USDATA opens Singapore office; Expands to better serve fast-growing Asian markets.RICHARDSON, Texas--(BUSINESS WIRE)--June 30, 1997--USDATA Corporation (Nasdaq:USDC An abbreviation for U.S. District Court. ) announced today that it has established a subsidiary company, USDATA Singapore Pte Ltd PTE LTD Private Limited , with an office in Singapore to meet increased market demand for its products and services throughout the Asia-Pacific region. Tony Druery has been named the Asia-Pacific regional manager based in Singapore. Druery has been with USDATA for six years and has worked with Asia-Pacific markets for the past five years. He reports to Mark Grefer, senior vice president, worldwide sales. The new office is located at #08-34, Harbour View, 81 Anson Road, Singapore 079908. The telephone number is (65) 421-6834; fax (65) 421-6934. "A local presence is essential in serving the Asia-Pacific market. By opening a USDATA office in the region, we will be able to better understand and meet our customers needs, including feedback on local requirements, and provide localized sales management Sales Management Role and Goal Importance of sales management is critical for any commercial organization. Expanding business in not possible without increasing sales volumes, and effective sales management goal is to organize sales team work in such a manner that ensures a and support. USDATA's presence in Asia will also allow us to better coordinate our multi-national accounts," said Grefer. USDATA has many value-added resellers throughout this region who are already actively installing and supporting its industrial automation software, FactoryLink Enterprise Control System(TM) (ECS See eComStation. ), and USDATA intends to expand this network during 1997. USDATA's FactoryLink ECS is the industrial automation market's most powerful real-time development toolset and is used to develop HMI (Human Machine Interface) The user interface in a manufacturing or process control system. It provides a graphics-based visualization of an industrial control and monitoring system. , SCADA (Supervisory Control And Data Acquisition) A process control application that collects data from sensors and machines on the shop floor or in remote locations and sends them to a central computer for management and control. and MES (Manufacturing Execution Software) Software that provides real time access to plant activities that include equipment, labor, orders and inventory. An MES integrates the data with enterprise resource planning (ERP) systems so that management has complete control of applications. It combines advanced ease-of-use, including single-step tag configuration, with platform independence and almost limitless scaleability. USDATA's FactoryLink ECS supports applications that are frequently mission-critical and upon which a customer's core business relies for its operation. Industries such as discrete and process manufacturing The manufacturing industry that uses process control systems. See process control. , utilities and regulatory compliance require such advanced real-time control. About USDATA USDATA Corporation (Nasdaq:USDC) is a global supplier of real-time application development tools, distribution management software, automatic identification equipment and related consulting and integration services. The company's products and services help automate manufacturing, process control, distribution and inventory applications. Its real-time data management capabilities enable customers to reduce operating costs, shorten cycle times, improve product quality and increase productivity. USDATA products are noted for high-performance, ease-of-use and support of multi-platform computing environments. For more information, visit USDATA on the World Wide Web at www.usdata.com . CONTACT: USDATA Corporation, Richardson Nicole Stasick, 972/680-9700 Ext. 305 |
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