regard. If, as promised, the company is able to develop affordable, SALT-based solutions, it is likely to play a key role in penetrating penetrating breaching the tissues of the body. the SME segment. As the number of participants aiming to offer both packaged and customized solutions increases, partnerships and alliances among them are expected to grow since few participants are able to provide complete solutions on their own. This trend is expected to result in numerous small ecosystems that enable faster and more efficient technology development. "Consolidation in the speech technology and solution markets is a double-edged sword," observes Popova. "While it may inhibit creativity and price competition to a certain extent, it is likely to help improve the financial stability of individual market participants The term market participant is used in United States constitutional law to describe a U.S. State which is acting as a producer or supplier of a marketable good or service. When a state is acting in such a role, it may permissibly discriminate against non-residents. and the viability of the market as a whole." If you are interested in a virtual brochure, which provides an overview of the latest analysis of the North American Telephony-Based Speech Technology and Solution Markets, please e-mail Dustin McVey at dmcvey@frost.com with the following information: -- NA Telephony-Based Speech Technology and Solution Markets -- Name -- Title -- Company -- Telephone Number North American Telephony-Based Speech Technology and Solution Markets, part of Frost & Sullivan's ongoing speech technology and solution markets coverage, is an incisive incisive /in·ci·sive/ (-si´siv) 1. having the power or quality of cutting. 2. pertaining to the incisor teeth. in·ci·sive adj. 1. Having the power to cut. analysis of the core speech technology markets (automatic speech recognition, text-to-speech, and speaker verification) and speech solution markets (interactive voice response, enterprise unified messaging Having access to e-mail, voice mail and faxes via a common computer application or by telephone. For example, unified messaging may send faxes and digitized voice mail to a mail server that turns them into e-mail attachments. , auto attendant The part of an interactive voice response (IVR) system that replaces the human operator and directs callers to the appropriate extensions or voice mailboxes. See IVR. , directory assistance and carrier enhanced services Enhanced service is service offered over commercial carrier transmission facilities used in interstate communications, that employs computer processing applications that act on the format, content, code, protocol, or similar aspects of the subscriber's transmitted information; platforms). It analyzes the competitive environment in detail, covering major trends and profiling select participants. Executive summaries and interviews are available to the press. Frost & Sullivan, an international growth consultancy, has been supporting clients' expansion for more than four decades. Our market expertise covers a broad spectrum of industries, while our portfolio of advisory competencies includes custom strategic consulting, market intelligence, and management training. Our mission is to forge partnerships with our clients' management teams to deliver market insights and to create value and drive growth through innovative approaches. Frost & Sullivan's network of consultants, industry experts, corporate trainers A corporate trainer is a specialized skill development position in a corporation where the goal is to help improve the "soft skills" or "people skills" of the workers in the corporation. , and support staff spans the globe with offices in every major country.
North American Telephony-Based Speech Technology and
Solution Markets
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