TradeStation Group Announces the Launch of the New TradeStation Platform.Business Editors MIAMI--(BUSINESS WIRE)--June 27, 2001 TradeStation Group, Inc. (Nasdaq:TRAD) announced that today it is launching the new TradeStation platform, which combines for the first time strategy testing, automated trading and intelligent direct-access execution. This release marks the company's entry into the multi-billion dollar market of providing brokerage services to institutional and active individual traders. The unique patent-pending technology within TradeStation is now available for free to institutional and active traders who trade at a certain level at TradeStation Securities, an NASD NASD See: National Association of Securities Dealers NASD See National Association of Securities Dealers (NASD). , SIPC (Simply Interactive PC) An earlier umbrella term from Microsoft and Intel for a PC that works like a home appliance. For example, it has a sealed case, uses external connectors for expansion and boots in just a couple of seconds. and NFA NFA - Finite State Machine member firm. The new platform offers a combination of equities, options, and futures data, and direct-access equities and futures execution services. "For the first time, institutional and active traders can choose the award-winning TradeStation as their execution platform," said Bill Cruz, Co-Chairman of the Board and Co-CEO. "For nearly a decade, what used to cost traders thousands of dollars in software fees and additional hundreds of dollars in monthly data fees now comes for free by them merely doing what they've wanted to do for years -- trade through the TradeStation platform." The company is releasing the new platform in a controlled rollout to existing TradeStation users and current brokerage customers of TradeStation Securities. In approximately thirty days, the company will begin direct marketing to its installed base of TradeStation Pro subscribers, WindowOnWallStreet.com subscribers, and legacy TradeStation software users. General marketing efforts through print and television media are expected to begin in late Q3 of this year. The New TradeStation Platform TradeStation is the first trading platform that combines the speed of intelligent direct-access order-routing with two powerful advantages not found anywhere else: The power to test and automate your own trading strategies In finance, a trading strategy (see also trading system) is a predefined set of rules to apply. Usually, this refers to a means used to replicate an option in order to give it an arbitrage free value in the sense that the cost of buying some financial assets to give the same . TradeStation is designed to transform a user's PC into an interactive trading assistant. One that can actually help traders develop their own time-tested rules for getting in and out of the market. And one that offers traders the power to automate the execution of their trading strategies in ways never thought possible. What has made TradeStation analytical software Analytical software is software that is designed specifically for and development of a particular environment or object. so successful over the years is its unique capability to allow users to describe their trading strategies to a computer and have the computer test how successful that strategy could have been historically. What makes this unique strategy testing capability possible is TradeStation's EasyLanguage(R), the language through which the strategies can be described and modified using English-like statements. It is at the heart of TradeStation, and with today's release, it is the first time that traders will be able to link their strategies directly to direct-access brokerage execution within the same platform. TradeStation's new Strategy Automation Engine allows users to automate the monitoring and execution of their trading strategies faster than humanly hu·man·ly adv. 1. In a human way. 2. Within the scope of human means, capabilities, or powers: not humanly possible. 3. possible. Once a user has one or even dozens of strategies that the user wants to trade, TradeStation will monitor them in real-time, tick-by-tick, and once buy or sell conditions are met, TradeStation will instantly and automatically send the order into the market via direct-access order-routing. Next, TradeStation immediately starts monitoring the market until the order is filled. Then, it monitors the exit criteria placing all exit orders accordingly. State-of-the-art intelligent direct-access execution is the foundation of the Strategy Automation Engine and is designed to provide two things: reduced costs and increased speed in executing orders. It ensures traders have access to all major pools of liquidity for their orders and on an agency-basis only. Intelligent order-routing technology directs orders automatically to the avenue of liquidity offering the best available price for equity trades, regardless of whether that fill is provided by an ECN (Electronic Communications Network) A computerized, private financial trading system. Terra Nova Trading (www.terranovatrading.com) and Instinet (www.instinet.com) are examples. , one of over 450 Market Makers or an Exchange. About TradeStation Group, Inc. TradeStation Group, Inc. (Nasdaq:TRAD), through its operating subsidiary An operating subsidiary is a business term frequently used within the United States railroad industry. In the case of a railroad, it refers to a company that is a subsidiary but operates with its own identity and rolling stock. , TradeStation Securities, Inc., offers the TradeStation trading platform to institutional, professional and serious, active individual traders -- an electronic trading  This article or section is in need of attention from an expert on the subject.Please help recruit one or [ improve this article] yourself. See the talk page for details. platform that enables clients to design, test and monitor their own custom trading strategies and then automate them with direct-access order execution. The trading platform currently offers streaming real-time equities, options, futures and futures options Futures option An option on a futures contract. Related: Options on physicals. futures option A put or call option on a futures contract. market data. Equities and options transactions are cleared through Bear, Stearns Securities Corp. (NYSE NYSE See: New York Stock Exchange :BSC (Binary Synchronous Communications) See bisync. ) and futures and futures options transactions are cleared through Lind-Waldock and Company. The company's other operating subsidiary, TradeStation Technologies, Inc., develops and offers strategy trading software tools and subscription services. Forward-looking Statements forward-looking statement A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections. This press release contains statements that are forward-looking and are made pursuant to the safe harbor Safe Harbor 1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated. 2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive. provisions of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995. When used in this press release the words "believes," "plans," "estimates," "expects," "intends," "designed," "anticipates," "may," "will," "should," "could," "upcoming," "potential" and similar expressions, if and to the extent used, are intended to identify forward-looking statements. All forward-looking statements are based largely on current expectations and beliefs concerning future events that are subject to substantial risks and uncertainties. Actual results may differ materially from the results suggested herein. Factors that may cause or contribute to the various potential differences include, but are not limited to technical difficulties or errors in the new TradeStation platform that delay the launch and/or roll-out schedule and/or marketing plans for the platform, and other risks and uncertainties indicated from time to time in the company's filings with the Securities and Exchange Commission including, but not limited to, the company's registration statement on Form S-4, as amended, declared effective by the SEC on December 11, 2000 and its Annual Report on Form 10-K Form 10-K A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information. Form 10-K See 10-K. for the year ended December 31, 2000, as well as other press releases. |
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