Using Air2Web, HTC Lets CCU Fans Wirelessly Determine MVP.ATLANTA -- 2Notify Campaign Manager Lets Fans Vote and Enter Sweepstakes From Mobile Devices Air2Web, the leading global provider of wireless applications and content gateway services, today announced that Horry Telephone Cooperative Horry Telephone Cooperative (HTC) is America's largest telephone cooperative[1][2]. The cooperative was incorporated on June 16, 1952 to serve the rural areas of Horry County, South Carolina where it was cost prohibitive for national telephone companies to (HTC HTC HTML (Hyper Text Markup Language) Component HTC High Tech Computer Corp (Taiwan, China) HTC Hennepin Technical College (Minnesota) HTC High-Throughput Computing ) has implemented Air2Web's 2Notify Campaign Manager to let Coastal Carolina University (CCU CCU abbr. 1. coronary care unit 2. critical care unit CCU critical care unit. CCU Critical care unit, see there ) Chanticleers football fans vote on the Most Valuable Chanticleer Chanticleer cajoled by fox into singing; thus captured. [Br. Lit.: Canterbury Tales, “Nun’s Priest’s Tale”] See : Flattery (MVC (Model View Controller) An architecture for building applications that separate the data (model) from the user interface (view) and the processing (controller). ) during the season's home games. Air2Web reaches 95 percent of the mobile market nationwide, enabling the majority of wireless Chanticleers supporters to participate in the voting process. Air2Web's 2Notify Campaign Manager is a web-based campaign management system for mobile marketing applications. It lets customers quickly and easily launch interactive campaigns that reach across carriers to increase business revenues, promote new products and services, and gain intelligent insight into customer preferences. Air2Web's 2Notify has driven revenue for a variety of businesses. Some examples are a national brand company conducting travel sweepstakes, a large wireless carrier that partnered with a radio station for in-venue voting at music concerts, and a marketing firm that used the technology for SMS (1) (Storage Management System) Software used to routinely back up and archive files. See HSM. (2) (Systems Management Server) Systems management software from Microsoft that runs on Windows NT Server. mobile marketing and couponing. Because of the application's flexibility and quick set-up, it is an ideal way for businesses of all sizes to quickly and easily implement wireless mobile marketing programs. Through the use of 2Notify, CCU fans that are supported by a participating carrier network and have text messaging capabilities on their wireless device can simply submit a text message vote for their favorite player to be named MVC of the game. After voting, fans will receive notification of the winning player and will also be entered into a drawing to win prizes such as vouchers from the Myrtle Beach Marriot Resort or Hooters Air. "We were determined to roll out a wireless voting program for CCU that was quick to implement and stayed within a specific budget requirement, and Air2Web allowed us to meet these goals for our customer," said Tom Vitt, director of marketing at HTC. "Because of Air2Web's expertise in the wireless market, we were able not only to collect voting data, but to implement a sweepstakes process to reward fans for their participation. Air2Web performed beyond expectations and we are eager to work with them again on future programs." "Helping companies create interactive wireless initiatives is the core of our business, and sporting events have shown a natural affinity for this type of technology," said Sanjoy Malik, Air2Web president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "We are pleased to work with HTC to help them drive community involvement in local university athletics." About Air2Web Air2Web is an industry leading solution provider for wireless applications and data services including - advanced SMS and MMS (Multimedia Messaging Service) An enhanced transmission service that enables graphics, video clips and sound files to be transmitted via cellphones. Developed as part of the 3GPP project, MMS phones are generally backward compatible with SMS and EMS. messaging, alerts, mobile marketing, and campaign management for the enterprise and carrier markets. Headquartered in the United States with locations in India serving the Asia Pacific market and locations in France and England serving the European markets, Air2Web extends the reach of businesses for applications, data and advanced messaging to individuals utilizing mobile phones and smart devices. Clients include American Express, CDC See Control Data, century date change and Back Orifice. CDC - Control Data Corporation , UPS, Cingular, CitiBank, CSX Internodal in·ter·node n. A section or part between two nodes, as of a nerve or stem. in  ter·nod , and the Weather Channel. More information on Air2Web can be found at http://www.air2web.com. About HTC HTC, Inc. is the nation's largest telephone cooperative and the 25th largest telephone company. Founded in 1952, HTC celebrates over 50 years of service to the community as a local communications leader. HTC Communications, a wholly owned subsidiary Wholly Owned Subsidiary A subsidiary whose parent company owns 100% of its common stock. Notes: In other words, the parent company owns the company outright and there are no minority owners. of HTC, Inc., offers local telephone service in the city of Conway, Myrtle Beach, North Myrtle Beach, Little River, Pawleys Island and the city of Georgetown. A full menu of communications services are available from HTC and HTC Communications, including local telephone service, digital cable television, high-speed Internet access via cable modems and DSL, long distance and HTC Horizon digital wireless service. |
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