Turner Sports Sales Signs Hyundai Motor America as First Official Sponsor of Women's United Soccer Association.Sports Editors & Soccer Writers ATLANTA--(BW SportsWire)--Sept. 5, 2000 Hyundai Motor America has signed on as the first official sponsor of the Women's United Soccer Association The Women's United Soccer Association (WUSA) was the world's first women's soccer league in which all the players were paid professionals. Founded in February 2000, the league began its first season in April 2001 with eight teams nationwide in the United States. (WUSA) in a four-year, category-exclusive deal, it was announced today by Keith Cutler, executive vice president of Turner Sports Sales. Hyundai will be the official car of the WUSA, which will air on TNT TNT: see trinitrotoluene. TNT in full trinitrotoluene Pale yellow, solid organic compound made by adding nitrate (−NO2) groups to toluene. and CNN/Sports Illustrated beginning in April 2001. "As the first official sponsor of WUSA, Hyundai receives unprecedented brand association with a hot, new franchise that already has a large, loyal fan base," said Cutler. "The broad scope of the sponsorship affords Hyundai maximum exposure nationally and locally, both on-air and off-air." "Once Hyundai had experienced the excitement of the Women's World Cup The Women's World Cup could refer to either the:
"We're very excited to have Hyundai on board as our first national sponsor," said Lee Berke, Acting President of the WUSA. "We're glad that Hyundai will receive great value and exposure from their involvement with the WUSA. Their sponsorship further legitimizes our league and furthers our belief in the potential for women's soccer in the United States Soccer, which is known simply as football in most countries, has long been a popular sport in the United States. It is the most popular recreational sport for both boys and girls, and according to "History of Soccer: The Beautiful Game", has been so for about 25 years. ." The fully-integrated sponsorship package of benefits includes official rights to the WUSA trademarks and logos, on-air advertising in each game broadcast nationally on TNT and CNN/Sports Illustrated and locally on participating cable systems, on-air billboards and on-field signage, as well as dealer promotions and player appearances. Hyundai is also the title sponsor of TNT and TBS Superstation's "Inside the NBA" telecasts. Additional sponsors will be announced soon. The WUSA will launch next April in eight team markets: Atlanta, Boston, New York Boston is a town in Erie County, New York, United States. The population was 7,897 at the 2000 census. The town is named after Boston, Massachusetts. The Town of Boston is an interior town of the county and one of the county's "Southtowns. , Philadelphia, Orlando, San Diego, San Francisco Bay Area “Bay Area” redirects here. For other uses, see Bay Area (disambiguation). The San Francisco Bay Area, colloquially known as the Bay Area or The Bay and Washington D.C. The WUSA will feature all of the members of the 1999 World Cup Champion team. WUSA's founding players are: Michelle Akers, Brandi Chastain, Tracy Ducar, Lorrie Fair, Joy Fawcett, Danielle Fotopoulos, Julie Foudy, Mia Hamm, Kristine Lilly, Shannon MacMillan, Tiffeny Milbrett, Carla Overbeck, Cindy Parlow, Christie Pearce, Tiffany Roberts, Briana Scurry, Kate Sobrero, Tisha Venturini, Saskia Webber, and Sara Whalen. Information on the WUSA can be found on the league's official website at www.wusaleague.com. WUSA investors include John S. Hendricks, chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Discovery Communications, Inc., the parent company of Discovery Channel, The Learning Channel, and other cable network services; Amos B. Hostetter, Jr., former chairman and CEO, Continental Cablevision, Inc., Comcast Corporation; Cox Enterprises; Cox Communications; and Time Warner Cable This article or section needs sources or references that appear in reliable, third-party publications. Alone, primary sources and sources affiliated with the subject of this article are not sufficient for an accurate encyclopedia article. . Hyundai Motor America, based in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Company The Hyundai Motor Company, a division of the Hyundai Kia Automotive Group, is South Korea's largest and the world's sixth largest Automaker.[1] Its headquarters are in Seoul, South Korea. of Korea. Hyundai cars and light trucks are distributed in the United States by Hyundai Motor America and are sold and serviced through more than 500 dealerships nationwide. Turner Sports, Inc. presents some of the best and most popular sporting events worldwide, and is a leader in televised sports programming. With events airing on four networks -- TBS Superstation, TNT, Turner South and CNN/Sports Illustrated -- Turner Sports' line-up includes the NBA, NASCAR, Wimbledon, Atlanta Braves baseball, Atlanta Thrashers hockey, Atlanta Hawks basketball, professional golf, figure skating, college football, WUSA Soccer and the Goodwill Games. Turner Broadcasting Sales, Inc. is the advertising and marketing arm of Turner Broadcasting System Turner Broadcasting System, Inc. (often abbreviated TBS Networks or TBS, inc.) is the company managing the collection of cable networks and properties started by Robert Edward "Ted" Turner from the mid-1970s to the late-1990s. , Inc. (TBS, Inc.). It generates all advertising revenue for the company's cable networks, including TBS Superstation, TNT, Cartoon Network, Turner South, CNN/U.S., CNN Headline News, CNNfn, CNN/Sports Illustrated, CNN International, and CNN en Espanol, Turner Interactive, and place-based media like CNN Airport Network CNN Airport Network is a satellite television network broadcasting general news, weather, stock market updates and features to airports across North America. The network debuted on January 20, 1992[1] . A subsidiary of Time Warner Inc., TBS, Inc. is a major producer for news and entertainment products around the world and a leading program provider for the basic cable industry in the U.S. |
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