Toshiba Shatters Four Megapixel Barrier with New PDR-M81 Digital Camera.Business & Technology Editors IRVINE, Calif.--(BUSINESS WIRE)--June 18, 2001 --Toshiba Sets New Standard for Consumer Digital Camera Excellence, PDR-M81 Offers 4.2 Megapixel Performance, AVI (Audio Video Interleaved) A Windows multimedia video format from Microsoft. It interleaves standard waveform audio and digital video frames (bitmaps) to provide reduced animation at 15 fps at 160x120x8 resolution. Audio is 11,025Hz, 8-bit samples. Video/Audio Recording, Advanced Auto/Manual Operations, USB USB in full Universal Serial Bus Type of serial bus that allows peripheral devices (disks, modems, printers, digitizers, data gloves, etc.) to be easily connected to a computer. Connectivity & Newly Designed Lens System -- Toshiba Imaging Systems, a division of Toshiba America Information Systems, Inc., today announced that it is bringing the powerful imaging capabilities of a 4.2 Megapixel CCD sensor See CCD. to its award-winning digital camera line-up by launching the new PDR-M81 digital camera. The PDR-M81 digital camera will be shown publicly for the first time at the PC EXPO A trade show for resellers, corporate managers and technical professionals from CMP Media LLC, a subsidiary of United Business Media. First held in New York in 1983 with 120 exhibitors and 9,600 attendees, the show grew from the personal computer's early years to 550 vendors and more than trade show in New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of , New York, on June 24, 2001. It is expected to be on store shelves in July with an MSRP MSRP Manufacturer's Suggested Retail Price MSRP Message Session Relay Protocol MSRP Multi-Species Recovery Plan (US Fish & Wildlife Service) MSRP Member of the Society for Radiological Protection (UK) under $1,000. With its ability to capture high-resolution 2400 x 1600 images, the PDR-M81 raises the quality bar for consumer digital picture taking. Aiming to appeal to the broadest range of consumers, business people and photographers, Toshiba engineers cleverly combined the PDR-M81's next generation imaging technology with a user-friendly "point and shoot" design and a wealth of exciting audio/video features. "The PDR-M81 brings to the market an unprecedented level of imaging performance, making it an ideal choice for photographers making the transition from analog to digital imaging, as well as for current digital camera users looking to upgrade to the next level," said Doug Freck, Vice President & General Manager, Toshiba Imaging Systems. "While other manufacturers are talking about consumer digital photography someday reaching the same quality as traditional photographic film, Toshiba is doing it here and now." VERSATILE & POWERFUL Boasting an awesome 4.2 million-pixel CCD sensor along with a 35mm-equivalent lens (35-98mm) with 6X zoom, the PDR-M81 captures images of such natural color and clarity that they truly mirror the appearance of pictures taken with non-digital cameras. Printing these images at 300dpi yields eye-catching photographs suitable for framing or family photo books, or for archiving and sharing memories digitally on a CD. In addition, business people will find that they can easily incorporate the camera's JPEG-format images into top-notch looking brochures, reports and presentations. Plus, thanks to the camera's ability to shoot at lower-resolution settings (1200 x 800, 720 x 480), the PDR-M81 is also perfect for producing internet-ready photography and video for web pages or e-mail attachments. The PDR-M81's arsenal of professional-level features includes a newly redesigned lens (f=7.25-20.3mm) equipped with a 2.8X optical zoom Changing the focal length of a camera by adjusting the physical zoom lens. All zoom lenses in film cameras and digital single lens reflex (DSLR) cameras are optical zoom. Digital point-and-shoot cameras as well as consumer and prosumer video camcorders have optical zoom, but they also and a 2.2 X digital zoom Simulating a longer focal length in a digital camera via software. The digital zoom is accomplished via image enhancement software within the camera itself rather than the inherent mechanics of the physical zoom lens. For more details, see optical zoom. . The lens has a macro mode for photographing subjects as close-up as four-inches away. The all-glass Canon(R) lens was designed using 7 elements in 5 groups to reduce distortion and provide maximum resolution. NEW AUTOMATIC & MANUAL FEATURES The PDR-M81's automatic settings take the guesswork out of digital photography. Features such as a high-precision auto white balance; an auto exposure control that automatically selects the best aperture and shutter speed In a still camera, the length of time that the shutter is open, exposing the film (analog) or CCD or CMOS sensor (digital) to light for a single image. In a camcorder, the shutter speed is the frame speed; for example, 24, 30 or 60 frames per second (fps). See exposure and shutter lag. for a specific setting; an auto-focusing system; and auto-sensing flash technology that adjusts flash output to lighting conditions, allow ne w users to experience the fun and satisfaction of being a digital photographer just minutes after taking the camera out of the box. In addition to the convenience of automatic operation, the PDR-M81 comes equipped with manual features to aid discriminating photographers in achieving their own personal vision. The user-selectable white balance settings accommodate for diverse lighting conditions such as outdoors, cloudy, incandescent and fluorescent. The full manual exposure control enables the user to select the appropriate shutter speed (1/2 second to 1/1000 second) and f-stop in 1/2-stop increments up to +/- 2 stops. There is also an aperture priority Aperture priority, often abbreviated Av or A on a camera dial, is a setting on some cameras that allows the user to choose an aperture while the camera selects a shutter speed to match. The camera will ensure proper exposure. AE mode for choosing the f-stop, as well as a shutter priority Shutter priority refers to a setting on automatic cameras that ensures proper exposure by keeping the shutter speed fixed to a specific duration and adjusting the aperture in changing light levels. AE mode for selecting the right shutter speed to capture images of fast-moving subjects. Photo enthusiasts will also appreciate the greater control afforded by the camera's manual focusing, burst shot mode, and range of ISO settings. Boasting a working range up to ten feet, the built-in flash system has several modes to choose from including slow-sync for artistic photography involving moving or low light subjects. Other modes are automatic, red-eye reduction, and fill-in flash. PORTABLE, MULTI-FUNCTION DEVICE Among the smallest digital cameras available, the PDR-M81 makes a striking impression with its highly polished silver and black color scheme. And while it weighs less than 8.5 ounces and sports pocketsize dimensions, it i s laden with today's most in-demand features. As a legacy feature of the popular Toshiba PDR-M70 camera released a year ago, the PDR-M81 has an AVI movie mode that lets users film up to three minutes "Three Minutes" is the 46th episode of Lost. It is the twenty-second episode of the second season. The episode was directed by Stephen Williams, and written by Edward Kitsis and Adam Horowitz. It first aired on May 17, 2006 on ABC. of video at 160 x 120 resolution (15 fps), or 60 seconds at 320 x 240 (15 fps). Sound can be recorded during the video filming by using the camera's built-in microphone. When the video is finished it can be viewed o n a computer monitor, a television (NTSC/PAL), or on the camera's 1.5-inch polysilicon color LCD. The video can even be used to spruce up spruce up Verb [sprucing, spruced] to make neat and smart Verb 1. spruce up - make neat, smart, or trim; "Spruce up your house for Spring"; "titivate the child" a web page o r as a creative e-mail attachment. The PDR-M81 features automatic playback of images on its LCD so users can view and select which pictures they want to keep or erase. This process is made easier by a digital 2X zoom that allows for zeroing in on areas within a specific picture. Other playback options include a multi-frame playback for viewing up to 9 images at once, and an automatic slideshow. Accessories include an 8MB SmartMedia<129> card, a USB cable for fast downloading of images, serial cable, wrist strap A device that grounds the user when making repairs to electronic equipment. It prevents electrostatic discharge (ESD) by channeling static electricity from the person to ground. One end is wrapped around the wrist, and the other is typically attached to the frame of the device being , protective lens cap, a soft carrying case, and a CD-ROM CD-ROM: see compact disc. CD-ROM in full compact disc read-only memory Type of computer storage medium that is read optically (e.g., by a laser). containing a USB driver and Sierra Imaging's popular ImageExpert(R) software for managing, editing and accessing images. The Toshiba PDR-M81 camera is Windows(R) and Macintosh(R) compatible. Four AA-sized batteries power it. For information, U.S. customers call 1-800-288-1354. Fax, 1-800-640-8674. Or visit Toshiba on the Web at http://www.dsc.toshiba.com. Headquartered in Irvine, California Irvine is an incorporated city in Orange County, California, United States. It is a planned city, mainly developed by the Irvine Company since the 1960s. Formally incorporated on December 28 1971, the 69.7 square mile (180.5 km²) city has a population of 202,079 (as of 2007). , Toshiba Imaging Systems is a division of Toshiba America Information Systems, Inc., and part of the $48 billion Toshiba Corporation, a global leader in high technology products with 307 major consolidated subsidiaries worldwide. EDITOR NOTE: SmartMedia is a registered trademark of Toshiba Corporation. |
|
||||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion