Tour2Korea.com and Korea National Tourism Organization Launch Campaign to Jump Start South Korea's Stagnant Tourism Market.Business Editors/Travel Writers SEOUL Seoul (sā`  l, sā` l, sōl), city (1995 pop. 10,229,262), capital of South Korea, NW South Korea, on the Han River. , Korea--(BUSINESS WIRE)--July 24, 2003 Korea's premiere tourism website, Tour2Korea.com, in conjunction with the KNTO KNTO Korea National Tourism Organization KNTO Kanto (Pokemon) , begins a massive 6 month promotion to encourage travelers to consider Korea for their next vacation. Focusing on its three main markets, the USA, China and Japan, Tour2Korea.com will divide the promotion into seasonal themes: July / August: "Healthy Korea" will focus on health and safety in Korea. "Many people may not know that Korea had only a handful of SARS cases and was never listed by the WHO as a hot spot," says Eunmee Hong of the KNTO. This is due to the vigilant efforts by the government to keep SARS out. Some also say "kimchi kim·chi also kim·chee n. pl. kim·chis also kim·chees A Korean dish made of vegetables, such as cabbage or radishes, that are salted, seasoned, and stored in sealed containers to undergo lactic acid fermentation. ," a native Korean dish comprised of fermented vegetables, boosted the immune systems immune system Cells, cell products, organs, and structures of the body involved in the detection and destruction of foreign invaders, such as bacteria, viruses, and cancer cells. Immunity is based on the system's ability to launch a defense against such invaders. to fight off infection. It is also noted that tourist safety is the top priority of the tourism board and that North Korea is a non-issue for visitors. September / October: "Dynamic Korea" will showcase the most fabulous festival-filled season of all in Korea: Autumn. Festivals include the 'Seogwipo 70-ri Festival' held at Seogwipo's beautiful beach area, (also known as 'Venice of Korea'); the Eulalia Flower Festival, where the dazzling flowers and meadows of Cheju Island make a romantic setting; and Chu'sok ("fall evening") is a Korean "Harvest Moon harvest moon, full moon occurring nearest to the autumnal equinox, about Sept. 23. During harvest moon the retardation (later rising each night) of the moon is at a minimum because of the relation of the moon's path to the horizon. " festival on 24th of September. "These are just a few of the delights awaiting our guests," says Hong. November / December: 'Fun Korea' or 'Ski Korea'; With mountainous moun·tain·ous adj. 1. Having many mountains. 2. Resembling a mountain in size; huge: mountainous waves. mountainous Adjective 1. terrain covering 70% of Korea, this country is becoming an international ski destination for lovers of the sport. Resorts developments are on the rise and Tour2Korea.com will showcase the "rising star of skiing" in the winter months. Each season includes a promotion with various free gifts. This July, KNTO will be offering premium full tour packages to five members of its site and Korean popular singers' VCDs to 50 members, who answer the quiz A quiz is a form of game or mind sport in which the players (as individuals or in teams) attempt to answer questions correctly. Quizzes are also brief assessments used in education and similar fields to measure growth in knowledge, abilities, and/or skills. about Korea's location, language, and kimchi correctly. Also, it will provide cushion Cushion In the context of project financing, the extra amount of net cash flow remaining after expected debt service. cushion See call protection. and blanket sets, travel alarm clocks, and umbrellas to 50 new members who register on Tour2Korea.com every month. With this campaign, KNTO plans to build an image of Korea as a safe and attractive country while re-affirming the reputation of Tour2Korea.com as the nation's premier and most comprehensive website on tourism. Tour2Korea.com is available in 8 different languages, full of useful information and services such as reservations for hotels, flights, performances, tour packages, online shopping, discount coupons, and more. Those interested in becoming a free member and qualify for prizes should simply visit www.tour2korea.com. |
|
||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion