Toll Free Yellow Pages, Corp. to Launch Trial of Free Directory Assistance Service and Comparison Shopping over the Telephone.1-877-YellowPages and 1-866-YellowPages Service Gives Consumers Free Access to Local Business Contact Information and Comparison Shopping, Provides Advertisers Opportunities to Reach Customers at Critical Moment New Service to Strengthen Toll Free Yellow Pages, Corp. Leading Position in Operator Services A variety of telephone services that require human intervention, including person-to-person calls, collect calls, credit card billing and directory and dialing assistance. Such services are performed by LECs, IXCs and alternative operator services (AOS), organizations that are used by , Directory Assistance Industry LOS ANGELES Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. -- Toll Free Yellow Pages, Corp. (www.TollFreeYellowPages.com), a next generation directory assistance company with popular service brands such as "TOLL FREE YELLOW PAGES," "1-877-YELLOWPAGES," "1-866-YELLOWPAGES," and "LET YOUR PHONE DO THE WALKING," today announced it will be launching a trial of a new directory assistance service and comparison shopping over the telephone in Los Angeles, CA; San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden , CA; Bakersfield Bakersfield, city (1990 pop. 174,820), seat of Kern co., S central Calif., at the southern end of the San Joaquin valley; inc. 1898. It is an oil, mining, and agricultural center and one of the fastest-growing U.S. cities. , CA; Las Vegas Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States. , NV; New York City New York City: see New York, city. New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. , NY; Denver, CO; Miami, FL; Oklahoma City Oklahoma City (1990 pop. 444,719), state capital, and seat of Oklahoma co., central Okla., on the North Canadian River; inc. 1890. The state's largest city, it is an important livestock market, a wholesale, distribution, industrial, and financial center, and a farm , OK; Columbus, OH, and Dallas, TX. With this new service, consumers will have free access to business listings and advertisers will be able to reach buyers at a critical moment in their purchasing decisions. As an added service, the company has partnered with the highly popular comparison shopping website www.DiscountMore.com - known for enabling online shoppers the ability to search 25 comparison shopping websites at the same time - in order to provide consumers comparison shopping over the telephone. Through the toll free directory service, callers will be able to request a listing for a specific business or for listings for a type or category of business from a landline Land based. Refers to standard telephone and data communications systems that use in-ground and telephone pole cables in contrast to wireless cellular and satellite services. or wireless phone. Callers will hear short audio ads relevant to their listing request before receiving the number or being connected directly to the business they select. Through the comparison shopping service, callers can also call in and provide a model number, serial number, bar code number or UPC (Universal Product Code) The standard bar code printed on retail merchandise, which is administered by GS1 US, Brussels, Belgium and Lawrenceville, NJ (www.gs1.org). code and find out which retailer has the cheapest price. As an option, the caller Caller may refer to one of the following:
System of postal-zone codes (zip stands for “zone improvement plan”) introduced in the U.S. in 1963 to improve mail delivery and exploit electronic reading and sorting capabilities. and be provided with the retailers in the immediate area that have the lowest prices. Residents of the ten selected cities can access free listings and comparison shop over the telephone beginning sometime in the second half of 2007 by dialing 1-877-YellowPages (1-877-935-5697) and 1-866-YellowPages (1-866-935-5697). "Shoppers can have the luxury of being inside of a store, pick up any product, then call Toll Free Yellow Pages to find out which retailer has the cheapest price for that product, instantly, free of charge aside from any airtime air·time n. 1. The time during which a radio or television station is broadcasting. Also called airspace. 2. The time at which a radio or television program is broadcast. they incur To become subject to and liable for; to have liabilities imposed by act or operation of law. Expenses are incurred, for example, when the legal obligation to pay them arises. An individual incurs a liability when a money judgment is rendered against him or her by a court. from their wireless carrier. At the same time they can avoid paying 411's outrageous fees and instead call Toll Free Yellow Pages to get free directory assistance where at no additional fee we will also connect the call for the caller," said Rob Weinstein, vice president of Toll Free Yellow Pages, Corp. "We're developing 1-877-YellowPages and 1-866-YellowPages to be the consumer's audio Yellow Pages that gives them free access to local and nationwide business listing information and comparison shopping from any phone, 24/7. At the same time, we want to help businesses reach consumers at a key moment -- when consumers are in need of a service and are ready to make a purchasing decision. Unlike AT&T's 1-800-YellowPages, we plan to connect the calls for the caller just like 411. What's the point of calling directory assistance if the call cannot be connected for you," states Weinstein. The trial gives local and national advertisers several options for reaching consumers: Category/Redirect Ad -- When a caller asks for a specific category or type of business, such as "florist," ads will be played for businesses within that industry, giving advertisers the chance to persuade callers who do not have a specific brand in mind to select their business. Or, when a caller requests a listing for a specific business, an ad for a competitor in that category may play, provided that the originally requested business is not a participating advertiser ad·ver·tise v. ad·ver·tised, ad·ver·tis·ing, ad·ver·tis·es v.tr. 1. To make public announcement of, especially to proclaim the qualities or advantages of (a product or business) so as to increase . The consumer selects which listing to receive. Requested Listing Ad -- When a caller requests a listing for a specific business, an ad for that business is played before the number is given, providing businesses an opportunity to promote specific offers and services. Sponsorship Ad -- Announces to the caller that the advertiser's company is sponsoring the call and plays an ad promoting their products or services. Advertisers may use this type of ad to encourage a call to their own business at a later time. Local and national businesses in Los Angeles, CA; San Francisco, CA; Bakersfield, CA; Las Vegas, NV; New York City, NY; Denver, CO; Miami, FL; Oklahoma City, OK; Columbus, OH, and Dallas, TX interested in advertising can call (866) YP-TOLLFREE or 1-866-978-6553. About Toll Free Yellow Pages Toll Free Yellow Pages is the nation's first toll free yellow pages directory company with popular service brands such as "Toll Free Yellow Pages," "1-877-YellowPages," "1-866-YellowPages," and "Let Your Phone Do The Walking." The company is a pioneer in the Toll Free Yellow Pages industry owning several Federal trademark rights that established the company as a key player in the yellow pages directory assistance over the telephone industry. [c] 2007 Toll Free Yellow Pages, Corp.. All rights reserved. Toll Free Yellow Pages, Let Your Phone Do The Walking, and the Toll Free Yellow Pages logo is a registered trademark of Toll Free Yellow Pages, Corp.. Subsidiaries and affiliates of Toll Free Yellow Pages, Corp. provide products and services under the Toll Free Yellow Pages brand. |
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