TradeWave announces marketing and sales management additions; former Dell Exec joins as Vice President of Marketing.AUSTIN, Texas--(BUSINESS WIRE)--Aug. 28, 1996--TradeWave Corporation, a subsidiary of SunRiver Corporation (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :SRVC srvc service SRVC San Ramon Valley Campus (Diablo Valley Community College, California) SRVC Society for Rehabilitation of the Visually Challenged (India) ), today announced additions to its marketing and sales senior management team. John Ellett, a former Dell Computer Corporation (company) Dell Computer Corporation - One of the biggest US manufacturers of IBM PC compatibles. "From notebooks to networks", their slogan says. http://us.dell.com. marketing director has been named Vice President, Marketing. Patricia Friar, previously the company's director of marketing, was named Vice President, Marketing Communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales . Clay Harris, formerly the director of Sales has been promoted to Vice President Sales, Energy. John Ellett was most recently President of the Ellett Group, a marketing consulting firm specializing in marketing strategy and program development for technology companies. The Ellett group serves such customers as Dell, Power Computing, SiemensROLM, SunRiver Corporation and Artisoft. Prior to that John Ellett served as Group Director for North American North American named after North America. North American blastomycosis see North American blastomycosis. North American cattle tick see boophilusannulatus. Marketing for Dell Computer Corporation and was a senior marketing manager and project director for Dell USA responsible for brand management. Before Dell, Ellett held management positions in marketing at IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) Corporation. Patricia Friar has over 17 years experience in the high tech industry in marketing and product management. Prior to joining TradeWave in 1994 she was a managing partner of Friar Associates, a high tech management consulting firm. Her clients included Microelectronics and Computer Technology Corporation (body) Microelectronics and Computer Technology Corporation - (MCC) One of the first, and now one of the largest, US computer industry research and development consortia. (MCC (The Microelectronics and Computer Technology Corporation, Austin, TX) The first high-tech research and development consortium in the U.S., created in 1982 by leading companies within the electronics industry. ), SunRiver Corporation, Asea Brown Boveri, Combustion Engineering, Inc. and NOVA Communications. Before joining TradeWave, Clay Harris spent seven years at Uniras, Inc. (Advanced Visual Systems) where he developed a vertical industry market sales channels and government and business sales for data visualization. While at Uniras he led a team to develop and market a strategic information delivery system for the oil and gas market. TradeWave Corporation is a front-runner in providing Internet electronic commerce software products and services that enable secure business-to-business electronic transactions and communications over the Internet. In 1993, TradeWave delivered the first commercial intranet and secure VPI VPI Voice Print International (Camarillo, CA) VPI Virtual Path Identifier (used in Asynchronous Transfer Mode) VPI Virginia Polytechnic Institute (aka Virginia Tech) . Based in Austin, Texas, the company was founded in 1991 as the Enterprise Integration Network (EINet) within the Microelectronics and Computer Technology Corporation (MCC), a research consortium of the nation's leading high-tech companies such as IBM, Kodak, Hewlett-Packard, and AT&T. TradeWave is a subsidiary of SunRiver Corporation, a leader in network-centric computing solutions. TradeWave Corporation can be reached at its World Wide Web address, http://www.tradewave.com and SunRiver can be reached at http://www.sunriver.com. CONTACT: Baron, McDonald & Wells Rick Fernandez or Todd Klawin, 770/492-0373 fax: 770/492-0374 or email: rfernandez@bmwpr.com or TradeWave Corporation Patricia Friar, 512/433-5325 fax: 512/433-5303 or email: friar@tradewave.com |
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