Timberland Announces Acquisition of Howies.STRATHAM, N.H. -- The Timberland Company (NYSE NYSE See: New York Stock Exchange : TBL Tbl - 1. A language by M.E. Lesk for formatting tables, implemented as a preprocessor to nroff. ) today announced that it has acquired Howies Limited, an active sports brand founded on the idea of designing and manufacturing clothing for the inspired action sports and outdoor customer. Howies was created to serve as a voice and mechanism for communicating a core environmental and social conscience, to ask a different question and show the world that there is another way to do business. Howies will continue to be led by its local management team in Cardigan Bay Cardigan Bay Bay, western Wales. A widemouthed inlet of St. George's Channel, it is about 65 mi (105 km) long. Two national parks, Snowdonia and Pembrokeshire Coast, incorporate substantial stretches of shoreline. , Wales Wales, Welsh Cymru, western peninsula and political division (principality) of Great Britain (1991 pop. 2,798,200), 8,016 sq mi (20,761 sq km), west of England; politically united with England since 1536. The capital is Cardiff. , U.K. "We are excited and inspired by the brand potential we see in Howies and are pleased to welcome them to the Timberland family," said Jeffrey Swartz, Timberland's President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "We look to invest in like-minded brands that are focused on innovation, authenticity and integrity, and Howies encompasses all of these core values. Together we will leverage our complementary strengths to bring our brands to new consumers and new markets." David Hieatt, Howies' co-founder, shared, "Following our initial contact with Timberland, we had a clear vision of the compatibility between the companies. Timberland is progressive, committed to the concept of making a difference in all that they do and their values matched ours. They understood why we do business our way. It's their way too." The terms of the transaction were not disclosed. For additional product/brand perspective, please visit www.howies.co.uk. About Timberland Timberland (NYSE: TBL) is a global leader in the design, engineering and marketing of premium-quality footwear, apparel and accessories for consumers who value the outdoors and their time in it. Timberland markets products under the Timberland([R]), Timberland PRO([R]), SmartWool([R]), Timberland Boot Company[TM], MiE[sup.3]n[TM], and GoLite([R]) brands, all of which offer quality workmanship and detailing and are built to withstand the elements of nature. The Company's products can be found in leading department and specialty stores as well as Timberland([R]) retail stores throughout North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , Europe, Asia, Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies. , South Africa and the Middle East. More information about Timberland is available in the Company's reports filed with the Securities and Exchange Commission (SEC). |
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