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Value-Added Online Information Services Found to be Most Thorough and Cost-Effective Information Sources On the World Wide Web.

PRINCETON, N.J.--(BUSINESS WIRE)--Oct. 26, 1999--

According to a recent study, business intelligence questions can be answered most thoroughly and at the lowest true total cost through value-added online services, despite the initial "added cost" of entry or subscription to these services.

The study was commissioned by Dow Jones Reuters Business Interactive LLC and conducted over the summer of 1999 by Bates Information Services, a leading consulting organization to information professionals. It compares searches using three types of online information resources: "free" information services on the Web, fee-based Web sites and value-added Web-based information services.

In the results of the study, recently published as an industry white paper, author Mary Ellen Bates of Bates Information Services concludes that value-added services provide the most productive means to obtaining business-related information online. "The majority of business questions can be most efficiently answered with a professional online service - the available information resources are more comprehensive, provide more depth, and they can be searched in a fraction of the time required to search the Web," concluded Ms. Bates.

"As information professionals attending Online World know all too well, in today's dynamic marketplace every minute counts when trying to stay ahead of the competition," said Anne Caputo, director of Information Professional and Academic Programs for Dow Jones Reuters Business Interactive. "With so many options available on the Web, it can be difficult to locate the best place to quickly find needed information. This study puts those choices into perspective by providing the results of real-world business questions and a detailed look at the features and benefits of online information resources."

About Dow Jones Interactive

Focusing on the needs of business and information professionals, some features of Dow Jones Interactive include: o Ability to search thousands of sources simultaneously o Extensive archive of industry-specific and general-news publications o Powerful advanced search tools o Ability to print, download or e-mail the results of a search o News-tracking, enabling professionals to stay up-to-date on industry and company news

The complete white paper - "Selecting Business Intelligence Sources: The Public Web vs. Value-Added Online Services" - can be found on ask.djinteractive.com/whitepaper, a publicly accessible area of the Dow Jones Interactive Web site.

About Dow Jones Reuters Business Interactive LLC

Dow Jones Reuters Business Interactive LLC (www.bestofboth.com), a venture owned by Dow Jones & Company and Reuters Group Plc, offers one of the world's largest collections of essential news and business information. Through its products, Dow Jones Interactive and Reuters Business Briefing, the joint venture provides professionals in corporations around the world with critical global news and related in-depth business information that offers insight and perspective.
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Publication:Business Wire
Date:Oct 26, 1999
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