United Multimedia and Prodigy launch Teen Career Trax.TRENTON, N.J.--(BUSINESS WIRE)--Sept. 4, 1996--Working together to help today's youth examine and discuss careers of interest, United Multimedia and Prodigy Wednesday announced the addition of career-focused, interactive chats and bulletin boards in Prodigy's "Teen Turf" area. The "Teen Career Trax" chats and bulletin boards will be hosted by FutureScan(TM), United Multimedia's careers series for teens. Available on the World Wide Web at http://www.futurescan.com, FutureScan is an advertiser-supported publication, free to anyone with web access. The chats launch on Prodigy the week of Sept. 9. Bulletin boards start the week of Sept. 15 and will respond to teens' questions about careers and jobs with answers from FutureScan and its cadre (company) CADRE - The US software engineering vendor which merged with Bachman Information Systems to form Cayenne Software in July 1996. of career experts across the country. The chats and bulletin boards easily link to the FutureScan web site. "'Teen Turf' is a great place for teens to talk, and we know career exploration is becoming more and more important to them. Providing interactive chats with professionals in various fields, as well as real-time discussions with experts in the emerging field of career counseling Noun 1. career counseling - counseling on career opportunities counseling, counselling, guidance, counsel, direction - something that provides direction or advice as to a decision or course of action , will enable teens to ask the tough questions they sometimes hesitate to ask adults face to face," said Mark Feffer, editor and publisher of FutureScan. "FutureScan is really a great example of what smart publishing on the Web is all about," said Ron Chalmers, education product manager for Prodigy. "It's target-relevant, content rich, and well designed. We're happy to be providing FutureScan's career exploration expertise as a value-added service A value-added service (VAS) is a telecommunications industry term for non-core services or, in short, all services beyond standard voice calls and fax transmissions. to our Teen Turf users." The FutureScan series consists of a core webzine A magazine published on the Web. Pronounced "web-zeen," and also called a "zine." See e-zine. called FutureScan Magazine and career-specific satellite webzines called "FutureScanners." FutureScan Magazine provides general career information for teens through articles, tips, and The Guidance Gurus advice column. The FutureScanners each provide feature articles, day-in-the-life photo essays and interviews, detailing the day-to-day challenges and rewards of professionals in the subject field. In addition, each FutureScanner carries job outlooks, course work requirements, a listing of schools offering degrees, and an advice column. FutureScan was created after research showed increasing numbers of adults trace dissatisfaction with their careers back to their high school days. Further research indicated that guidance counselors guidance counselor Child psychology A school worker trained to screen, evaluate and advise students on career and academic matters are frustrated frus·trate tr.v. frus·trat·ed, frus·trat·ing, frus·trates 1. a. To prevent from accomplishing a purpose or fulfilling a desire; thwart: by the limited amount of resources (time and dollars) they can dedicate ded·i·cate tr.v. ded·i·cat·ed, ded·i·cat·ing, ded·i·cates 1. To set apart for a deity or for religious purposes; consecrate. 2. to helping students explore career issues. In addition to FutureScan, United Multimedia creates and produces multimedia marketing tools and publications for clients. Based in Trenton, the company was founded in 1995 by Veronica Fielding and Mark Feffer, both formerly with Dow Jones Dow Jones the best known of several U.S. indexes of movements in price on Wall Street. [Am. Hist.: Payton, 202] See : Finance & Company, publisher of The Wall Street Journal. While at Dow Jones, they spearheaded a number of key initiatives, including the company's first multimedia CD-ROM CD-ROM: see compact disc. CD-ROM in full compact disc read-only memory Type of computer storage medium that is read optically (e.g., by a laser). , Plan Ahead For Your Financial Future. Prodigy offers its members a wide range of news, computing, weather, sports and financial information; educational content and reference materials; communications features such as email, bulletin boards, Usenet Newsgroups A newsgroup is a repository usually within the Usenet system, for messages posted from many users at different locations. The term is somewhat confusing, because it is usually a discussion group. and Chat; travel reservations; shopping; online brokerage and banking services; and hundreds of other offerings. To join Prodigy, call 1-800-PRODIGY (1-800-776-3449). Software is shipped at no charge, first month's fee is waived and 20 hours are provided to check out Prodigy and all its offerings, including Interactive Convention '96. Prodigy software can also be downloaded from the World Wide Web at http://www.prodigy.com. CONTACT: United Multimedia Ronnie Fielding, 908/240-1021 Email: FieldingR@aol.com or Prodigy Carol Wallace, 914/448-2496 |
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