Valent BioSciences Corporation, Libertyville, IL, names The Meyocks Group as its agency of record for marketing communications.Valent Adj. 1. valent - (chemistry) having valence; usually used in combination chemical science, chemistry - the science of matter; the branch of the natural sciences dealing with the composition of substances and their properties and reactions BioSciences Corporation, Libertyville Libertyville, village (1990 pop. 19,174), Lake co., NE Ill., in a lake area; inc. 1882. Paper products and electronic equipment are made. Adlai E. Stevenson had a home there. A naval training station is nearby. , IL, names The Meyocks Group as its agency of record for marketing communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales . The agency will continue to handle corporate communications Corporate communications is the process of facilitating information and knowledge exchanges with internal and key external groups and individuals that have a direct relationship with an enterprise. responsibilities for the company. "As a global leader in the commercialization of biorational products, Valent BioSciences is working to build this overall category and differentiate our product line around the world," says Mike Donaldson, Pres of Valent BioSciences. "The Meyocks Group is well-suited to help us achieve these objectives." |
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