The mobile and wireless business technology conference.MOBILE BUSINESS ADVISORY LIVE[TM] June 7-10, 2004 JW MARRIOTT LAS VEGAS Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States. RESORT Las Vegas, Nevada welcome letter TO OUR COLLEAGUES They say mobile business is the future, but it's actually NOW! Now is when smart mobile and wireless business practices and technology can put you ahead. You can top your competition, move up your game plan, and live a more free and fulfilling life. Helping you succeed is the mission of MOBILE BUSINESS ADVISOR LIVE 2004 this June 7-10 in Las Vegas. Presented by the editors of MOBILE BUSINESS ADVISOR MAGAZINE, this conference is your chance to dive deep into using mobile and wireless technology to do more and do it better. We know that adopting the PC provided the key business edge of the 80s, and tapping the Internet provided the boost of the 90s. In 2004, and well beyond, the business and lifestyle supercharger supercharger Air compressor or blower used in piston-type internal-combustion engines to increase the amount of air drawn into the cylinders by the movement of the pistons during each intake stroke. is grabbing the power of mobile and wireless. Check out the details of MOBILE BUSINESS ADVISOR LIVE and you'll see how many new ideas "New Ideas" is the debut single by Scottish New Wave/Indie Rock act The Dykeenies. It was first released as a Double A-side with "Will It Happen Tonight?" on July 17, 2006. The band also recorded a video for the track. and expert advice you can pick up in just a few days--and you get to do it at a fabulous Las Vegas resort! As always, you'll learn from top corporate and independent experts who work with mobile and wireless technology, and from key insiders from top companies. We're committed to giving you the same breakthrough advice, professional techniques, and technology drilldown you know from the ADVISOR NETWORK of magazines, conferences, seminars, Web sites, e-newsletters, and how-to CDs. Attending MOBILE BUSINESS ADVISOR LIVE is just the beginning. You'll take home professional reference resources that will keep you learning and going for many months. And that's not all: We're presenting three additional technology-focused conferences the same week at the same location. Ask us how you can attend--free! To assure a room at the conference resort hotel--the place to be--at a very special rate, please register ASAP (chat) asap - As soon as possible. . Do it by April 26th and you'll earn a special discount for helping us optimize the conference facilities and materials. And bring a colleague. You can cover more hot topics and collaborate on key projects. Ask us about the team discount, alumni discount, government discount, and more. By the way, alumni tell us they learn more in a few days at ADVISOR LIVE conferences than in many months in the office. Our expert speakers look forward to helping you learn, achieve, and succeed. Please join us. See you in Las Vegas! John L. Hawkins CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , CTO (Chief Technical Officer) The executive responsible for the technical direction of an organization. See CIO and salary survey. & Editorial Director Advisor Media, Inc. PS: Don't miss this opportunity to get out of the office, join other business innovators, escape interruptions, clear your mind, and focus on how to achieve business, technical, and professional success. Invest in yourself by registering now. PPS (Packets Per Second) The measurement of activity in a local area network (LAN). In LANs such as Ethernet, Token Ring and FDDI, as well as the Internet, data is broken up and transmitted in packets (frames), each with a source and destination address. : Register by April 26th and save $200! SCHEDULE OVERVIEW
MONDAY, JUNE 7
4:00pm-5:00pm Registration
5:00pm-5:30pm Refreshment Break
5:30pm-8:00pm Keynote Presentation and
Welcome Reception
6:30pm-8:00pm Product Showcase Open
9:30pm-12:00mid Music Jam Session
TUESDAY, JUNE 8
7:00am-8:00am Continental Breakfast
7:00am-6:00pm Computer Lab
8:00am-9:15am Conference Sessions
9:00am-4:00pm Product Showcase Open
9:15am-9:45am Morning Refreshment Break
9:45am-12:30pm Conference Sessions
12:30pm-2:00pm Lunch with the Speakers
2:00pm-3:15pm Conference Sessions
3:15pm-3:45pm Afternoon Refreshment Break
3:45pm-6:30pm Conference Sessions
9:30pm-12:00mid Music Jam Session
WEDNESDAY, JUNE 9
7:00am-8:00am Continental Breakfast
7:00am-2:00pm Computer Lab
8:00am-9:15am Conference Sessions
9:00am-2:00pm Product Showcase Open
9:15am-9:45am Morning Refreshment Break
9:45am-12:30pm Conference Sessions
12:30pm-2:00pm Lunch with the Speakers
2:00pm-3:15pm Conference Sessions
3:15pm-3:45pm Afternoon Refreshment Break
3:45pm-5:00pm Closing Session
THURSDAY, JUNE 10--POST-CONFERENCE
7:00am-8:00am Registration
8:00am-4:00pm Post-Conference Seminar
Schedule subject to change.
general information FREE WITH YOUR REGISTRATION MOBILE BUSINESS ADVISOR LIVE Proceedings Book Get it in hard-copy! You'll start by using the Proceedings Book to plan your personal MOBILE BUSINESS ADVISOR LIVE learning program. When you attend a session, the Proceedings Book helps you follow along and add your notes. You'll take home a unique MOBILE BUSINESS ADVISOR LIVE Proceedings Book that has become your personal reference. Conference Resource CD Get it digitally! Imagine the answers you'll find on the MOBILE BUSINESS ADVISOR LIVE CD, packed with loads of pages of session presentations, examples, and in-depth information. You'll get enough expert advice to keep you going at top speed for many months--and you don't have to spend time downloading. The exclusive MOBILE BUSINESS ADVISOR LIVE CD contains information provided by the expert speakers, plus valuable extras--yours FREE for attending. MOBILE BUSINESS ADVISOR MAGAZINE FREE TRIAL SUBSCRIPTION Mobile and wireless are the new business revolution--and this magazine is your guide. Discover how to lead your company and your career into mobile business success! In each issue of MOBILE BUSINESS ADVISOR MAGAZINE you'll learn the best wireless and mobile business, technology and lifestyle strategies, products, and practices. You'll keep up on Wi-Fi, smartphones, laptops, PDAs, satellite and two-way, wireless networking See wireless network. , software, security, and services. Find out what's working and how you can make it work for you. You get 3 FREE issues for attending MOBILE BUSINESS ADVISOR LIVE. 4 for 1 Bonus Your full conference registration for MOBILE BUSINESS ADVISOR LIVE also allows you to experience the THREE additional major conferences running concurrently: On Tuesday and Wednesday you can go to any of the regular sessions of LOTUS ADVISOR LIVE, WEBSPHEBE ADVISOR LIVE, and .NET ADVISOR LIVE--just walk in! PLUS * 2 Continental Breakfasts * 2 Buffet Lunches with Speakers * Welcome Reception Sessions * Professional Networking * Refreshment Breaks * ADVISOR LIVE Briefcase * ADVISOR LIVE T-Shirt * ADVISOR Music Jam * New friends and new knowledge BENEFITS Get the know-how you need--now! MOBILE BUSINESS ADVISOR LIVE brings the magazine to life, putting you face-to-face with the top experts. For more than a decade, attendees have said it again and again: "You can learn more in three days at an ADVISOR conference than in three months at the office!" Discover the keys to success with mobile and wireless technology MOBILE BUSINESS ADVISOR LIVE focuses completely on giving you the knowledge you need to make smart decisions, take the best steps, and solve the tough problems. From the top experts, you'll learn exactly what's important (and what's not), and how to make it all work for you right now. Learn exactly what you want to know With dozens of ADVISOR LIVE sessions to choose from--including most of the sessions at the bonus conferences as well--you can schedule your ideal learning program. Learn from top experts MOBILE BUSINESS ADVISOR LIVE gives you a unique opportunity to conquer your technical challenges in an intimate, personal setting. The sessions will be presented by top experts, well-known gurus, and corporate pros, all dedicated to your success. This mix of expertise assures you get the real story on how it all works, and how you can get the most from your technology investment. Explore hot solutions and services MOBILE BUSINESS ADVISOR LIVE Product Showcase is where you'll discover amazing, exciting, innovative, gotta-have products, services, and more. Network with your colleagues A room full of minds is better than one! MOBILE BUSINESS ADVISOR LIVE attracts high-caliber attendees from around the world, so you'll learn from your colleagues as well. At the sessions and social events, you'll develop a valuable network of peers you can consult. And you'll make friends you'll enjoy seeing at other ADVISOR LIVE events. Boost your smarts, skills, and success Invest in yourself--the one sure ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). . Come to ADVISOR LIVE to rise above the rest. In just a few days, you'll gain new ideas, insider insight, and detailed know-how you can't get anywhere else. Don't miss this year's one unique opportunity! Lunch with the Speakers At ADVISOR LIVE you're welcomed into the community, and to lunch! What better way to meet and learn than by joining the speakers at lunchtime discussion roundtables? Ask questions, share your solutions, and learn more about the hot topics. Who should attend? MOBILE BUSINESS ADVISOR LIVE sessions are targeted at solving your most urgent and critical problems, giving you hot new ideas, and showing you how to achieve the greatest success. Sessions are valuable for business innovators who seek the power of technology, IT management and staff, tech architects, software developers, consultants, network engineers, tech administrators, solution providers, trainers, and everyone who wants to embrace all the hot ideas, top products, key technologies, and best practices presented at this ADVISOR LIVE conference. Team up to win ... and save money To get the maximum benefit, don't miss any sessions--bring colleagues! By signing up three or more people from your organization, you'll collectively take home the maximum knowledge. Plus, the team can focus on priority projects free from office distractions. Call ADVISOR EVENTS for details on the Team Discount. But wait, there's more ... Multiple ADVISOR conferences and seminars are being presented at the same location. Make the most of your trip. Find out what else you can attend and learn at www.AdvisorEvents.com. Learn how to see around corners The next wave of business technology is coming at you, full speed--are you ready? Discover how to identify, manage, and master your new challenges at ADVISOR LIVE. conference sessions ADVISOR SESSIONS PUT YOU ON THE FAST TRACK WITH RICH, EDUCATIONAL CONTENT. Secrets of a Well-Designed Wi-Fi Network See wireless Ethernet and 802.11. Most Wi-Fi (802.11) access points are designed to let you plug in the equipment and connect right away. That's great for home users, but in an office building or corporate campus the task is more difficult because you're working with multiple workstations and access points. To deploy a manageable, scalable, secure Wi-Fi radio network, you need to understand your options, commercial access points, and 802.11 protocols. This session gives you the basics of Wi-Fi and discusses the differences among 802.11 b, 802.11a, and 802.11g. Then you'll move into practical considerations, including optimal access point placement and FCC (1) (Federal Communications Commission, Washington, DC, www.fcc.gov) The U.S. government agency that regulates interstate and international communications including wire, cable, radio, TV and satellite. The FCC was created under the U.S. regulations that affect radio range. * Learn about the differences of 802.11 a, 802.11 b, and 802.11 g * Understand how your 802.11 protocol choice affects how you lay out your network * Learn about FCC regulations and radio range * See how to plan a network of optimally placed access points Lock Down Your Wi-Fi Network In the rush to take advantage of the Wi-Fi productivity gains, companies can neglect their wireless LAN security One issue with corporate wireless networks in general, and WLANs in particular, involves the need for security. Many early access points could not discern whether or not a particular user had authorization to access the network. . Just ONE unsecured access point opens you up to the outside world, compromising your data and negating other efforts and investment to protect your network. In this session, you'll learn how to protect your network from several of the most common attacks. You'll learn about denial of service attacks and sniffer tools, as well as Wi-Fi security protocols including Wired Equivalent Privacy Wired Equivalent Privacy or Wireless Encryption Protocol (WEP) is a scheme to secure IEEE 802.11 wireless networks. It is part of the IEEE 802.11 wireless networking standard. (WEP (Wired Equivalent Privacy) An IEEE standard security protocol for wireless 802.11 networks. Introduced in 1997, WEP was found to be very inadequate and was superseded by WPA, WPA2 and 802.11i. ), Wi-Fi Protected Access (networking, security) Wi-Fi Protected Access - (WPA) A security scheme for wireless networks, developed by the networking industry in response to the shortcomings of Wired Equivalent Privacy (WEP). (WPA WPA: see Work Projects Administration. WPA in full Works Progress Administration later (1939–43) Work Projects Administration U.S. work program for the unemployed. ), 802.1x, and 802.11i. You'll also learn how to protect mobile users while they're on the road--an overlooked but essential requirement, since mobile users are an extension of your network. * Learn about the most common attacks against wireless networks * Discover how to protect your Wi-Fi network from dangerous attacks * Understand the tools you can use to protect your Wi-Fi system and users * Learn how to protect mobile users while they're on the road Detect Rogue Access Points A key part of securing a Wi-Fi network is uncovering vulnerabilities. To do this, you need to arm yourself with the right tools--in many cases, the same tools the attackers use. In this eye-opening session, you'll discover just how vulnerable you can be. You'll get a checklist of the key tools you need to thoroughly audit your wireless network and find the holes. If you don't know Don't know (DK, DKed) "Don't know the trade." A Street expression used whenever one party lacks knowledge of a trade or receives conflicting instructions from the other party. the how and why of war walking, GPS, pigtails This article is about the hair style. For the connectors, see Optical fiber. Pigtails (also known as angel wings and bunches, or Twin Tail(ツインテール/TsuinTe-ru) in Japan. , and sniffers, you need this session. * Discover your vulnerability to Wi-Fi attack and penetration * Learn the tools you need to thoroughly audit your network * Get tips on what to do when you discover security holes * Understand the necessity for ongoing security maintenance Explore the Mobile Device Landscape With new smartphones and PDAs appearing constantly, keeping up with new features can be a full-time job. This session is a live show-and-tell of the latest mobile business gadgets designed to improve worker productivity. You'll compare and contrast business features including: voice, e-mail, Web browsing, text messaging Sending short messages to a smartphone, pager, PDA or other handheld device. Text messaging implies sending short messages generally no more than a couple of hundred characters in length. , instant messaging Exchanging text messages in real time between two or more people logged into a particular instant messaging (IM) service. Instant messaging is more interactive than e-mail because messages are sent immediately, whereas e-mail messages can be queued up in a mail server for seconds or , PIM (1) (Protocol Independent Multicast) A multicast routing protocol endorsed by the IETF. Used in conjunction with an existing unicast routing protocol, it comes in two flavors: Dense Mode (PIM-DM) is used when recipients in the target group are in a concentrated synchronization, networking, cameras, GPS, and even MP3 (for those all-important mental breaks). You'll look at the similarities and differences among operating systems Operating systems can be categorized by technology, ownership, licensing, working state, usage, and by many other characteristics. In practice, many of these groupings may overlap. such as Palm, Microsoft Windows See Windows. (operating system) Microsoft Windows - Microsoft's proprietary window system and user interface software released in 1985 to run on top of MS-DOS. Widely criticised for being too slow (hence "Windoze", "Microsloth Windows") on the machines available then. Mobile, Symbian, and J2ME (Java 2 Platform, Micro Edition) A version of Java 2 for cellphones, PDAs and consumer appliances. J2ME uses the K Virtual Machine (KVM), a specialized Java interpreter for devices with limited memory. . You'll also learn about wireless service options including Wi-Fi, CDMA (Code Division Multiple Access) A method for transmitting simultaneous signals over a shared portion of the spectrum. The foremost application of CDMA is the digital cellular phone technology from QUALCOMM that operates in the 800 MHz band and 1.9 GHz PCS band. , TDMA (Time Division Multiple Access) A satellite and cellular phone technology that interleaves multiple digital signals onto a single high-speed channel. For cellular, TDMA triples the capacity of the original analog method (FDMA). , GSM, and GPRS (General Packet Radio Service) The first high-speed digital data service provided by cellular carriers that used the GSM technology. GPRS added a packet-switched channel to GSM, which uses dedicated, circuit-switched channels for voice conversations. . * See the latest devices from major manufacturers * Separate the "must-have" from the "nice-to-have" features * Explore the major mobile device operating systems * Learn about your wireless service options Mobile Development Platform Roundup Building mobile software solutions isn't like developing for a PC. Mobile platforms are varied and unusual, and you need to use specialized tools. Choosing the correct mobile development tool requires that you properly match the tool's features, style, and power to your development team. In this session, you'll walk through some of the key options, including Metrowerks CodeWarrior for Microsoft Mobile and Palm OS platforms, Microsoft Visual Embedded Tools, J2ME, Qualcomm BREW, and IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) WebSphere Studio Device Developer. * Learn what makes mobile software development different * Explore the key mobile platforms and their development tools * Look at the pros and cons pros and cons Noun, pl the advantages and disadvantages of a situation [Latin pro for + con(tra) against] of the major mobile development tools * Learn how to match mobile development tools with your skills and needs Attendance Tracking Using Wi-Fi-Connected Mobile Devices The Utah Arts Festival An arts festival or art fair is a festival that focuses on the visual arts, but which may also focus on other arts. Arts festivals in the visual arts are exhibitions. had a problem: It was losing thousands of dollars in revenue to counterfeiters and having to spend valuable resources counting tickets to manage attendance. The solution? Handheld bar-code scanners connected to a Wi-Fi network. In this session you'll walk through the planning, development, testing, deployment, and training phases of this project. You'll get the inside scoop on the lessons learned and the best practices for choosing appropriate wireless communications wireless communications System using radio-frequency, infrared, microwave, or other types of electromagnetic or acoustic waves in place of wires, cables, or fibre optics to transmit signals or data. , designing Wi-Fi networks, designing user interfaces for small mobile devices, and optimizing data processing data processing or information processing, operations (e.g., handling, merging, sorting, and computing) performed upon data in accordance with strictly defined procedures, such as recording and summarizing the financial transactions of a performance. You'll take away key concepts that apply to any mobile application project. * Learn about wireless project planning project planning - project management , development, testing, deployment and training * Get best practices for Wi-Fi network design * Learn about user interface design for mobile devices * See what to consider when choosing a wireless communication method Mobile Middleware Demystified Mobile middleware serves as a bridge between technologies. It can help speed development and implementation, improve performance and functionality, and reduce costs. In this session, you'll learn about the four key areas where middleware adds value in mobile environments. Visual presentation layer management middleware repurposes, reformats, and adapts visual content for a range of devices with different form factors, keyboards, and screen sizes. Application service enabler middleware lets mobile applications use information such as location awareness Location awareness, or more commonly "location-aware", is a general term used for something that can show that it is aware of your current location. An example is a GPS. There are also certain websites that use user locations, such as show what other users live nearby the current , presence awareness, and authentication. Connectivity management middleware helps intermittently connected devices work with existing applications. Voice application enabler middleware lets mobile users interact with applications and services by using voice commands and instructions. You'll learn how mobile middleware can enhance your mobile applications and improve your company's mobile ROI. * Understand how the architecture of mobile solutions really matters * Discover what mobile middleware is (and isn't) * Examine the various flavors of mobile middleware * See how you can use mobile middleware to enhance mobile applications Extending Web Applications Through Voice Web-based business software designed for PCs is rarely friendly to mobile users. Trying to use such software via a phone, PDA (Personal Digital Assistant) A handheld computer for managing contacts, appointments and tasks. It typically includes a name and address database, calendar, to-do list and note taker, which are the functions in a personal information manager (see PIM). , or other small device is cumbersome and limited at best, and impractical where hands and/or eyes are otherwise occupied. The solution is to switch to mouth and ears. In this session you'll discover that voice technology isn't science fiction; it's reliable, affordable, practical, and available today. Speech technology has many uses, and it's especially good for inventory and ordering, calendaring, and information retrieval information retrieval Recovery of information, especially in a database stored in a computer. Two main approaches are matching words in the query against the database index (keyword searching) and traversing the database using hypertext or hypermedia links. . You'll see what's involved in speech-enabling existing solutions, and how it can provide tangible ROI. You'll explore the value of anywhere, anytime access to enterprise information and services. You'll learn what to look for in speech-enablement product, and see several real-world, speech-enabled solutions in action. * Learn what's real and available in mobile speech technology * See how speech features can boost the value of existing solutions * Evaluate the costs and benefits of adding speech features * See speech-enabled mobile business solutions in action Best Practices for Blended Learning Blended Learning is the combination of multiple approaches to learning. Blended learning can be accomplished through the use of 'blended' virtual and physical resources. A typical example of this would be a combination of technology-based materials and face-to-face sessions used As companies become leaner and search for new ways of communicating across time zones, more are discovering the benefits of highly interactive "virtual" communication added to their existing training programs to train their employees, partners, and customers. Blended learning is a way of training that uses multiple delivery modes. People "meet" not just in person, but also via various media and tools if they're in different locations. Learn about the tools available to aid this virtual learning. * Discover what blended learning is * Learn about the tools available for virtual learning * Learn about blended learning as a strategy for distributing HR and other company information to new employees, working with partners, and helping new customers Build Your Own Wi-Fi Antenna-and Learn! Join a fun and informative evening activity. Wi-Fi networking uses radio transmission, based on the same natural phenomenon and scientific concepts as TV, AM, FM, satellite, GPS, mobile phones, police calls, walkie-talkies, and everything else that zips through space as mysterious "waves." Much of your mobile life--business and personal--relies on radio. But, do you know what radio really is? This session is your chance to find out, and discover how to make radio work better for you. In this unique session, you'll learn how to build a working Wi-Fi antenna from an empty Pringles chips can (what you do with the Pringles is up to you). You'll gain a useful antenna, and learn a lot about antenna theory and design in the process. * Explore the "mystery" that is radio * Discover how much a radio antenna really matters * Learn how Wi-Fi antennas work * Learn how to build a Wi-Fi antenna from a Pringles can Making Mobile Access Affordable With a customer base of more than 4,000 enterprises, NetlQ needed a way to maintain secure and reliable communication across a number of global divisions, and reduce the cost of remote employee access. In this session, you'll learn how iPass helped NetlQ achieve its goals without compromising productivity or the company's control over its network. You'll walk through the 600-user, 90-day deployment process. You'll see how NetlQ used a Cisco VPN (Virtual Private Network) A private network that is configured within a public network (a carrier's network or the Internet) in order to take advantage of the economies of scale and management facilities of large networks. to leverage existing technologies. You'll look at the system's multiple connectivity methods including dial-up, Wi-Fi, Ethemet, and wireless telephone. You'll learn how iPass lets NetlQ monitor usage by individual user to increase IT department control, and reduce costly security and service misuse. You'll also find out how iPass monitoring helps NetlQ's IT team quickly help employees, lowering training and Help desk costs, and increasing productivity all around. * Examine key business requirements for mobile access * See how to cut costs and expand connectivity options * Learn best practices for securing mobile connections * Discover how reporting tools help control costs ... and more! ADVISOR ANSWERS: Technical Q&A--Closing Session Don't miss the session everyone talks about! A live version of the popular ADVISOR ANSWERS and ADVISOR TIPS columns in ADVISOR magazines, this all-conference closing session is your chance to round out your technical knowledge--ask the experts! A panel of conference speakers will answer your questions on everything covered at this ADVISOR LIVE conference. Come to the Closing Session and ask the experts. Information in this brochure is preliminary and subject to change. Go to Mobile.AdvisorEvents.com for the latest on what's happening at this conference. Post-conference seminar TOTALLY IMMERSE YOURSELF IN EXPERT ADVICE. ALL-DAY SEMINAR THURSDAY, JUNE 10, 2004 8:00 AM-4:00 PM Real-World Design Methods for Project Managers and Software Developers Learn practical ways to architect and design projects, even when your organization has no formal systems approach. With examples for Web and software development, this seminar can help you better manage complex projects. You'll discover why finding the wrong answers quickly is important, and you'll learn how to separate them from the right answers. You'll find out how to create a complete user interface specification in just a few hours. You'll gain an understanding and practical experience with a variety of effective analysis, architecture, and design methods. You'll take home a course workbook containing all of the presentation materials and a template for creating a specification using these methods. The specification your team produces will be mailed to each team member after the seminar. * Explore how to control "scope creep The continual enhancement of the requirements of a project as the system is being constructed. Scope creep occurs frequently in information systems development and is often responsible for going way over budget when the changes occur in the coding and testing stages rather than in the " without angering your customers * Discover how to really think before you test, test before you implement, and implement before you run out of time * Learn why you should make mistakes and how to make them count * Find out how to have fun even when you aren't "cutting code" or creating the solution * Learn about use cases and how to use them * Look at ways to design a user interface * Explore how to create and test a prototype and integrate it into a larger project * Learn how to wrap-up a design session and use the results for detailed design work, work estimates, project management, software construction, and more MEET YOUR SEMINAR SPEAKERS STEVE CAUDILL Texas Instruments See TI. (company) Texas Instruments - (TI) A US electronics company. A TI engineer, Jack Kilby invented the integrated circuit in 1958. Three TI employees left the company in 1982 to start Compaq. Steve Caudill is a systems architect at Texas Instruments for educational & productivity solutions, where he develops architectures for next-generation educational technologies. Also, Steve is a contributing editor A contributing editor is a magazine job title that varies in responsibilities. Most often, a contributing editor is a freelancer who has proven ability and readership draw. to MOBILE BUSINESS ADVISOR, LOTUS ADVISOR, and WEBSPHERE ADVISOR magazines, and has written more than 60 ADVISOR articles. Specializing in software and systems architecture, design, usability, and teamwork, his work ranges from PDAs to mainframes, from embedded systems Embedded systems Computer systems that cannot be programmed by the user because they are preprogrammed for a specific task and are buried within the equipment they serve. to global infrastructures. For more than 20 years Steve has been consulting, designing, and developing software for government agencies and corporations in education, retail, manufacturing, distribution, defense, media, finance, and insurance. He has been the architect or lead developer of eight commercial products. RUSSELL MULLEN Dacoda Projects LLC (Logical Link Control) See "LANs" under data link protocol. LLC - Logical Link Control Russell Mullen is the general manager of Dacoda Projects LLC, where he is responsible for making sure that customers get what they expect out of their development projects, and that risks are addressed early enough and thoroughly enough so that those projects stay on-track. Russell relies on more than 15 years experience developing applications and managing projects to do battle against project foes such as scope creep, budget overruns, and the dreaded "that isn't what we asked for". Post-Conference Seminar registration includes workbook, updates, continental breakfast, refreshment breaks, and lunch. You may attend a Post-Conference Seminar without registering for the full conference. Post-Conference Seminars carry an additional charge over and above the regular conference fee. expert speakers NETWORK AND LEARN FROM THE BEST MINDS IN THE BUSINESS. LEE DARKEN dark·en v. dark·ened, dark·en·ing, dark·ens v.tr. 1. a. To make dark or darker. b. To give a darker hue to. 2. To fill with sadness; make gloomy. 3. San Diego State University San Diego State University (SDSU), founded in 1897 as San Diego Normal School, is the largest and oldest higher education facility in the greater San Diego area (generally the City and County of San Diego), and is part of the California State University system. Lee Barken, CISSP (Certified Information Systems Security Professional) The award for successful completion of an examination in computer security administered by the International Information Systems Security Certification Consortium (ISC)2. , CCNA See Cisco certification. , MCE See Media Center Edition. CPA (Computer Press Association, Landing, NJ) An earlier membership organization founded in 1983 that promoted excellence in computer journalism. Its annual awards honored outstanding examples in print, broadcast and electronic media. The CPA disbanded in 2000. , is co-director of the Strategic Technologies and Research (STAR) Center at San Diego State University. Also, Lee is a technical editor for MOBILE BUSINESS ADVISOR MAGAZINE, and the author of the book, How Secure Is Your Wireless Network? Safeguarding Your Wi-Fi LAN (Local Area Network) A communications network that serves users within a confined geographical area. The "clients" are the user's workstations typically running Windows, although Mac and Linux clients are also used. . Lee was an IT consultant and network security specialist for Ernst & Young's Information Technology Risk Management (ITRM ITRM Information Technology Resource Management ITRM Institutional Training Resource Model ITRM Infostructure Technology Reference Model ITRM It Risk Management ITRM It Resource Management ) practice and KPMG's Risk and Advisory Services advisory services advisory services provided to the public, in their capacity as owners and managers of animals, are an important part of veterinary science. They may be provided by government bureaux, by commercial companies who deal in pharmaceuticals or animals or animal (RAS (1) See network access server. (2) (Remote Access Service) A Windows NT/2000 Server feature that allows remote users access to the network from their Windows laptops or desktops via modem. See RRAS and network access server. ) practice. He is co-founder of the San Diego San Diego (săn dēā`gō), city (1990 pop. 1,110,549), seat of San Diego co., S Calif., on San Diego Bay; inc. 1850. San Diego includes the unincorporated communities of La Jolla and Spring Valley. Coronado is across the bay. Wireless Users Group and writes and speaks on the topic of wireless LAN A local area network that transmits over the air typically in the 2.4 GHz or 5 GHz unlicensed frequency band. It does not require line of sight between sender and receiver. Wireless base stations (access points) are wired to an Ethernet network and transmit a radio frequency over an area technology and security. PIERO DE PAOLI iPass Piero De Paoli is senior product manager at iPass, where he oversees development of the iPassConnect smart client for Windows and Mac OS and for personal data assistants (PDAs). Piero ensures interoperability with VPNs, personal firewalls, and anti-virus systems as well as integration with the multiple IP connectivity technologies in the iPass virtual network (wireless and wireline broadband, dial-up, ISDN ISDN in full Integrated Services Digital Network Digital telecommunications network that operates over standard copper telephone wires or other media. , GSM and PHS (Personal Handyphone System) A TDMA-based cellular phone system introduced in Japan in mid-1995. Operating in the 1880-1930 MHz band, PHS uses microcells that cover an area only 100 to 500 meters in diameter, resulting in lower equipment costs but requiring more base , among others). Also, he is responsibile for iPass' direct corporate sales and solution partners channels. Piero joined iPass in 2001 after five years at CompuServe Network Services/UUNET focused on remote access and enterprise VPNs, and managing relationships with Fortune 500 companies for remote access, site-to site access and Internet services. Piero holds bachelor of science Noun 1. Bachelor of Science - a bachelor's degree in science BS, SB bachelor's degree, baccalaureate - an academic degree conferred on someone who has successfully completed undergraduate studies degrees in political science and economics and a master's degree master's degree n. An academic degree conferred by a college or university upon those who complete at least one year of prescribed study beyond the bachelor's degree. Noun 1. in business administration with a concentration in marketing and information systems from the University of California, Davis The University of California, Davis, commonly known as UC Davis, is one of the ten campuses of the University of California, and was established as the University Farm in 1905. . JAN DEHESH Qualcomm Jan Dehesh is vice president of enterprise market development for Qualcomm. Through strategic partnerships with wireless carriers, device manufacturers, independent software vendors, distribution suppliers, and Fortune 1000 companies, her team promotes business-centric mobility solutions based on 3G CDMA digital wireless technology. Jan joined Qualcomm in 1987 serving in a number of telecommunications and computer services Data processing (timesharing, batch processing), software development and consulting services. See service bureau, SaaS and ASP. management roles. DAVID David, in the Bible David, d. c.970 B.C., king of ancient Israel (c.1010–970 B.C.), successor of Saul. The Book of First Samuel introduces him as the youngest of eight sons who is anointed king by Samuel to replace Saul, who had been deemed a failure. HASTIE Microsoft David Hastie is responsible for the launch of premise-based collaboration and meeting related products and services for Microsoft Office Live Meeting Microsoft Office Live Meeting is a web conferencing service operated by Microsoft. Live Meeting includes software that is installed on client PCs, and uses a central server for all clients to connect to. (formerly known as PlaceWare). David gathered market requirements and managed the development and introduction of MyPlaceWare, MyPlaceWare Pro, and Meeting Center services. He is also developing the security positioning and introducing pay-per-use services. David joined Microsoft as a senior sales engineer, and was the primary technical resource for sales and marketing teams, providing in-depth explanations of underlying technology to customers, prospects, partners, and the press. Earlier, David was David Was (born David Weiss, 26 October 1952, Detroit) is, with his stage-brother Don Was, the founder of the influential 1980s pop group, Was (Not Was). Reviewed by The New York Times a technical manager with Cadence Design Systems (company) Cadence Design Systems - A company that sells electronic design automation software and services. http://cadence.com/. See also Verilog. . David holds a bachelor of science degree in computer science from the University of California, Santa Barbara History The predecessor to UCSB, Santa Barbara State College, focused on teacher training, industrial arts, home economics, and foreign languages. Intense lobbying by an interest group in the City of Santa Barbara led by Thomas Storke and Pearl Chase persuaded the State and a master's in business administration from Santa Clara Santa Clara, city, Cuba Santa Clara (sän`tä klä`rä), city (1994 est. pop. 217,000), capital of Villa Clara prov., central Cuba. University. JAMIE MAGEE MartinScott Consulting A founding member of MartinScott Consulting, an IBM Business Partner in the Washington DC and Seattle areas, Jamie Magee has been involved in the wireless IT industry for four years. He's the creator of WirelessMail for Lotus Domino, and he keeps up with the latest wireless devices and tools for use in accessing corporate business e mail and applications. In addition to consulting to dozens of organizations, Jamie is a regular speaker and author on Domino and wireless topics. He's an IBM Certified Advanced Application Developer in R4 and R5. MICHAEL SAJOR SandCherry, Inc. Michael Sajor is vice president of worldwide business development for SandCherry, a communications software (communications, software) communications software - Application programs, operating system components, and probably firmware, forming part of a communication system. These different software components might be classified according to the functions within the Open Systems company in Boulder, Colorado The City of Boulder (, Mountain Time Zone) is a home rule municipality located in Boulder County, Colorado, United States. Boulder is the 11th most populous city in the State of Colorado, as well as the most populous city and the county . He has more than 22 years of experience in business development and management of high-tech companies. Michael began his career at AT&T Bell Laboratories. At Lucent Technologies he was director of mobile internet Refers to gaining access to the Internet using a lightweight, handheld device. See Mobile IP, PDA, smartphone and mobile TV. world markets and product realization for the wireless organization, and chief information officer for the company's wireless networks group. Michael has extensive experience with mobile services and platforms including messaging, multimodality, speech, location-based services See mobile positioning. , presentation technologies and mediation gateways. LARRY WHIPPLE ScanCash Technologies Larry Whipple heads ScanCash Technologies Group. He has been a software developer, trainer and author since the early 80s in various IT technologies. He has worked with numerous and varied platforms using a variety of tools and programming languages ranging from IBM mainframes Following are the mainframe architectures used in IBM mainframes since the original System/360 introduced in 1964. Year Architecture Model numbers System/360 1964 System/360 2xxx (2020 to 2195) System/370 to Verifone POS (1) See point of sale and packet over SONET. (2) "Parent over shoulder." See digispeak. POS - point of sale terminals. Larry was a senior technical architect and director of solutions for the Media and Entertainment group at Silverline Technologies Ltd. He has developed numerous Java-based Web applications including those used at the award winning vw.com, and a merchandising Web site for the recent animated blockbuster "TitanAE." Larry is a technical editor for MOBILE BUSINESS ADVISOR MAGAZINE and he co-authored the book Building an Intelligent e-Business. LUNCH WITH THE SPEAKERS What better way to meet and learn than by joining the speakers at lunchtime discussion roundtables? Ask questions, share your solutions, and learn more about the hot topics. destination las vegas HIT THE JACKPOT WITH YOUR PEERS. Accommodations You'll love the site of ADVISOR LIVE, the JW Marriott Las Vegas Resort. It has terrific facilities, premiere service, gorgeous grounds, and a beautiful setting. SPACE IS LIMITED so reserve your room early. Call the ADVISOR Hotline at 800-336-6060 or 858-278-5600 or the Marriott directly at 877-869-8777 and mention you're a MOBILE BUSINESS ADVISOR LIVE attendee. Air Transportation Las Vegas McCarran International Airport “LAS” redirects here. For other uses, see LAS (disambiguation). McCarran International Airport (IATA: LAS, ICAO: KLAS, FAA LID: LAS) is the principal commercial airport serving Las Vegas and surrounding Clark County, Nevada. (LAS) is about 20 minutes from the JW Marriott Las Vegas Resort. UNITED AIRLINES Special Meeting Desk at 800-521-4041 offers special rates. Refer to Meeting ID 517GQ. DELTA AIRLINES Meeting Network Reservations at 800-241-6760 offers special rates. Refer to File Number DMN DMN Dimension DMN Dimethylnitrosamine (carcinogen) DMN Data Multiplexing Network DMN Defective Material Notice DMN Discrete Memoryless Network DMN Document Management Number DMN Dynamic Mesh Network DMN Digital Milti-Network 202363A. Ground Transportation For transportation from McCarran International Airport (LAS) to the JW Marriott Las Vegas Resort, contact "Airport Shuttle An airport shuttle is a shuttle bus that transports airline passengers to and from a commercial airport. Passengers wait at the shuttle stop for the bus to arrive, and at appointed areas where shuttle pick-up and drop-off are allowed at the airport. " at 702-360-6160. Reservations are required and must be guaranteed with a credit card. Taxis and limousines available curbside. HERTZ offers auto rental discounts from the Hertz Meeting Desk at 800-654-2240. Refer to code CV#031H0001. For fun in Las Vegas, the JW Marriott Las Vegas Resort will provide free day and evening transportation to/from The Strip to all attendees who are also guests of the Marriott. Weather & Dress The recommended dress for the conference is resort casual. The weather in Las Vegas might range from the high 60s during the evening to the high 90s during the day, with very low humidity. Bring a sweater or light jacket for cool, air-conditioned conference rooms. Dress for comfort! Adventure beyond ADVISOR LIVE Las Vegas and the surrounding region is one of the world's top destinations. Nature is at its most dramatic at Boulder Canyon/Hoover Dam, Red Rock Canyon There are more than 30 parks and canyons in the U.S. named Red Rock Canyon: Parks
DID YOU KNOW? * Las Vegas, Spanish for "the meadows, was founded by Mormon missionaries. * Nevada, the 7th largest state, is 85% owned by the U.S. government, including secret Area 51 along the Extraterrestrial Highway north of Las Vegas. * Nevada is the largest gold-producing state in the U.S. It is second in the world behind South Africa. * Nevada takes its name from a Spanish word meaning "snow-clad." * Hoover Dam contains 3.25 million cubic yards of concrete, enough to pave a two-lane highway from San Francisco to New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of . * On average, 150 couples get married in Las Vegas every day. registration information REGISTER BY APRIL 26 AND SAVE $200! MOBILE BUSINESS ADVISOR LIVE: Monday-Wednesday * June 7-9, 2004 Conference registration fee by April 26, 2004 $995 Conference registration fee after April 26, 2004 $1195 Conference registration includes keynote plus all main conference sessions, roundtables, panel discussions, breakfasts and lunches listed on schedule, receptions, music jam sessions, networking breaks, product showcase, closing general session, and activities. Event registration includes free admission to WEBSPHERE ADVISOR LIVE, .NET ADVISOR LIVE, and LOTUS ADVISOR LIVE sessions on June 8-9, 2004. Optional post-conference seminar requires a separate registration fee. Post-Conference Seminar: Thursday June 10, 2004 Real-World Design Methods for Project Managers and Software Developers Registration fee with MOBILE BUSINESS ADVISOR LIVE registration $399 Registration fee without MOBILE BUSINESS ADVISOR LIVE registration $599 Post Conference Seminar registration includes workbook, updates, continental breakfast, refreshment breaks, and lunch. You may attend a Post-Conference Seminar without registering for the full conference. MOBILE BUSINESS ADVISOR MAGAZINE Subscription $39 Materials-Only: I can't attend this time, so send me all the MOBILE BUSINESS ADVISOR LIVE Conference Materials $995 5 Easy Ways to Register Now! 1. WEB: www.Mobile.AdvisorEvents.com 2. FAX: 858.279.4728 3. PHONE: 800.336.6060 858.278.5600 4. E-MAIL: MobileAdvisorLive2004@ AdvisorEvents.com 5. MAIL: ADVISOR EVENTS 4849 Viewridge Avenue San Diego, CA 92123 USA ADVISOR LIVE Product Showcase--An Additional Experience The Product Showcase is the place to discover innovative products and services, including mobile and wireless technology, administration and development tools, commercial solutions, training, and more. Learn what's new that can help you. The Product Showcase opens the first day with the popular ADVISOR LIVE Welcome Reception. This is always a fun event, featuring various food stations and refreshments. This is your first opportunity to explore the exhibits, meet favorite speakers, and connect with colleagues in a casual and festive atmosphere. The Product Showcase is open during multiple days of the conference so there's time to get in-depth information on products and services and ask detailed questions-often directly of the product's inventor. One-to-one or one-to-many, the Product Showcase can be an unmatched educational experience! Exhibitor and Sponsorship Opportunities MOBILE BUSINESS ADVISOR LIVE attendees guide their companies with new ideas. They want to learn about innovative products, services and technologies. To show them your company's best, become an exhibitor and/or sponsor. You'll reach the people who really matter, the pace-setters who drive their companies to ever-better solutions and ROI. That's who attends ADVISOR LIVE and that's who you'll meet as a sponsor or exhibitor. They are looking forward to meeting you. To participate, contact ADVISOR MEDIA at 800-336-6060, 858-278-5600 or Sponsor4Q1@AdvisorMedia.net. |
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