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The only way is up for retail in the suburbs.


Retail real estate remains a booming business in the suburban markets. Landlords continue to find the best and highest use for their properties and tenants are drawn to historically strong areas and new innovative projects to reach their consumers.

In a market where land is scarce and expensive, tenants are willing to pay the higher rental rates in order to be on a specific street or are finding the conversion of industrial and residential properties to be the right fit for their stores. Everyone seems to be winning. Landlords are getting great returns with higher rental rates in both scenarios and tenants are capturing more market share.

Developers such as Fareri Associates, Urstadt Biddle, Capelli, Spinnaker and Lowe Enterprises are designing and developing their visions while keeping their future retailers in mind. Creating the right feel and look for the retail center or component is becoming increasingly interactive. The trend is moving towards owners, architects, brokers and end users working together from the onset.

With the lack of prime, ground-floor retail space and consequently, rising rental rates, retailers are becoming more calculated when looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
 new locations. Through the process of analysis, they are dropping their anchors in one central, well thought out location, appealing mainly to the convenience of their customers and complimenting neighbors. Financial institutions are leading the way, followed by national and local retail chains.

Four major retail segments are currently taking center stage. Leading the charge are institutional and private banking retailers who are paying top dollar for the right location with robust pedestrian traffic, strong residential demographics and high visibility.

Fairfield County Fairfield County is the name of three counties in the United States:
  • Fairfield County, Connecticut
  • Fairfield County, Ohio
  • Fairfield County, South Carolina
, which boasts the best of all the attributes mentioned above, has become the hotbed hotbed, low, glass-covered frame structure for starting tender plants. It differs from a cold frame only in that the soil is heated—either artificially as by underground electric wiring or steampipes, or naturally with partially fermented stable manure, which  of activity. People's Bank Peo´ple's bank   

1. A form of coöperative bank, such as those of Germany; - a term loosely used for various forms of coöperative financial institutions.
 and Wachovia are prime examples of local and national banks that have invested in Fairfield County retail space over the past year. Most recently, People's Bank has constructed a gorgeous location complete with a turret, located on East Putnam Avenue in Cos Cob Cos Cob (population 6,321) is a neighborhood in the town of Greenwich, Connecticut, a suburb of New York City. It is located at 41.033 north, 73.6 west, on Long Island Sound in southern Fairfield County.

Cos Cob is on the Mianus River.
. The building blends with the look of the community, which deliberately appeals to the discerning Greenwich resident.

Another segment of the retail market which has exploded is the local produce and organic food retailers. They have been opening locations throughout the area at a tremendous pace, with positive support and anticipation from consumers. Fairfield County's own Stew Leonard's Stew Leonard's (Stew's as it is known locally) is a chain of supermarkets in Connecticut and New York that Ripley's Believe It or Not! has deemed "The World's Largest Dairy Store. , whose majority of seasonal produce comes from local farmers throughout the tri-state area There are a number of places in the United States known as tri-state areas where three states or holdings meet at one point (a tripoint), or in proximity to each other. The two most well-known are for the New York and Chicago metropolitan areas. , was a pioneer of the trend. They opened up their first Westchester location in Yonkers during the late nineties with tremendous success. Similar in ilk but on a national scale, Trader Joe's Trader Joe's is a privately held chain of specialty grocery stores headquartered in Monrovia, California. As of September 2007, Trader Joe's has a total of 284 stores.[1]  has opened up several locations in both Fairfield and Westchester Counties. Wild Oats and Balducci's are following suite.

Boutique style specialty retailers are also strong in the mix. Attracting consumers with customized and unique products, retailers such as Starbucks, Cold Stone Creamery Cold Stone Creamery is an ice cream parlor chain based in Scottsdale, Arizona, United States.[1] History
The company was co-founded in 1988 by Susan and Donald Sutherland (unrelated to actor Donald Sutherland), who sought ice cream that was neither hard-packed
, and Sephora have become very strong brands in various suburban markets. Given their fast-paced growth within markets with excellent demographics and high-traffic, these specialty retailers are poised to compete and overtake many of the more "traditional" retail segments. Cold Stone continues to pop up in every community making it as common to see in each retail area as Starbucks

One more staggering trend for the future of suburban retail lies within a concept that many reject today, vertical retail.

As a result of the influx of smaller, boutique specialty stores Noun 1. specialty store - a store that sells only one kind of merchandise
shop, store - a mercantile establishment for the retail sale of goods or services; "he bought it at a shop on Cape Cod"
, the large-box retailers such as Target, Home Depot The Home Depot (NYSE: HD) is an American retailer of home improvement and construction products and services.

Headquartered in Vinings, just outside Atlanta in unincorporated Cobb County, Georgia, Home Depot employs more than 355,000 people and operates 2,164 big-box
, H&M and Best Buy are taking a page out of urban retail where space comes at a premium.

Similar to their urban counterparts, big-box retailers are opening locations on multiple levels with creative parking structures to service their consumers. By using this strategy, these retailers can be situated in one of their target markets without having to incur the cost of more expensive single-floor retail space, which in many markets doesn't even exist in the size they need.

As more and more land becomes scarce, protected and unaccommodating, the suburban retailers of the future know that there's no where to go but up.

BY STEPHANIE MOORE, ASSOCIATE

RETAIL SERVICES, CB RICHARD ELLIS CB Richard Ellis Group, Inc. NYSE: CBG is a multinational real estate corporation currently based in Los Angeles, California, U.S.A.. On December 20, 2006, the corporation, also known as CBRE, completed acquisition of Trammell Crow Co. in a transaction valued at $2.  

WESTCHESTER/FAIRFIELD OPERATIONS
COPYRIGHT 2006 Hagedorn Publication
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:Retail Markets
Author:Moore, Stephanie
Publication:Real Estate Weekly
Date:Aug 23, 2006
Words:687
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