UBS 32nd Annual Media Week Conference Begins Today; Features Presentations by 70 Major Media Companies.

NEW YORK -- The 32nd Annual UBS Media Week Conference, "the longest running show on Wall Street," opens today at the Grand Hyatt Hotel in New York City and runs through Thursday, December 9. The conference will feature presentations by chief executives and other senior managers of 70 leading companies representing advertising, broadcasting, publishing, multi-channel television distribution, entertainment and new media companies from the Americas, Europe, Australia, and Asia.

"The conference should prove to be a unique forum for key participants in the Global Media sector to review fundamental trends and to develop viewpoints for the sector as we approach 2005," said Aryeh Bourkoff, UBS cable and satellite analyst and a conference co-host."As the media sector broadens its scope through a convergence of technologies and industry, as well as through enhanced mediums of transmitting and developing content, company participation has increased this year, and so has investor interest," he said.

The four-day conference will kick off with its traditional analysis of the outlook for advertising in the coming year. As the week progresses, the conference will focus on marketing services, entertainment, broadcasters, publishing, pay television, video games and the large, vertically-integrated media giants.

Keynote presentations include:

--Dick Parsons, chairman and chief executive officer, Time Warner Inc.

--Ken Lowe, president and chief executive officer, The E.W. Scripps Co.

--Randall Mays, chief financial officer, Clear Channel Communications 

--John R. Alchin, executive vice president, treasurer & co-CFO, Comcast Corporation

--Dave Watson, executive vice president - operations, Comcast Cable

--Miles Groves, president, MG Strategic Research Ltd.

--James Conaghan, vice president, Media Association of America

--Bob Coen, director of Forecasting, Universal McCann

--Steve King, chief executive, Zenith Optimedia

Since its inception in 1972 as a small meeting for New York publishing analysts, the UBS Media Week Conference has grown to encompass all aspects of media, entertainment and new media. Highlights from past conferences have included SKY TV's first synchronized satellite analyst presentation from Australia to New York; an analysis of the "electronic highway" in the early days of the internet; and presentations by leading media entrepreneurs including Ted Turner, Jerry Yang, Steve Case and Barry Diller. Now in its 32nd year, this year's conference is expected to host to 1,800 investors, presenters and reporters from around the world.

Online conference information

To access audio transmissions and the conference agenda please go to the UBS Investment Bank website at www.ibb.ubs.com. Audio transmissions of company presentations will be available live and by replay. Replays will begin three hours after the actual presentation time and will be available on the site for four weeks.

The 32nd Annual Media Week Conference underscores UBS's universal and comprehensive approach to covering the communications sector, with some 150 media, entertainment, publishing, cable, satellite, broadcasting, advertising and publishing companies covered by more than 50 analysts around the world.

In addition to Mr. Bourkoff and co-host Matt Coppet, UBS Global Media Analyst, the conference is hosted by other members of UBS's Global Media Research Team: Brian Shipman, US Publishing Analyst; Tim Wallace, US Broadcasting and Entertainment Analyst; Mike Wallace, Multimedia Consumer Software analyst; Mike Hilton, Europe Media Analyst; Tony Wilson, Australia Media Analyst; and Philip Olesen, High Grade Debt Media Analyst.

UBS Securities LLC is a business group of UBS AG (NYSE: UBS), one of the largest financial services firms in the world with 66,000 employees in more than 50 countries. UBS is a leader in equities, corporate finance, M&A advisory and financing, financial structuring, fixed income issuance and trading, foreign exchange, derivatives and risk management.