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This month in Agri Marketing ...


Five Years Ago

* A group of senior managers of Farm Journal Inc., along with outside investors, purchase the ag publishing company from Chicago-based Tribune Co. for $17 million.

* Best of Show winners at the NAMA convention and trade show are Best of Show - Advertising: Client -- Schering-Plough Animal Health and Agency -- Swanson Russell Associates; Best of Show - Public Relations: Client -- Bayer Corp and Agency -- McCormick Advertising Agency; Best of Show - Consumer Promotion: Client -- California Grape Commission and Agency -- McCann-Erickson.

* Arnold Donald, co-president, Monsanto's crop protection unit, is named NAMA Agri-Marketer of the Year.

Ten Years Ago

* The Best of Show winner -- DuPont Co. and Agency -- Rumrill-Hoyt, Inc., with a multi-media campaign featuring Glean.

* Gary Parker, president/CEO of Lindsay Manufacturing Co., is named Agri-Marketer of the Year.

Twenty Years Ago

* The Best of Agriculture was awarded to Deere & Company for the JD Journal, published in-house.

* United AgriSeeds, Inc, Overland Park, Kan., names Rod Stacy as president. He was business director of the Migro division of North American Plant Breeders, Mission, Kan.

* Walter Dieckamp is named manager, marketing communications, ag chemicals for Elanco Products Co, Indianapolis.

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Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Agri Marketing
Article Type:Brief Article
Date:Apr 1, 2002
Words:184
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