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UNIVERSAL STUDIOS HOLLYWOOD SETS HIGHEST WEEKEND ATTENDANCE RECORD IN 29-YEAR HISTORY OF FAMED ATTRACTION

 UNIVERSAL CITY, Calif., Aug. 10 /PRNewswire/ -- Despite the continuing worldwide recession and its impact on tourism in Los Angeles and Southern California, Universal Studios Hollywood, the No. 1 motion picture-themed attraction in the world, set a two-day weekend attendance record (Aug. 7 & 8) when 64,415 guests visited the studio.
 Saturday's 33,632 total represented a new daily mark.
 Both figures shatter totals set in 1989 when Universal unveiled "Earthquake -- The Big One," a recreation of a massive 8.3 tremblor. Until this year, "Earthquake" had been widely considered the most successful new attraction debut in theme park history.
 "`Back To The Future' is the latest in a string of successful openings the last few years," said Bob Gault, president, Universal Studios Hollywood. "It began with Earthquake, followed with E.T.'s arrival, continued with the opening of our beautiful studio center and then caught fire with Backdraft. This is what the world has come to expect from Universal's world-class attraction and signifies the commitment that Universal has made to strengthen the Southern California tourism industry.
 "Also due to the success of `Back To The Future' we have been able to operate at record levels of seasonal employment," Gault said.
 "Back To The Future" is a $60 million state of the art ride combining dynamic motion-based technology with sophisticated hydraulics, multichannel sound, live effects and groundbreaking Omnimax film to create a total sensory impact experience akin to a "flying roller coaster."
 The attraction debuted June 12, attracting worldwide attention with stars like Michael J. Fox, Mary Steenburgen and Steven Spielberg in attendance for the first rides in the massive 13-story structure.
 Universal Studios Hollywood is the largest and busiest motion picture television studio in the world.
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 /CONTACT: Jim Yeager of Universal Studios Hollywood, 818-622-3002/


CO: Universal Studios Hollywood ST: California IN: ENT SU:

LS-LM -- LA027 -- 1311 08/10/93 15:40 EDT
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Publication:PR Newswire
Date:Aug 10, 1993
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