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Vancouver 2000 Looks at the World.


Hamish McRae, author of "The World in 2020: Power, Culture and Prosperity," will be the keynote speaker at the IABC IABC International Association of Business Communicators
IABC Indo-Americans for Better Community
 international conference general session Monday, June 26, in Vancouver.

In his presentation to IABC, McRae will describe his vision of a future in which the "hardware" changes brought on by the technological revolution will lead to significant social change. Some of the changes already seen include the need for skill development, "lifelong learning Lifelong learning is the concept that "It's never too soon or too late for learning", a philosophy that has taken root in a whole host of different organisations. Lifelong learning is attitudinal; that one can and should be open to new ideas, decisions, skills or behaviors. " and more flexible lifestyles. McRae predicts we will also see changes in competitiveness, in the corporate environment, in customer decision-making, and in privacy concerns.

Some may feel daunted daunt  
tr.v. daunt·ed, daunt·ing, daunts
To abate the courage of; discourage. See Synonyms at dismay.



[Middle English daunten, from Old French danter, from Latin
 by the rate of change and the pervasiveness of the online world, but McRae suggests that people and companies can learn to cope. His presentation will examine some of the adaptive strategies The expression adaptive strategies is used by anthropologist Yehudi Cohen to describe a society’s system of economic production. Cohen argued that the most important reason for similarities between two (or more) unrelated societies is their possession of a similar  being adopted today that will determine the state of the world in 2020.

Hamish McRae is principal economic columnist of the Independent newspaper, London, U.K. He is a graduate of Trinity College, Dublin For other institutions named Trinity College, see .
Trinity is located in the centre of Dublin, Ireland, on College Green opposite the former Irish Houses of Parliament (now a branch of the Bank of Ireland).
, and has been editor of the Banker and of Euromoney. His career has included stints as financial and business editor for major national newspapers, and he has won several awards for his work as a journalist.
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Publication:Communication World
Article Type:Brief Article
Date:Apr 1, 2000
Words:203
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