Umbra Software Licenses Visibility Optimization Solutions Software to BioWare.SEATTLE -- Umbra Software Ltd., developers of highly-acclaimed Umbra occlusion occlusion /oc·clu·sion/ (o-kloo´zhun) 1. obstruction. 2. the trapping of a liquid or gas within cavities in a solid or on its surface. 3. culling culling removal of inferior animals from a group of breeding stock. The removal is premature, i.e. before completion of its life span, disposal of an animal from a herd or other group. technology, announced today that BioWare[TM], a division of Electronic Arts Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :ERTS ERTS Electronic Arts, Inc. (stock symbol) ERTS Earth Resources Technology Satellite (US NASA) ERTS Embedded Real Time Systems ERTS Enhanced Remote Transit Shed ), has licensed Umbra's visibility optimization technology for the award-winning sci-fi space epic Mass Effect[TM] franchise, the highly anticipated PC role-playing game Dragon Age[TM]: Origins and other future titles. Umbra is a highly robust, GPU GPU: see secret police. (Graphics Processing Unit) A specialized logic chip devoted to rendering 2D or 3D images. Display adapters contain one or more GPUs for fast graphics rendering. based, visibility optimization solution that allows game developers to create highly dynamic game worlds without preprocessing A preliminary processing of data in order to prepare it for the primary processing or for further analysis. The term can be applied to any first or preparatory processing stage when there are several steps required to prepare data for the user. . With Umbra game developers can increase their polygon budgets significantly and create highly complex game worlds which were previously impossible. "BioWare has proven their excellence with a multitude of award-winning projects," said Farhad Taherazer, VP of marketing for Umbra Software. "We are proud to have a studio with their track record recognize our abilities with a broad integration of our tech, it gives us credibility in this market place and puts us closer to becoming an industry standard." About BioWare BioWare develops computer, console, handheld and online video games focused on rich stories and memorable characters. Since 1995, BioWare has created some of the world's best-selling titles including the award-winning Baldur's Gate[TM] and Neverwinter Nights[TM] series, and Star Wars[R]: Knights of the Old Republic[TM]. Original BioWare-created IPs include Jade Empire[TM] and the 2007 Game of the Year, Mass Effect[TM]. With studios in Edmonton, Canada, and Austin, Texas, BioWare is hard at work on the epic fantasy RPG (Report Program Generator) One of the first program generators designed for business reports, introduced in 1964 by IBM. In 1970, RPG II added enhancements that made it a mainstay programming language for business applications on IBM's System/3x midrange computers. , Dragon Age[TM]: Origins and Sonic Chronicles: The Dark Brotherhood for the Nintendo DS[TM], as well as several unannounced projects including a massively multiplayer online game “MMO” redirects here. For other uses, see MMO (disambiguation). Massively multiplayer online game (also called MMOG or simply MMO) is a computer game which is capable of supporting hundreds or thousands of players simultaneously. . In 2008, BioWare was acquired by the world's leading electronic entertainment publisher, Electronic Arts. For more information on BioWare, visit www.bioware.com. About Electronic Arts Electronic Arts Inc. (EA), headquartered in Redwood City, California Redwood City is a suburb located on the San Francisco Peninsula in the San Francisco Bay Area of California. Redwood City is the county seat of San Mateo County. As of the 2005 census, the city had a total population of 76,000. , is the world's leading interactive entertainment software company. Founded in 1982, the Company develops, publishes, and distributes interactive software worldwide for video game systems, personal computers, cellular handsets and the Internet. Electronic Arts markets its products under four brand names: EA[TM], EA SPORTS[TM], EA SPORTS Freestyle[TM] and POGO[TM]. In fiscal 2008, EA posted GAAP GAAP See: Generally Accepted Accounting Principles GAAP See generally accepted accounting principles (GAAP). net revenue of $3.67 billion and had 27 titles that sold more than one million copies. EA's homepage and online game site is www.ea.com. More information about EA's products and full text of press releases can be found on the Internet at http://info.ea.com. BioWare, Mass Effect and Dragon Age are trademarks or registered trademarks owned by EA International (Studio and Publishing) Ltd. in the U.S. and/or other countries. EA, EA SPORTS, EA SPORTS Freestyle and POGO are trademarks or registered trademarks of Electronic Arts Inc. in the U.S. and/or other countries. Nintendo DS is a trademark of Nintendo. All other trademarks are the property of their respective owners. About Umbra Software Ltd. Umbra Software Ltd. is the expert in 3D visibility optimization solution for PC and game consoles. Umbra Software's Umbra uses instantaneous occlusion computations to speed up the development cycle; it allows for truly alive, interactive worlds with more objects and characters with new levels of realism; it increases freedom in large complex game worlds, enabling modification of worlds by developers and players on the fly. Umbra Software solutions are currently used by several high-profile titles and 3D game engines. For more information see www.umbrasoftware.com. |
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