Unify Appoints Kevin Kane as Vice President of Worldwide Sales.Software Sales Veteran to Drive Strategic Market Penetration Noun 1. market penetration - the extent to which a product is recognized and bought by customers in a particular market penetration - the act of entering into or through something; "the penetration of upper management by women" for Unify Composer SACRAMENTO, Calif. -- Unify Corp. (OTC OTC See: Over-the-counter. OTC See over-the-counter market (OTC). BB: UNFY), global provider of development and database software, today announced the appointment of Kevin Kane as vice president of worldwide sales. Leveraging a stellar career as a strategic sales executive for growth-oriented software companies, Mr. Kane will be responsible for driving market adoption for the Company's service-oriented architecture See SOA. (SOA (1) (Start Of Authority) The first record in a DNS zone file. See DNS records. (2) (Service Oriented Architecture) The modularization of business functions for greater flexibility and reusability. ) offering, Unify Composer. Mr. Kane brings to Unify demonstrated sales success in growing top-line revenue for several enterprise software companies. Most recently he served as the global sales director for Sacramento-based Meridian Systems, selling SOA applications to the construction industry. At Meridian, he lead strategic sales initiatives that resulted in reduced sales cycles, increased close ratios and new product revenue growth of 450 percent. "Kevin's experience and reputation in value selling for growth-oriented software companies made him the ideal candidate to join the Unify team," said Todd Wille, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Unify. "Unify is at an exciting juncture having completed our merger and integration with Gupta Technologies Gupta Technologies, LLC is a software development company. Their principle products are the SQL relational database SQLBase, and a Rapid application development system called Team Developer. . We are embarking on several new sales strategies with the goal of growing our global customer and partner base, including aggressively investing in sales and marketing for Unify Composer, which we believe will drive much of the future revenue growth for Unify. I am thrilled we were able to attract a sales leader of Kevin's caliber and look forward to his significant contributions as we launch these new initiatives." "Unify is well-positioned for rapid growth with exciting new products, a great customer base and strong operations," said Mr. Kane. "This is an exciting time to join the company and I look forward to driving the revenue growth that will enable Unify to exceed its earnings objectives and increase its market value." In addition to Meridian Systems, Mr. Kane has lead sales organizations at industry leading software companies, which were then acquired, including VIEO, now Cesura ce·su·ra n. Variant of caesura. ; Dazel Corp., acquired by Hewlett Packard; Tivoli Systems, acquired by IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) ; Beyond Software, acquired by NEON Systems; and Sterling Software, acquired by Computer Associates. About Unify Corp. Unify's software development and database solutions deliver a broad set of capabilities for automating business processes, integrating information and delivering collaborative information. Through its industry expertise and market leading technologies, Unify helps organizations drive business optimization, apply governance and increase customer service. Unify is headquartered in Sacramento, Calif., with offices in London, Munich and Paris, and a worldwide network of global distributors and partners. Contact Unify at 916-928-6400 or visit www.unify.com and www.guptaworldwide.com. |
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