USA TODAY SELECTS WEATHERNEWS TO PROVIDE WEATHER INFO.
"USA TODAY readers, both print and online, want instant access to weather news and information for their travel destinations," said Lorraine Cichowski, senior vice president and publisher of USATODAY.com. "Our customers will benefit from WNI's ability to quickly turn weather information into relevant news and clean graphics."
"With more than 20 offices worldwide and 200 scientists on our team, WNI collects and analyzes weather information and provides forecasts for the entire globe," said Jonathan Bell, president of WNI. "Our geographic coverage, global forecasting models and global weather database will allow us to provide USA TODAY and USATODAY.com with the most comprehensive weather data and graphics available."
National Newspaper to Provide At-a-glance Weather Information
New features and enhanced graphics will make it easier for USA TODAY's domestic edition readers to find weather information for the most frequently visited cities in the nation. For example, across the top of the weather page, weather forecasts and projected airport delays will be reported for 13 major hub airports nationwide. An exclamation point next to an airport's name will signify a potential delay.
Also new to the domestic weather page, a global travel map will show major weather events so travelers can plan or alter trips accordingly. A new comfort zone index will help travelers identify general weather conditions for different U.S. regions. In addition, the temperature-band map, already a feature of the USA TODAY weather page, will now show more detail and relief.
USA TODAY International Issue and Web Site Will Cater to Business Travelers
With data and graphics from WNI, the USA TODAY international edition will focus its weather reporting on Europe and will also include forecast maps depicting precipitation and temperatures for Asia, Australia and New Zealand. One of the new design features - forecasts for eight major hub airports around the world - will mirror the design and detail of the national issue.
USATODAY.com will also be working with WNI to provide data and graphics for its Web site, which will feature localized weather information for more than 6,000 worldwide locations. The site also will include Doppler radar images for the 50 major metro areas of the U.S. updated every seven minutes, global satellite images, ski forecasts for 500 locations, and pollen and ultra-violet reports for cities throughout the USA.
WNI's high-tech, automated infrastructure, maintained by its staff of meteorologists, allows the company to provide detailed, varied forecasting for locations around the world. While most services can forecast for only a limited number of locations on a daily basis, WNI's proprietary global forecast models and Global City Forecast System automate and speed up the forecasting process while continuing to provide accurate forecasts for thousands of locations daily. The company's meteorologists edit all weather data to further ensure accuracy.
Weathernews is the world's largest private weather information service and has over 650 employees in nine countries. Weathernews provides a wide variety of meteorological services to media, airlines, shipping companies, and various other industries around the globe.
Launched in 1995, USATODAY.com (www.usatoday.com) currently ranks as the No. 1 general news site on the Internet. Using real-time coverage, USATODAY.com provides visitors with an overview of the world, 24 hours a day, seven days a week. USATODAY.com includes more than 150,000 pages of breaking news, sports statistics, financial news and tools, technology reviews, worldwide weather forecasts, lifestyle and entertainment coverage, and interactive and multimedia features. Currently, 14 vendors make up Marketplace, a dedicated E-commerce section offering online sales of books, travel, music and more.
For more information, call 408/731-2460.
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|Date:||Jul 1, 1999|
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