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The University of California Selects Mindawn.


RANCHO SANTA MARGARITA Santa Margarita ("Saint Margaret") may refer to:
  • Santa Margarita (shipwreck), a shipwreck off the coast of Florida near Key West.
  • Rancho Santa Margarita, California, United States
, Calif. -- Mindawn, a revolutionary new online music and video service, has been selected by the University of California The University of California has a combined student body of more than 191,000 students, over 1,340,000 living alumni, and a combined systemwide and campus endowment of just over $7.3 billion (8th largest in the United States).  system as a partner to provide music and video to their approximate 200,000-large student population.

Universities across the country are facing increasing pressure to curb the practice of individuals distributing digital files of copyrighted songs and movies without permission on university networks. As creators and owners of intellectual property and licensed technology, UC has a strong commitment to upholding intellectual property laws, including the need to protect against the illegal sharing of copyrighted materials in digital format, which is where Mindawn comes in.

Most online music services tie the user to one or at best two computer platforms: iTunes is only for Mac OS X and Windows; Napster is Windows-only. Mindawn, on the other hand, works with all three major platforms -- Windows, Mac OS X and Linux -- and is fully compatible with all three. With Mindawn's cross-platform client software, you can even hear a full preview of the entire song, unlike competing services, which only offer brief excerpts.

Competitors also normally only offer music files that are reduced in quality through what's called "lossy compression A compression technique that does not decompress data back to 100% of the original. Lossy methods provide high degrees of compression and result in very small compressed files, but there is a certain amount of loss when they are restored. ." The more compressed a file is, the greater the loss in sound quality. By contrast, Mindawn offers its files in both Ogg Vorbis A patent and royalty-free, lossy audio compression technology from the Xiph.Org Foundation (www.xiph.org), which is dedicated to open source multimedia standards for the Internet. Ogg is the project name and container format.  and FLAC (Free Lossless Audio Codec) An audio compression technology from the Xiph.Org Foundation (www.xiph.org). It is a royalty-free codec used to compress CD audio files to at least 50% of their original size (2:1 ratio).  formats. Ogg Vorbis, unlike MP3, is a totally free and open sound format, and offers superior sound quality compared to MP3 and other compression techniques. Meanwhile, FLAC is full CD quality and while 50 percent smaller, can easily be converted to AIFF AIFF - Audio IFF  or WAV files for use in standard CD players or converted to virtually any other lossy See lossy compression.

(algorithm) lossy - A term describing a data compression algorithm which actually reduces the amount of information in the data, rather than just the number of bits used to represent that information.
 format for use on any portable media player.

Mindawn is the only online music service to offer FLAC and Ogg Vorbis as its standard music file formats, and is the only service to offer music in both "lossy" and "lossless See lossless compression.

(algorithm, compression) lossless - A term describing a data compression algorithm which retains all the information in the data, allowing it to be recovered perfectly by decompression.

Unix compress and GNU gzip perform lossless compression.
" forms in addition to video.

"Mindawn will be a valuable partner for campuses instituting online entertainment programs because of its wide range of content by independent artists and its offer to allow UC students to market their own music," said David Walker David Walker may refer to:
  • David Walker (abolitionist) (1785-1830), American black abolitionist
  • David M. Walker (astronaut) (1944-2001), United States astronaut for NASA
  • David M. Walker (U.S.
, director of advanced technology for the University of California, who oversaw the selection of vendors for UC. "This is an important endeavor that we are embarking on, and we are pleased to be working with an established leader on the project."

Shawn Gordon, president of Mindawn (theKompany) had this to say: "We are honored and excited to have been chosen to work with such a prestigious university system. We're confident that the technology we bring to the table will be a great fit for UC."

About Mindawn

Mindawn (www.mindawn.com) is a division of theKompany.com (www.thekompany.com), a California-based software company with developer teams in North America and Europe, and a sister company of ProgRock.com (www.progrock.com), the first name in progressive rock on the Internet. theKompany.com's products are marketed both online and through B&M channels such as Microcenter and Fry's Electronics.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jul 19, 2005
Words:511
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