Univision #2 Network among All Adults 18-34 During July Sweep.Beats ABC ABC in full American Broadcasting Co. Major U.S. television network. It began when the expanding national radio network NBC split into the separate Red and Blue networks in 1928. , CBS (Cell Broadcast Service) See cell broadcast. , NBC NBC in full National Broadcasting Co. Major U.S. commercial broadcasting company. It was formed in 1926 by RCA Corp., General Electric Co. (GE), and Westinghouse and was the first U.S. company to operate a broadcast network. , or FOX on 9 Out Of Every 10 Nights During Sweep MIAMI Miami, cities, United States Miami (mīăm`ē, –ə). 1 City (1990 pop. 358,548), seat of Dade co., SE Fla., on Biscayne Bay at the mouth of the Miami River; inc. 1896. -- With the July Sweep period nearly over, Univision captured the #2 network ranking among all Adults 18-34, not just Hispanics, and outdelivered ABC, CBS, NBC, or FOX on 23 out of 26 primetime nights, or 89% of the sweep period. According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. the Nielsen Television Index (NTI NTI NewTech Infosystems (software company, Irvine, California) NTI Nuclear Threat Initiative NTI National Transit Institute (New Brunswick, New Jersey) NTI Nunavut Tunngavik Incorporated ), for the seventh consecutive sweep Univision ranked as the 5th broadcast network after FOX, ABC, CBS, and NBC and ahead of CW and MNT See molecular nanotechnology. in primetime - that's for all Adults 18-49, not just Hispanics. Sweep Overview - During the July 2007 Sweep * Univision was the # 2 broadcast network in primetime behind FOX among Adults 18-34 (1,040,000), Persons 12-34 (1,255,000), and Kids 2-11 (420,000) beating ABC, CBS, NBC and CW * Univision was the #1 broadcast network in primetime among Adults 18-34 on five nights during the July 2007 Sweep * Univision was the #1 broadcast network in primetime among Adults 18-49, on two nights during the July 2007 Sweep * Univision had 2 of the top 20 shows of the July Sweep among Adults 18-34, the Copa America 2007 Mexico vs. Argentina match (#3) and Univision's annual youth awards show "Premios Juventud" (#17) * Univision and its sister network TeleFutura were the youngest broadcast networks in primetime with an estimated median age of 33 in the July 2007 Sweep
Network Median Age
TELEFUTURA 33
UNIVISION 33
CW 36
FOX 43
MNT 46
ABC 48
NBC 50
CBS 54
* Univision delivered three times more Total Viewers 2+ (3,075,000 vs. 1,037,000), Adults 18-34 (1,040,000 vs. 319,000) and Adults 18-49 (1,777,000 vs. 594,000) than Telemundo in primetime Program Highlights - During the July 2007 Sweep * Univision's 4th annual airing of "Premios Juventud 2007" (The Youth Awards) on Thursday, July 19th from 8-11pm:
-- Premios Juventud 2007 delivered impressive audiences across
key demographics:
-- Persons 2+ 4,903,000
-- Adults 18-34 1,755,000
-- Adults 18-49 2,773,000
-- Teens 12-17 533,000
-- Kids 2-11 881,000
-- Persons 12-34 2,288,000
-- For the entire night from 8pm to 11pm on Thursday, Univision
ranked:
-- #1 among Persons 12-34, Teens 12-17 and Kids 2-11
-- #2 among Adults 18-34
-- #3 among Total Viewers and Adults 18-49
-- Premios Juventud 2007 was the #1 program of the entire night
out-delivering every English-language program among Teens
12-17 and Kids 2-11 including the first-run programs "Don't
Forget The Lyrics," "So You Think You Can Dance" and "Are You
Smarter Than a 5th Grader?"
* Univision's Copa America 2007 Mexico vs. Argentina match on July 11, 2007 was among the Top 5 programs on all networks for the July 2007 Sweep among Adults 18-34, beating the MLB MLB Major League Baseball MLB Minor League Baseball MLB Middle Linebacker (football) MLB Motor Life Boat MLB Matt Leblanc (actor) MLB Mother Love Bone (band) All-Star Game An all-star game is an exhibition game played by the best players in their sports league. The players are often chosen by a popular vote of fans of the sport and the game often occurs at the halfway point of the regular season, although this is not the case for some all-star games , and among Men 18-34 * Univision's Copa America Mexico vs. Argentina (7/11/07) match ranks #6 among all networks among Adults 18-49 Source: NTI, 7/5/07-7/30/07 Locally, Univision stations enjoyed equally impressive July 2007 Sweep results: * Among total Adults 18-34 in all of Univision's owned-and-operated People Meter The People Meter is a device and system used by Nielsen Media Research in the USA to allow a relatively passive measurement of the viewing habits of TV and cable audiences. The people meter was invented by a British company called Audits of Great Britain, or AGB for short. markets (Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. , New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of , Chicago, Dallas and San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden ), the top 2 programs of the entire July Sweep belonged to Univision's Copa America matches/post-match shows Primetime Highlights * Univision stations ranked #1 during primetime in Los Angeles, New York, Dallas and San Francisco among total Adults 18-34. Univision also over-delivered its competitors in Primetime among total Adults 18-49 in Los Angeles and Dallas, and among total Households in Los Angeles and Miami * Univision also enjoyed viewership increases year-to-year during primetime among total Adults 18-34 in Chicago (+25%), Dallas (+11%) and San Francisco (+19%) Broadcast Primetime definition: ABC/CBS/NBC/IND/SLTV Mon-Sat 8P-11P/Sun 7P-11P ET/PT; Mon-Sat 7P-10P/Sun 6P-10P CT and FOX/MNT/CW Mon-Sat 8P-10P/Sun 7P-10P ET/PT; Mon-Sat 7P-9P/Sun 6P-9P CT Local News Highlights * Univision stations posted the #1 Early and Late Local News among total Adults 18-34 in Los Angeles, New York, Dallas and San Francisco. Also among total Adults 18-49 Univision claimed the #1 Early and Late News position in Los Angeles, Dallas and San Francisco * Univision's Early Local News enjoyed viewership increases year-to-year among total Adults 18-34 in New York (+31%), Chicago (+60%), Dallas (+29%) and San Francisco (+80%); among total Adults 18-49 in Chicago (+11%), Dallas (+21%), San Francisco (+40%); among total Households in Houston (+6%), Chicago (+15%) and San Antonio San Antonio (săn ăntō`nēō, əntōn`), city (1990 pop. 935,933), seat of Bexar co., S central Tex., at the source of the San Antonio River; inc. 1837. (+36%) * Univision's Late Local News enjoyed viewership increases year-to-year among total Adults 18-34 in New York (+21%), Chicago (+50%), Dallas (+35%) and San Francisco (+36%); among total Adults 18-49 in New York (+7%), Chicago (+14%), Dallas (+18%), San Francisco (+8%); among total Households in Los Angeles (+11%), New York (+19%), Chicago (+17%) and San Antonio (+42%) Local news definition: Early - M-F M-F Monday Through Friday 6-6:30pm ET/PT, 5-5:30pm CT; Late - M-F 11-11:30pm ET/PT, 10-10:30pm CT Source: NSI See Network Solutions. NSI - Network Solutions, Inc. (7/5/07-7/30/07) Univision Communications Inc. is the premier Spanish-language media company in the United States. Its operations include Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 99% of U.S. Hispanic Households; TeleFutura Network, a general-interest Spanish-language broadcast television network, which was launched in 2002 and now reaches 89% of U.S. Hispanic Households; Galavision, the country's leading Spanish-language cable network; Univision Television Group, which owns and operates 62 television stations in major U.S. Hispanic markets and Puerto Rico; Univision Radio, the leading Spanish-language radio group which owns and/or operates 70 radio stations in 16 of the top 25 U.S. Hispanic markets and 5 stations in Puerto Rico; Univision Music Group The Univision Music Group Is the #1 Latin music company in the U.S. with approximately 45% market share. Founded in April 2001 with a vision of releasing and marketing the best of every genre of Latin music, the Univision Music Group now includes three record labels: Univision , which includes Univision Records, Fonovisa Records, La Calle Records and Mexico-based Disa Records as well as Fonomusic and America Musical Publishing companies; and Univision Online, the premier Spanish-language Internet destination in the U.S. located at www.univision.com. Univision Communications also has a 50% interest in TuTv, a joint venture formed to broadcast Televisa's pay television channels in the U.S., and a non-voting 14.9% interest in Entravision Communications Corporation, a public Spanish-language media company. Univision Communications has television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States. For more information, please visit www.univision.net. |
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