VOYAGI Media Publishing Division Launches New Magazine Targeting Self-Service Retail Market.

Business Editors & Technology Editors

MINNEAPOLIS--(BUSINESS WIRE)--May 14, 2001

VOYAGI, Inc., a communications and publishing enterprise, today announced the launch of //Self Serv, a new trade magazine from its retail interactivity publishing division. //Self Serv is a large-format (10" x 12") quarterly publication targeting technology integrators within medium and large retail organizations including: grocery stores, supermarkets, clothing and merchandise retail stores, department stores, mass merchandisers and high-ticket retailers.

//Self Serv features self-service automation technology and equipment solutions as an integral part of CRM (customer relationship management) principals. The magazine is focused on providing self-service solutions that will empower customers through shorter waits in line, including self-checkout terminals.

According to a preliminary study performed by VOYAGI, Inc., more than 42% of retailers will consider implementing self-service automation during the next two years. The implementation of this technology has grown by over 350% annually for the last five years.

Lief Larson, Group Publisher for VOYAGI and Publisher of //Self Serv, said "There have been numerous success stories with self-service automation over the last year. Our goal is to take this story to the streets, and build awareness. Impatient American consumers are demanding self-service and we're excited to be the first to cover this."

The premiere issue of //Self Serv Magazine will be launched July 4, 2001. The company is calling this day "customer independence day", believing that self-service is the next wave of in-store technology. Here is what to look for in the editorial:

-- ISIT.com, the leading portal for self-service/CRM solutions, will be
bi-lining an article on self-service. http://www.isit.com

-- Bob Thompson, who last month was the feature writer of an 11-page article on
CRM and Self-Service in BusinessWeek, will be covering an article on customer
relationship management, and how self-service automation is creating options
for retailers. http://www.crmguru.com

-- NCR Corporation will be contributing an article with the assistance of their
human factors engineers. http://www.ncr.com

In addition, the new publication will have hot products, a market intelligence section, opinion and statistical data, as well as a distribution of some 25,000 magazines.

For more information about this publication visit http://www.selfservmagazine.com //Self Serv Magazine is the official publication of the SSAA (self-service automation association) located at http://www.selfserv.org

NOTE TO EDITORS: There are two double-forward slashes preceding Self Serv. This symbol may not appear properly in some systems.