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The Year of the Data Center.


A few years ago, the economic outlook in Japan was still grim and many large companies providing 'Managed Services' remained hesitant hes·i·tant  
adj.
Inclined or tending to hesitate.



hesi·tant·ly adv.
 to invest in a colossal co·los·sal  
adj.
Of a size, extent, or degree that elicits awe or taxes belief; immense. See Synonyms at enormous.



[French, from Latin colossus, colossus; see colossus.
 Data Center (DC). At the end of 2006, the Tokyo market started to feel the pinch, very few available Data Centers truly met requirements in terms of design and today, available space is rapidly running out.

In conjunction with the above, technology trends have pushed further the infrastructure requirements. PTS PTS

put to sleep; a common euphemism for euthanasia, but also used to describe general anesthesia.
 believes that 2007 is the Year of the Data Center, as clients and DC providers will have to make strategic choices in regards to their approach. Clients are thriving to maximize their non DC real estate due to a revived economy, co-locate their IT within specialized spaces, and improve on their BCP BCP Best Current Practice(s)
BCP Business Continuity Planning
BCP Business Continuity Plan
BCP Book of Common Prayer
BCP Banco Comercial Português
BCP Bureau of Consumer Protection (US Federal Trade Commission) 
 requirements. On the other hand Managed Services An umbrella term for third-party monitoring and maintaining of computers, networks and software. The actual equipment may be inhouse or at the third-party's facilities, but the "managed" implies an ongoing effort; for example, making sure the equipment is running at a certain quality  providers are now trying to catch up and will have to invest massively into green fields or expensive refurbishments that will have to demonstrate nothing less than a STARS T3 (see previous page) tier requirement.

Technology impacts

In past years the ratio of Mechanical & Electrical plants (MEP MEP maximum expiratory pressure.
MEP,
n muscle energy procedure; diagnostic and therapeutic technique. Pulsed muscle energy techniques (MET) and integrated neuromuscular inhibition technique (INIT) are two examples.
) over IT space has steadily increased. The demand for power density (watts / m2) has departed from its normal trend in around 2005 and is now taking a very steep course (see figure 1).

The MEP / IT ratio is explained by the increased demand for high Tier DC specifications whilst the later power density increase is triggered by recent technology changes. These ratios in itself explains two things: one, the customer will move MEP plant away from expensive real estate and two, DC will need to cater for high power density and as a knock-on effect knock-on effect
Noun

the indirect result of an action or decision

Noun 1. knock-on effect - a secondary or incidental effect
Britain, Great Britain, U.K.
, a significant rise on floor loading will force DC designers for creative solutions.

A brief summary of technology trend and impact on power is demonstrated in the table below.

The net result of this table will probably be a more optimized environment for computational density with Virtualization An umbrella term for enhancing a computer's ability to do work. Following are the ways virtualization is used.

Hardware Virtualization
Partitioning the computer's memory into separate and isolated "virtual machines" simulates multiple machines within one physical computer.
 being the number one contender. The complex impact on the infrastructure could be depicted de·pict  
tr.v. de·pict·ed, de·pict·ing, de·picts
1. To represent in a picture or sculpture.

2. To represent in words; describe. See Synonyms at represent.
 as in figure 2.

Management tools are still essential to manage capacities within future data centers and by embracing trends such as virtualization, effective asset management will become a possibility.

Cooling and resilience resilience (r·zilˑ·yens),
n
 

The impact of an optimized, high-density power and computational infrastructure has rendered traditional air-cooled cabinets inadequate. Cabinet vendors and cooling systems cooling systems

for housed animals include spraying of roofs with water, evaporative pads with fans, foggers and misters; for pastured animals shelter from the sun by trees or artificial shade devices and cooling ponds are used.
 manufacturers are all competing to establish themselves in providing new cooling solutions.

[FIGURE 2 OMITTED]

For DC providers the main constraint Constraint

A restriction on the natural degrees of freedom of a system. If n and m are the numbers of the natural and actual degrees of freedom, the difference n - m is the number of constraints.
 of high density solutions is the lack of standards, which may not be attractive, due to limiting the competition and in turn costs. Together with pressure to invest in the construction of new buildings that will need to sustain the next 10 to 15 years, DC providers are facing significant challenges.

Another growing concern becomes the resilience of cooling and power systems. In the pre-era of virtualization almost every application is running on its dedicated server, making utilization of servers quite inefficient, although the positive aspect of this inefficiency was an intrinsic resilience among systems. With increased computational efficiency through technologies such as Virtualization, multiple virtual machines are made possible to run in a smaller space and the whole office technology such as Voice, network and servers may run in a rack, 'virtually'. Cooling backup response time will also be paramount as the thermal rise will be much faster.

Energy efficiency

In parallel to the technology trends, other market pressures are starting to emerge, such as the abidance to the Kyoto protocol Kyoto Protocol: see global warming.  and the 'Corporate Social Responsibility' requirements; both call for the three 'R' principle, Reduce, Re-use, Recycle re·cy·cle  
tr.v. re·cy·cled, re·cy·cling, re·cy·cles
1. To put or pass through a cycle again, as for further treatment.

2. To start a different cycle in.

3.
a.
. As a consequence, there is an urge for DC owners or operators to analyze and monitor their operational efficiencies. A simple mathematical formula defines the efficiency as a fraction of the input power delivered to the IT load as follows:

data centre efficiency = IT load power/total data centre input power

The same formula has been used for a long time in the UPS efficiency where various vendors are competing and venting venting,
n an exit passage constructed in a casting mold to allow gases to escape during the casting process.

venting Ventilation Psychology The verbalization* of one's 'emotional baggage' to another person; qvetching
 their efficiency factor. In a large DC, were hundreds of UPS are operating, a 1% gain on efficiency will translate into enormous savings when calculated on a year basis. DC providers should now look holistically at their DC design and quantify Quantify - A performance analysis tool from Pure Software.  the total loss of energy (in heat form), all the way from the incoming utilities to the machine room and to the equipment level. Whilst the upfront capital costs are higher, the total cost of ownership (TCO (1) (Total Cost of Ownership) The cost of using a computer. It includes the cost of the hardware, software and upgrades as well as the cost of the inhouse staff and/or consultants that provide training and technical support. See ROI. ) may be significantly reduced.

PTS started in London in 1983 providing IT Infrastructure solutions with a small group of forward thinking individuals. Today, PTS Consulting Group has offices throughout the globe with over 400 employees providing a wide range of services.

Contact details

PTS Consulting Japan K.K.

9F Joule joule (jl, joul), abbr. J, unit of work or energy in the mks system of units, which is based on the metric system; it is the work done or energy expended by a force of 1 newton acting through  A Building

1-10-10 Azabu-Juban, Minato-ku

Tokyo 106-0045

Japan

Tel: +81-3-5114-8561

Fax: +81-3-5114-8562

Email: info@pts-consulting.jp

Web: www.pts-consulting.jp

RELATED ARTICLE: The conundrum conundrum A problem with no satisfactory solution; a dilemma  of todays market

Business leaders in Japan today are confronted with solving a never ending series of issues that are critical to the success of their operations; maintaining competitive advantage against strong competition (locally and globally), increasing customer satisfaction against pressures to reduce cost while sustaining growth, and most importantly Adv. 1. most importantly - above and beyond all other consideration; "above all, you must be independent"
above all, most especially
, the protection of mission critical systems hosted in your Data Center.

Companies have undergone varying degrees of 'Business Continuity Planning' in ensuring continued operations in protecting their critical data in the event of a disaster. Members of the Board, customers and even regulatory authorities Noun 1. regulatory authority - a governmental agency that regulates businesses in the public interest
regulatory agency

administrative body, administrative unit - a unit with administrative responsibilities
 exercise a comfort level of assurance that senior management have this under control. However, all are placing continued pressure to maintain an effective level of operational efficiency and practicality with powerful entities such as the Financial Services Agency The Financial Services Agency is a Japanese government organization responsible for overseeing banking, securities and exchange, and insurance in order to ensure the stability of the financial system of Japan. The agency reports to the Minister of Financial Services. .

Organizations are constantly reviewing and updating their contingency plans A plan involving suitable backups, immediate actions and longer term measures for responding to computer emergencies such as attacks or accidental disasters. Contingency plans are part of business resumption planning.  in order to ensure continued operations in the event of any climatic event. One facet facet /fac·et/ (fas´it) a small plane surface on a hard body, as on a bone.

fac·et
n.
1. A small smooth area on a bone or other firm structure.

2.
 of this review involves the operations and efficient use of the Data Center. The professional experts within PTS discussed with Japan Inc. their thoughts on some of the trends and factors to be aware of when approaching this issue. One potential area that is overlooked is in Data Center Optimization optimization

Field of applied mathematics whose principles and methods are used to solve quantitative problems in disciplines including physics, biology, engineering, and economics.
. Companies have backup and offsite processing facilities that provide for a level of comfort that operations will run smoothly in light of any climatic event. Given changes in technology and the massive increases in the amount of data stored, today is the appropriate time to review this comfort zone.

RELATED ARTICLE

STARS[c] is a unique rating system--Site Tier Allocation Rating System, which utilises the Uptime Institute Tier Classification to further identify 4 intermediate classifications when carrying out a site due diligence Research; analysis; your homework. This term has caught on in all industries, because it sounds so "wired." Who would want to do analysis or research when they can do due diligence. See wired. .

STARS[c] aims to aid Landlords in realising their Tier Class.

STARS[c] creates a detailed analysis of facilities for Clients.

STARS[c] offers the following:

* Broader Tier dassification scale

* Site comparison & Gap analysis

* Indicates Sile potential and present limits

* Single Points of Failure (SPoF)

* Availability & Downtime The time during which a computer is not functioning due to hardware, operating system or application program failure.  Costs

* Life Cycle Costs

* Database available at PTS world-wide

* Unique Lifecycle Cost + Downtime Cost

[ILLUSTRATION OMITTED]

[c] 2005 STARS All Rights Reserved
Tier 4  Multiple active paths; redundancy, concurrently maintainable,
        fault tolerant
Tier 3  Multiple paths, but only one active; redundancy, concurrently
        maintainable
Tier 2  Single path; redundancy
Tier 1  Single path; no redundancy

Note: Table made from bar graph.

Power Density (Financial Sector)

2001   40
2002   50
2003   60
2004   75
2005   75
2006  120
2007  175

figure 1

Note: Table made from line graph.

                                          power          computational
Technology trend  Description             density        density

Blades            Self computer designed  up to several  up to several
                  for space efficiency    100% increase  100% increase
Virtualization    Typically servers in a  up to 30%      up to 60%
                  DC are dedicated to a   increase       increase
                  single task resulting
                  in a low average
                  utilization.
                  Consolidation of
                  multiple servers to
                  virtual servers on one
                  physical machine can
                  drastically reduce
                  power consumption due
                  to reducedhardware.
Multi core /      Dual core doubles       10% increase   80% increase
  Multi           performance as does     per core /     per core / 80%
  processor       dual processors         50% per CPU    increase per
                  theoretically. Not all                 CPU
                  software benefits from
                  more than one CPU, as
                  software development
                  traditionally uses a
                  single thread
                  mentality. Multiple
                  tasks can be run
                  parallel without
                  interferences, however
                  in rare cases they may
                  be limited due to
                  external shared
                  resources such as
                  memory, hard disks or
                  network etc. Beginning
                  from 2007 most
                  software will be able
                  to use multiple
                  threads, effectively
                  utilizing multiple
                  CPU's (see
                  virtualization).
Grid computing    Grid computing: grids   up to 30%      up to 60%
                  connect collections of  increase       increase
                  computers which do not
                  fully trust each
                  other, and hence
                  operate more like a
                  computing utility than
                  like a single
                  computer.
Power Supply      Typical commercial PC   up to 12%      --
  Units (PSU)     PSU seldom exceeds 70%  lower
  changes         efficiency. Higher
                  efficiency is
                  increasingly
                  emphasized, and
                  several groups and
                  programs world-wide
                  push manufacturers to
                  use more efficient PSU
                  in their server
                  design. Recently
                  manufacturers will
                  seek to fit PSU with
                  an efficiency of 80%-
                  85%, resulting in an
                  overall drop of power
                  consumption of up to
                  12%.
Green servers     Savings significantly   up to 33%      --
                  reduced as utilization  lower
                  increases; works best
                  in office environments
COPYRIGHT 2007 Japan Inc. Communications
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Japan Inc.
Date:Mar 22, 2007
Words:1526
Previous Article:The power brokers in and behind your Data Center: organizations are constantly reviewing and updating their contingency plans.
Next Article:My struggle at the frontline of Japanese enterprise IT, Part I. How Japan's enterprise IT has failed to learn from its most competitive...



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