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The reality of the hospital: physician leaders in harm's way.


The ACPE ACPE Accreditation Council for Pharmacy Education
ACPE American Council on Pharmaceutical Education
ACPE American College of Physician Executives
ACPE Association for Clinical Pastoral Education, Inc.
 Quality of Care Survey is striking in its findings. Through more than 2,000 comments posted by the survey participants, it seems that many physician leaders are patient-focused and wish to do the right thing, but they are often stymied in their efforts.

About 30 percent of those who took the survey identified themselves as working at the level of vice presidents of medical affairs or chief medical officers. Most do not have final decision-making authority and it's obvious that some are frustrated by being sandwiched between two forces:

1. A medical staff that is populated to a small but significant degree with members who are reluctant to give up "the way I've always done it." These physicians are usually politically powerful (read high admitters).

2. A CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  who both panders to those physicians and blames the woes of the institution on outside elements beyond his or her control. This is often the CEO who can't control the revenue cycle or create patient throughput efficiencies, but will fire needed housekeeping and nursing staff, and drop needed programs to save money. Often, these types of CEOs share information with the governing board Noun 1. governing board - a board that manages the affairs of an institution
board - a committee having supervisory powers; "the board has seven members"
 that only reflects well on their performance. In many cases, the VPMAs and CMOs are blocked from contacting the governing board directly to address the problems cited in the survey.

This frustration is sometimes compounded because there is often a majority of the medical staff (including its leaders) and nurses who are allies of the VPMA VPMA Vice President of Medical Affairs
VPMA Veterinary Practice Management Association
 but feel they are powerless to effect the needed change and fear retaliation RETALIATION. The act by which a nation or individual treats another in the same manner that the latter has treated them. For example, if a nation should lay a very heavy tariff on American goods, the United States would be justified in return in laying heavy duties on the manufactures and  by both physicians and administration.

These issues are not present in every hospital, but certainly in far too many, as this survey shows. The truly astounding a·stound  
tr.v. a·stound·ed, a·stound·ing, a·stounds
To astonish and bewilder. See Synonyms at surprise.



[From Middle English astoned, past participle of astonen,
 part is how many patients could be harmed as a result of these dysfunctional situations.

In the end, there is a crisis of leadership in the "C suite," a crisis of self-protection within the medical staff and a crisis of passivity on the part of the governing body Noun 1. governing body - the persons (or committees or departments etc.) who make up a body for the purpose of administering something; "he claims that the present administration is corrupt"; "the governance of an association is responsible to its members"; "he .

One key issue is where the governing body gets its information about matters of importance. Usually it is only the CEO who directly reports to the board. Because the VPMA reports to the CEO, or below, his or her primary responsibility is not to the board.

The solution

The most successful hospitals have an aligned agenda between the medical staff and the administration, joined by a shared value system and vision. In addition, both sides realize they are financially interdependent.

The culture is well defined. Leadership drives behavior and maintains the proper direction and conditions. Quality and patient safety are foremost in a collegial col·le·gi·al  
adj.
1.
a. Characterized by or having power and authority vested equally among colleagues: "He . . .
, non-punitive environment. Most importantly Adv. 1. most importantly - above and beyond all other consideration; "above all, you must be independent"
above all, most especially
 there is loyalty to the organization and its mission.

There are incremental steps that hospitals with independent medical staffs can take to approach this model. One of the simplest is an advisory panel of physicians to assist administration with strategy and tactics.

The medical staff absolutely must have a sense that it is heard and can have shared ownership of certain projects, such as practice protocols for high-cost, high-volume diagnosis-related groups and a medical staff development plan.

I have never seen a hospital mission statement that did not contain the words "quality" and "care." Physicians are directly responsible for the care of the patient in the hospital and its quality. All CEOs, VPMAs and CMOs face the challenge of parallel lines of authority and responsibility. And they struggle with overlapping and conflicting agendas.

* The CEO should be responsible for having the proper resources available for the physicians to be successful.

* The VPMA gives administrative oversight to the care and its quality while ensuring resources are utilized in a cost effective way.

* The board, the VPMA, the CEO, the CNO CNO
abbr.
chief of naval operations
, and the medical staff leadership should design, implement and monitor the business plan, strategy and tactics.

Boards across the country should determine if the findings of this survey are present at their hospitals. If so, change must occur.

The VPMA and the CEO should be independently hired and fired by the board. While the VPMA may have either a straight or dotted line reporting structure to the CEO, he or she should give a regular report to the board that is uncensored.

[ILLUSTRATION OMITTED]

Additionally, medical staff physicians must sit on the board and pertinent board committees, such as finance, compensation, and quality. Also, board members must be active in important medical staff committees such as credentials, quality, utilization management Utilization management is the evaluation of the appropriateness, medical need and efficiency of health care services procedures and facilities according to established criteria or guidelines and under the provisions of an applicable health benefits plan. , and medical executive. The board must ensure a strong compliance program in a non-punitive work place.

Governance will then carry out its function of creation and oversight of the mission and culture of the organization; the clinical and business leadership will work together to implement board policy and decisions.

There is a crisis in many hospitals, a crisis that is multifaceted and multiparty. The solution must be patient-focused, mission-driven, and directed by capable leaders of integrity. The VPMA or CMO-level physician should be at the core of the organization.

Donald L. Mellman, MD, MPH, MBA MBA
abbr.
Master of Business Administration

Noun 1. MBA - a master's degree in business
Master in Business, Master in Business Administration
, FACHE FACHE Fellow American College of Healthcare Executives , was a neurosurgeon neurosurgeon

a physician who specializes in neurosurgery.

neurosurgeon A surgeon specialized in managing diseases of the brain, spine and peripheral nerves Meat & potatoes diseases Brain tumors, spinal cord disease Salary $245K + 15% bonus.
 for 26 years and more recently a CMO CMO

See: Collateralized mortgage obligation


CMO

See collateralized mortgage obligation (CMO).
 at two teaching hospitals, one a not for profit community hospital, the other a public hospital. He works internationally and domestically on issues pertaining to health care access and quality. He can be reached at 813-205-2702 or dmellman@post.harvard.edu.

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By Donald Mellman, MD, MPH, MBA, FACHE
COPYRIGHT 2007 American College of Physician Executives
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Article Details
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Title Annotation:Commentary
Author:Mellman, Donald
Publication:Physician Executive
Article Type:Author abstract
Date:May 1, 2007
Words:900
Previous Article:Challenges in patient safety and quality: replacing discouragement with hope.(Special Report: Quality of Care Survey)(Author abstract)
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