U.S. Companies Embrace Premiere Corporate Hospitality During Super Bowl XLI.

MIAMI -- On February 04, 2007 the city of Miami, FL will once again serve as the host location for Super Bowl XLI for the "Face-off In Florida." This will be the 9th Super Bowl to be played in the South Florida region. As the kickoff to Super Bowl XLI is quickly approaching, numerous companies are leveraging America's largest and most momentous sporting event to their own benefit by utilizing corporate hospitality facilities during Super Bowl XLI. Corporations from across the nation will spend top dollars to entertain their key clients and prospects in truly lavish, first class, premiere corporate hospitality environments during the festivities surrounding the Super Bowl. The Hospitality Group (THG), at the vanguard of providing premiere corporate hospitality environment(s), is expecting to host nearly 350 of the nation's most influential executives hosted by 30+ Fortune 500 corporations, at their exclusive corporate hospitality environment, located within the exclusive JW Marriott Hotel in Miami during Super Bowl XLI.

Continued excitement in the Miami / South Florida area has inspired corporations from across the nation to commit to spend top dollars to entertain their key clients and prospects in first class corporate hospitality settings, generating an immense amount of spin-off attention for Miami area businesses. The South Florida Super Bowl XLI Host Committee estimates that the NFL's Super Bowl XLI festivities, centered on the February 04th game at Dolphin Stadium, will bring in excess of $350 million total economic impact for the region.

The reason why many companies opt for utilizing premiere corporate hospitality is that it simply gives them a controlled setting in which to reward their key clients as well as develop relationships with new prospects. Business and the Super Bowl will forever be linked because of the game's ability to open doors, close deals, increase brand exposure and entertain key clients. A sport with a superlative image and ability to reach key decision-makers, the Super Bowl's importance within the corporate arena cannot be underestimated. Just some of the benefits of premiere corporate hospitality may include: a pre-game Champaign reception; a four-course gourmet luncheon; private tables with individual company signage at the corporate hospitality location; private shuttle service to & from Dolphin Stadium; post event buffet & cocktails & event concierge service. It is effortless to see what the appeal is to corporate America. More and more corporations have realized the benefits of premiere corporate hospitality, with more companies exploring this avenue of business development with each successive year, explaining the explosive growth, nationwide, in the appeal of premiere corporate sports hospitality.

Just one of the highlights of THG's premiere corporate hospitality festivities taking place at the JW Marriott Hotel will be a Silver Service Four-course gourmet luncheon hosted by renowned former Green Bay Packers' 5-time NFL Pro Bowler, Sterling Sharpe, who will serve as one of the celebrity hosts for the afternoon's festivities, prior to Super Bowl XLI.

South Florida is extremely proud to once again serve as the host site for the Super Bowl, for the ninth time, most recently hosting it in 1999. The game itself will be played at the modern Dolphin Stadium. The city of Miami's local officials plan to once again make the most of their time in the international spotlight, with as many as 125,000 visitors expected in the South Florida area for the festivities around the Super Bowl. More than 141 million in total are expected to watch the television coverage, according to NFL estimates. The 10 most-watched programs in TV history are all Super Bowls. The enormity of the audience tied to the Super Bowl is a clear example of corporations generating synergy around a momentous sporting event to also enhance their visibility on the corporate playing field.

About THG

The Hospitality Group, Worldwide (THG) specializes in uniting premiere corporate hospitality services with marquee International sporting events, in order to deliver the ultimate in prestigious and luxurious corporate sports hospitality environments. As one of the world's leading sports hospitality entertainment providers, THG maintains offices in 54 cities worldwide, and covers major sporting events around the globe such as the Super Bowl, The World Cup, Final Four, The Masters Golf Championship, The Olympics, U.S. Open and numerous others! THG's extensive experience, which has expanded over the past two decades, has lead to its unique reputation of being able to access premiere events and provide a full service 1st class, premiere corporate hospitality environment for all of its clients. It is the ideal setting in which to inspire effective corporate entertainment and develop the symbiotic relationship building so crucial in today's fast-paced business environment.

For additional information, please visit our web site at www.thgworldwide.com

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