The US off-Premises Beer Market Grew by 39% from 2000 to 2005 and is Now Worth $8.5 Billion.DUBLIN Dublin, city, Republic of Ireland Dublin, Irish Baile Átha Cliath, county borough (1991 pop. 915,516), Leinster, capital of the Republic of Ireland, on Dublin Bay at the mouth of the Liffey River. , Ireland Ireland, Irish Eire (âr`ə) [to it are related the poetic Erin and perhaps the Latin Hibernia], island, 32,598 sq mi (84,429 sq km), second largest of the British Isles. -- Research and Markets (http://www.researchandmarkets.com/reports/c29958) has announced the addition of Imported Beer in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. to their offering. The off-premises market for imported beer in the U.S. in 2005 is estimated at $8.5 billion. The market grew 39% between 2000 and 2005 at current prices, outperforming domestic beer sales. It also bettered the market's fastest growing sub-segment, light/low calorie calorie, abbr. cal, unit of heat energy in the metric system. The measurement of heat is called calorimetry. The calorie, or gram calorie, is the quantity of heat required to raise the temperature of 1 gram of pure water 1°C;. beer (see Domestic Beer, September 2005). At current prices, imports grew 39% during the review period, compared to 16% for the entire domestic market and 27% for domestic light/low calorie beer. Growth was driven by consumer's interest in premium alcoholic beverage alcoholic beverage Any fermented liquor, such as wine, beer, or distilled liquor, that contains ethyl alcohol, or ethanol, as an intoxicating agent. When an alcoholic beverage is ingested, the alcohol is rapidly absorbed in the stomach and intestines because it does not products and their willingness to "trade-up" from domestics to imports. The imported beer market faces increasing competition from domestic light beer, wine, and spirits. Although imported beer products have continued to sell well, beer sales in general have declined or slowed. As wine and spirits gain in popularity, consumption of beer is declining on a per capita [Latin, By the heads or polls.] A term used in the Descent and Distribution of the estate of one who dies without a will. It means to share and share alike according to the number of individuals. basis. The future success of the industry will depend on its ability to maintain imported beer's positioning as an "affordable luxury," and win back consumers who now favor wine or spirits. Manufacturers will need to integrate more premium light beers into their portfolios without cannibalizing sales of regular premium imports. Based on our research, overall growth in the category between 2005 and 2010 will be moderate -- forecast to increase 29% at constant prices from 2005 to 2010. This report covers all beer products produced outside of the U.S. This beer would be purchased for at-home consumption (sold in cans and bottles) and includes: Light/low calorie Low-carb Regular Non-alcoholic Domestic beers and malt-based beverages are excluded from the scope of this report. Companies Mentioned Corona Corona, city, United States Corona (kərō`nə), city (1990 pop. 76,095), Riverside co., S Calif.; inc. 1896. The city developed as a primary citrus fruit producer and shipping center. There is also light manufacturing. Extra For more information visit http://www.researchandmarkets.com/reports/c29958 |
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