VIRTU INTERACTIVE To Consult On Community College of Philadelphia's Online Initiatives; Web Site to Be a Central Point of Contact for Students and Staff.Business Editors HORSHAM, Pa.--(BUSINESS WIRE)--July 29, 2003 VIRTU INTERACTIVE, an integrated strategic marketing and Web design firm, has been contracted by the Community College of Philadelphia About CCP '''Community College of Philadelphia is a community college in Philadelphia, Pennsylvania. The main campus is located at 1700 Spring Garden Street. Community College of Philadelphia is an open-admission, Associate degree granting institution with more than 70 to consult on the redesign re·de·sign tr.v. re·de·signed, re·de·sign·ing, re·de·signs To make a revision in the appearance or function of. re of the college's Web site. The new online initiative is part of an effort to address the gaps in communication with prospective and current students, to promote the college and to maintain a unified educational community. Lynette Brown-Sow, vice president of marketing and government relations at Community College of Philadelphia said, "VIRTU was the clear choice for this project based on their strategic approach and their experience in the college market." The new site will be connected with the college's interactive database, Banner, which is currently in development. By creating an interface through the site, the college will have a powerful tool for streamlining business processes and building student profiles. Employees and students will be able to conduct administrative tasks online, such as accessing student records and human resources The fancy word for "people." The human resources department within an organization, years ago known as the "personnel department," manages the administrative aspects of the employees. information. This, in the long run, can help to reduce administrative costs administrative costs, n.pl the overhead expenses incurred in the operation of a dental benefits program, excluding costs of dental services provided. and preserve valuable resources. VIRTU INTERACTIVE principal and managing director Joe Barone said, "We are pleased to have been awarded this business. We look forward to deploying VIRTU INTERACTIVE's strategic, creative and technical resources to help this vital Philadelphia institution move forward." Some of the goals for the project are to improve the college's online marketing efforts, increase Web site usage for routine academic and other processes and to enable the college to better integrate technology into its business practices. Additionally, Community College of Philadelphia is hoping to make the site easy to use for its most valuable audiences. To help understand the needs of the various people using the site, VIRTU INTERACTIVE compiled a detailed online and in-person survey of the students, faculty and administration, and also conducted a technology assessment of the college's infrastructure. The results demonstrated that the users have widely differing levels of comfort with online technology and varying strategies for gathering information. To encourage the widest possible usage, VIRTU INTERACTIVE will incorporate features that guide people through various administrative functions and lead them to information. "By improving the Web site, we hope to better connect with students at all levels, both on- and off-campus," said Brown-Sow. "This redesign is vital to the college's ongoing efforts to encourage them to stay involved with the college over time." VIRTU INTERACTIVE (www.virtuinc.com) is a leading strategic marketing firm specializing in building Web sites and creating Internet-centered marketing solutions. The VIRTU INTERACTIVE approach enables the power of how: how users access information, how users dialogue with business and how users continue to learn. VIRTU INTERACTIVE is part of the Dudnyk family of companies, which includes Dudnyk Advertising & Public Relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most , Dudnyk Healthcare Group, NDW NDW Naval District Washington NDW Ne'er-Do-Well NDW Nevada Department of Wildlife NDW National Data Warehouse NDW Normal Distance Weighting (geostatistics) NDW Navigation Decision Workstation (US Navy) , Entira and VIRTU INTERACTIVE. Past and present clients of VIRTU INTERACTIVE include the United Way of Southeastern Pennsylvania Pennsylvania (pĕnsəlvā`nyə), one of the Middle Atlantic states of the United States. It is bordered by New Jersey, across the Delaware River (E), Delaware (SE), Maryland (S), West Virginia (SW), Ohio (W), and Lake Erie and New York , Penn Mutual Penn Mutual traces its beginning to 1847 when it became the seventh mutual life insurance company chartered in the United States. At the time of its organization there was a general distrust of stockholder-owned corporations so it was established as a mutual owned by its Life Insurance Company, Community College of Philadelphia, Delaware County Community College Delaware County Community College, also known as DCCC or Delco, or high School 2 is a 2-year community college in the Philadelphia area. While it is based in Delaware County, Pennsylvania, it has two campuses, three centers, and several locations throughout Delaware and Chester and Sunoco Logistics Partners L.P. |
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