Unisys Launches Open Platform for Generating Personalized Communications Services; Orange Sees High Subscriber Interest and Service Adoption with Unisys Platform.CANNES, France -- In a communications industry communications industry, broadly defined, the business of conveying information. Although communication by means of symbols and gestures dates to the beginning of human history, the term generally refers to mass communications. that is increasingly focused on enhancing the subscriber experience, Unisys (NYSE NYSE See: New York Stock Exchange :UIS (graphics, programming) UIS - A VMS graphics programming interface package for VAXstations. ) today launched an open communications platform to help service providers drive value from revenue-generating personalized services. The new platform, Ensemble OXP OXP Office XP (Microsoft) OXP Open Expose (German online photo album) OXP Oxford Paper Company , is a fully open, multi-service foundation that provides greater flexibility to service providers who want to bundle next-generation subscriber services for various market segments while reducing total cost of ownership. Unisys Communications Ensemble OXP integrates new revenue-generating services into the carrier's infrastructure, enabling elimination of service silos, faster time-to-market and reductions in service delivery costs. Unisys offers the entire Communications Ensemble portfolio in conjunction with Unisys systems integration capabilities, Service Oriented Architecture (SOA (1) (Start Of Authority) The first record in a DNS zone file. See DNS records. (2) (Service Oriented Architecture) The modularization of business functions for greater flexibility and reusability. ), third-party solution alliances, managed services An umbrella term for third-party monitoring and maintaining of computers, networks and software. The actual equipment may be inhouse or at the third-party's facilities, but the "managed" implies an ongoing effort; for example, making sure the equipment is running at a certain quality , outsourcing and consulting services, including its 3D Visible Enterprise methodology. "Communications companies want to maximize revenue and profitability and manage their service provisioning costs while differentiating themselves in a crowded market," said Glenn James, president, Unisys Global Communications & Media practice. "Our Communications Ensemble family gives clients such as France Telecom, Telefonica Moviles Mexico and Vodafone the platform, next-generation services and speed-to-revenue capabilities that are imperative in a rapidly changing market." Unisys is working closely with the France Telecom Group to develop and deliver next-generation services to its subscribers. The two companies are in the process of implementing voice-activated voicemail services for easier navigation of mobile applications. "We are very dedicated to providing voice interface navigation because our users will have easier access to new services," said Rich Miner, vice president of Advanced Service Development at Orange. "Unisys has been an extremely valued partner of ours in deploying and integrating this key technology, and we are pleased that we have already exceeded our business plan in terms of subscriber interest and adoption of those services. Unisys scaled the innovative technology to our needs and executed at an extremely rapid pace. The communication services that we're delivering with Unisys are absolutely the best in class." Carriers and operators can offer a wide range of revenue-generating, IP-based messaging services on a cost-effective basis with Ensemble OXP, including: --Multimedia -- visual voicemail Visual Voicemail or Random Access Voicemail is the process of adding a visual aspect to mobile phone voicemail and allowing users to listen to their messages in the order of their choice. , video call answer, video content services, speech services, and content delivery; --Notification -- through a variety of channels including multimedia messaging (MMS (Multimedia Messaging Service) An enhanced transmission service that enables graphics, video clips and sound files to be transmitted via cellphones. Developed as part of the 3GPP project, MMS phones are generally backward compatible with SMS and EMS. ), short message service (SMS (1) (Storage Management System) Software used to routinely back up and archive files. See HSM. (2) (Systems Management Server) Systems management software from Microsoft that runs on Windows NT Server. ), instant messaging Exchanging text messages in real time between two or more people logged into a particular instant messaging (IM) service. Instant messaging is more interactive than e-mail because messages are sent immediately, whereas e-mail messages can be queued up in a mail server for seconds or (IM) and e-mail; --Unified Communications -- access to messages from multiple channels -- Web, fixed line, wireless and other sources -- with a single interface; --Network Interactive Voice Response (IVR (Interactive Voice Response) An automated telephone information system that speaks to the caller with a combination of fixed voice menus and data extracted from databases in real time. ) -- speech-enabled access to content and information via natural speech-based voice interface; and --Call Management Services-- personalization of when and how subscribers communicate using the capabilities of presence and location service solutions. More specifically, Ensemble OXP includes: --VXML-based Unified Communications The real time redirection of a voice, text or e-mail message to the device closest to the intended recipient at any given time. For example, voice calls to desk phones could be routed to the user's cellphone when required. application (voice/fax/e-mail) --Open, unified message store --Open, unified directory server --Open, unified notification server --Standard-based media server --Commodity-application server platform --Open Services Platform (OSP (Online Service Provider) See online service. OSP - Optical Signal Processor ) integration environment As part of the development of Ensemble OXP applications, Unisys is working with key third-party solution providers. Unisys and Data Connection Limited (DCL (1) (Digital Command Language) Digital's standard command language for the VMS operating system on its VAX series. (2) (Data Compression L ) have established an OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and relationship whereby Unisys will integrate DCL's MailNGen solution for voicemail and unified messaging services based on the Ensemble OXP architecture. This alliance will allow Unisys to provide a messaging platform for next-generation IP-based networks as well as legacy telephony environments. In addition to its work with Orange, Unisys has deployed various components of the Communications Ensemble solution portfolio for Vodafone Australia and Telefonica Moviles Mexico. Communications Ensemble is based on Unisys 3D Visible Enterprise (3D-VE) methodology, which allows clients to determine the impact, on all levels of the organization, of deploying new enhanced services. 3D-VE provides visibility across all aspects of the carrier's operations, including marketing, product management, network engineering and operations, and back office functions. Unisys in the Communications Industry Unisys is a world leader in messaging and value-added services and has a long history of serving the telecommunications market. Analyst firm Frost & Sullivan honored Unisys with its 2004 Customer Service Award in the World Enhanced Carrier Messaging Market report, as a testimony to the company's unprecedented efforts in responding to its customer needs. Telecommunications companies in more than 40 countries rely on Unisys solutions and services with more than 140 million voicemail subscribers worldwide. Unisys possesses a top-notch systems integration team that has a global footprint and superior expertise in the enhanced service platform arena. For more information, please visit www.unisys.com/communications. About Unisys Unisys is a worldwide information technology services and solutions company. Our people combine expertise in consulting, systems integration, outsourcing, infrastructure and server technology with precision thinking and relentless execution to help clients, in more than 100 countries, quickly and efficiently achieve competitive advantage. For more information, visit www.unisys.com. RELEASE NO.: 0214/8503 http://www.unisys.com/about__unisys/news_a_events/02148503.htm Unisys is a registered trademark of Unisys Corporation. All other brands and products referenced herein are acknowledged to be trademarks or registered trademarks of their respective holders. |
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